September 1, 2023 • 40 mins
Ready to align your relationship with ego for success? Kristelle and Jace are here to strip back the layers, debunk the myths, and get real about the role ego plays in our professional lives. Join us as we delve into an unfiltered conversation that brings to light the subtle distinction between ego and confidence, and why society often gets it wrong.
As we navigate the entrepreneurial journey, we're confronted with both success and failure. How much does our ego influence these experiences? Let's dissect this complex relationship, examining how our ego can potentially become toxic when it causes us to drift away from our core values. Yet, on the flip side, a healthy ego can be our driving force – it's about celebrating our victories and embracing our setbacks with grace. We'll be sharing strategies on how you can confidently strut your stuff without stepping on others' toes.
But, where does humility fit in all of this? Can it coexist with ego? We believe so! In fact, we'll be discussing how a harmonious relationship between humility and ego is key to appreciating self-worth. More importantly, as business owners, how do we determine what we're worth? How do we balance our own financial needs with the well-being of our employees? It's a tricky area, but one we're not shying away from. Join us for this candid conversation as we strive to foster healthy relationships with our egos while building strong communities for success.
A Siarza Production
Hosted by Kristelle Siarza Moon & Jace Downey
Executive Producer: Kristelle Siarza Moon
Producer: Jace Downey
Video/Editing: Justin Otsuka
Watch episodes at siarza.com/siarza-podcast
Follow us on FB, IG, TT, YT and TW @siarzatheagency
Follow Kristelle @kristellesiarza
www.misskristelle.com
Follow Jace @jacedowneyofficial
www.jacedowney.com
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
So we're not talking passenger, we're actually saying
the same thing with differentwords.
Speaker 2 (00:03):
You're very positive right now.
Me I'm like fluck that.
Speaker 1 (00:05):
No, no, not the egos.
Speaker 2 (00:11):
Got me, crystal.
You go host Jace.
That's me, uh, exploring a veryfunny topic for today.
Ego, hmm, um, and it'scontributions or demise of
success, depending on who youtalk to.
Uh, where do we feel about?
Where do we feel about ego inbusiness?
(00:32):
Is ego or is it confidence?
Speaker 1 (00:35):
So I was going to say let's start with actually
talking about what ego is.
Okay, we have a lot ofmisunderstandings around ego and
it's gotten a pretty bad rap aswell.
Um, so how do you, when youthink ego comes to mind straight
away, I say?
I say confidence.
Speaker 2 (00:54):
Somebody says ego, okay, right, and what does that
actually mean?
So I think ego is a bubble.
I think ego is a bubble.
That might be a very smallbubble or very large bubble in
somebody's head, but oncesomebody comes into the bubble
(01:15):
it can pop.
And I think confidence is anidentity, uh, no, a piece of
identity or a feeling ofidentity.
Like you feel confident abouthow you look, you feel confident
about your makeup, you feelconfident that's on the dance
floor.
Confidence is a feeling, a vibe, um, a state of mind, but I
(01:35):
think ego can be unlike you.
You're like oh, it's got a badrap.
I have problems with egos.
I have a lot of problems withegos and I think it's because it
has had a bad rap and I thinkthat the people, I think you
know there's.
There's notorious words in theEnglish language for a reason,
(01:57):
and that definitely is anotorious word because of its
affiliation to men and womenPeriod.
Speaker 1 (02:05):
Okay, yeah, I just came out swinging.
We just gonna go everywhere.
We just gonna go everywherethis week.
We came out swinging on thatone.
Speaker 2 (02:11):
Um, and I think there's a lot to learn once that
bubble is popped.
I think that's a that's a veryum, important thing to do.
Like you talked about gettingyour ego in check.
Yeah Right, when you say I haveto get my ego in check, is that
a good thing or a bad thing?
Speaker 1 (02:28):
Well, and so I'm gonna.
I'm gonna like super simplifywhen we think ego.
