Not only can a side business help you earn extra income, it can also bolster your current career or even empower you to change careers completely. In this episode, Lori and Nola share how their own side businesses helped them gain promotions, switch careers, and enhance their day jobs. Learn how having a side business can strengthen sales skills, increase marketing and PR savvy, refine communication skills, bolster networks and networking skills, and enhance leadership abilities. Tune in to learn how starting a side business can open doors in your primary job and career.
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By the end of this episode, you’ll learn
- The amount time and energy the typical side-business owner actually invests in their business. The number may surprise you.
- Five skills we built by running our own side-businesses, and how they spilled over and supercharged our careers.
- Regardless what business you're in, you are in the sales business. You can take that skill anywhere.
- The most authentic way to network is to focus on giving. You'll be surprised at what you'll receive
Key points Lori and Nola are sharing in this episode:
0:00 Starting a Side Business Benefits
2:41 Examples of how side businesses helped advance our primary careers
4:38 Statistics that bust myths about running a side business
8:37 How a side business strengthens your sales skills
15:59 How a side business increases your PR & Marketing skills.
19:15 How a side business improves your corporate communications skills
24:47 How a side business enhances your network and networking skills
29:09 How a side business increases your leadership skills
30:09 Putting it all together
Resources
Sign up for “News You Can Use” at Sticky Brand Lab
Subscribe to Lori and Nola's show on Apple Podcasts, Audible, or wherever you listen to podcasts.
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