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September 2, 2025 37 mins
AI is transforming how speakers are discovered, trusted, and booked—and your content strategy needs to change with it. In this episode, Lethia Owens shares actionable insights on optimizing your digital footprint for both human and AI-driven search. How meeting planners and bureaus are using AI tools like ChatGPT and Perplexity to find speakers Strategies for creating “AI-friendly” content across your website and social platforms Why video and high-authority content (like definitive guides and white papers) boost your visibility The importance of niche expertise and authoritative frameworks to get noticed by AI engines Lethia’s tips for consistent content creation, brand auditing, and becoming an “AI-first” speaker entrepreneur Want to future-proof your speaking business? Watch now and level up your digital presence for the age of AI. Learn more about your ad choices. Visit megaphone.fm/adchoices
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