Ego is a Latin word, it means I, that's it Right, and we've
turned it into, like you said,it's a notorious word, which is
why we think about the Marvelcharacter ego right.
Because he's all about selfserving, and so we think of
someone self absorbed.
They have a big ego.
We hear that right.
Or like oh, he's so, he's soegotistical, oh, she's got this
(02:51):
huge ego with.
Like it's this inflated senseof self, right, but in actuality
the ego is just ourpersonalized version of the
human condition.
Yeah, let's say like it's notthe substance, it's the, it's
the flavor, and it becomes aproblem when we associate too
much with the flavor and notenough with the substance.
(03:12):
So ego is really just the selfand our idea of self, which can
indeed be a mixed perceptionthat probably you're talking
about, where it's an inaccurateview of self because it's not
well rounded, often becausewe're out of integrity and I
(03:33):
don't mean we're doing thatnegative things, yeah, I mean
integrated, where we have aholistic tie of all of ourselves
into one and we're holding thatgray space, that uncertainty.
Speaker 2 (03:46):
That is the eye, that's very poetic, and I'm not
giggling because I'm like, oh,that's hilarious.
No, like that's very poetic,and I just I, I'm still stuck on
what society's definition isand we've muddled it and we're
muddling it in a whole new funway, society's too.
Speaker 1 (04:09):
We like we're going in the other and we're pendulum
learners, humans, so we go fromhere to over here and then
eventually we kind of end up insome like happy middle ground,
right?
So we had this notion thatbegan at some point.
We have to have a historiancome in where I'm like I don't
know.
Speaker 2 (04:25):
I can pretend I know, but I don't know where we
started.
Speaker 1 (04:27):
Focusing on the eye being a negative thing and women
?
You bring up men and women,women experiences in particular,
where we're not supposed to putany focus on ourselves, then
we're selfish.
Right, you're supposed to beoutwardly focused Just on the
family, focusing on otherpeople's needs.
Somehow we're taught thisgrowing up Like I.
If I could get back the timeand energy I've put into caring
(04:50):
for my perception of otherpeople's comfort and feelings, I
would not be sitting acrossthis table.
I'd be ruling the world Likeit's insane how much energy I
put into caring for othersbecause we have this notion that
ego is negative, that anythingto the self is selfish.
Speaker 2 (05:06):
Sure, but I think we're diverting away from I
think you might be divertingaway from my perception of now.
It's just my perception, likejust my perception of the word
ego.
Speaker 1 (05:17):
Well, and that's what I'm getting to, so we had that
and that was a negative thing.
So, like, how did ego become anegative thing?
Anything to do with I was seenas selfish and bad and that was
supposed to be outward focused.
And when you're selfless, thenyou're a good person If you
focus on the self at allnegative.
So ego as a word became like anegative.
You don't want to have an ego,you don't want to be associated
(05:38):
with the ego, you don't want tobe an egotistical person.
And now we've pendulum swungover here where it's self love,
self care.
If you made plans but you don'twant to go, cancel them last
minute, take care of yourself.
And it's about my truth, myperception, my everything, and I
have every right to haveeverything that be my own and
(05:59):
that that's now a positive thing.
And we've swung over here on itnow being healthy, and there is
healthy selfishness, absolutelyyeah.
So now we're in this mix andthis is a perfect topic to talk
about success, because the egois not negative, it's not
positive, it just is.
(06:20):
And we can, when we come into apositive, healthy relationship
with our ego, which is ourindividualized version of self
and our perception, which, themore we heal and grow, the more
accurate perception our self is.
Now.
We're operating in the worldwith a nice harmony between I
and you.
Speaker 2 (06:39):
So yes, to all of it.
I've noticed that whenever wehave these podcasts, we
sometimes talk past each otherand I'm trying to prevent that
right now.
I'm trying to really hardprevent that because I agree.
But what about the person andthe individual that focuses on
themselves and themselves only?
That, to me, drives me up thewall.
(07:02):
I'm gonna pull Peter Griffinand talk about what grinds my
gears.
Right, if you haven't seen theFamily Guy episode, highly
recommend that you do.
What grinds my gears is peoplethat don't see the benefit of
community, that do somethingbecause it's self-serving for
them.
I can understand.
Serving the community is goodfor the heart and good for the
soul.
That's one thing.
But if it's a what's in it forme, and me only, it's the type
(07:24):
of situation that's veryegotistical for me, not okay
with it, and I think remember ittoo like if anybody wants to
get into the business of publicrelations or marketing or
advertising.
Especially when you deal withindividuals, sometimes it's
about stroking the ego and thenshe gets really exhausting after
a while.
Girl, that's my dating life,that's one of those.
Speaker 1 (07:42):
Not anymore, not anymore.
I was gonna say not anymore.
Your gee chock is so good, yeah, yeah, yeah.
So we're not talking past eachother.
We're actually saying the samething with different words.
Speaker 2 (07:51):
You're very positive right now.
Me I'm like fuck that.
No, no, no, fuck the egos.
Speaker 1 (07:55):
Okay, and here's why I was that same space and I
thought I could get rid of it.
Like to like you, like conqueryour ego, and there's something
about getting away from it andthat it's a bad thing.
And I've come to learn.
No, the things that make me fun, and like the specific you know
, spice, that is Jace, isawesome and it's a wonderful
(08:18):
addition to like the humaningredients in the world, and so
I've spent a lot of timestudying and learning about ego
and coming into relationshipwith it.
It's good, so we're both talkingabout the same thing, where
there can be this imbalance,that, and we're kind of moving
in that direction.
Right now, it's like trendingto kind of be more in that space
, and it becomes toxic when wedo lose touch with things like
(08:42):
how we became, who we are, ourcommunity, our team, our values,
when we step out of being anintegrated person and we get
caught in the bubble.
Yeah, yeah.
Speaker 2 (08:54):
No, I, you know, I've always struggled with having an
ego to a certain degree, andwhat I mean by that is I always
told myself the day that I standmyself and my character on a
pedestal and I don't listen toanybody around me, that's the
(09:15):
day that I should quit my job.
I appreciate the humblingmoments, as defeating as they
may be.
I appreciate the humblingmoments because a family value
of mine is work hard, stayhumble and play hard.
Conversation from the funepisode.
But work hard, stay humble Tome is you still have the ability
(09:37):
to celebrate your success.
You've got to.
You've got to very healthy foryou.
You still have the ability toactually talk about what the
things that you're proud of, you, the individual, are proud of,
proud of myself, proud of myteam, proud of my
responsibilities, et cetera.
But when mistakes happen, it'snot well, it's their fault, it's
(10:00):
owning and accepting and alsodefending when it's mine or
yours or something of that light.
I think I've ran into severalcharacters in our professional
lives, in my professional life,where I say where are the people
around you, where are thepeople telling you you're wrong?
Speaker 1 (10:23):
Where are the?
Speaker 2 (10:23):
people that are telling you this is incorrect
and this is not the best idea?
Or what did you do with thepeople that were brave enough to
tell you?
Speaker 1 (10:34):
And why did you let them go?
Where are they buried?
Where are they buried?
What have you done with them?
I was like, why are yougiggling?
I was like, oh, that's a goodone.
What have you done with them?
Speaker 2 (10:43):
Yeah, no, seriously.
There are people, there areC-level executives, that
eliminate workforces rather thanembrace them and keep them on
board and admit that they wannalet them go because they wanna
do things their way.
If you're confident in yourskills and you have the level of
expertise good for you, go forit.
(11:05):
But again it goes back to don'tpush away the community.
That's gonna build success foryou.
You gotta make sure that you'reup there, but you have people
up there with you.
Speaker 1 (11:15):
Yes, and checking things.
Something that I love and isterrifying to me, an equal
measure is we will neverexperience anything outside of
ourselves.
We can't.
Even if you and I were to highfive, we would not actually
touch one another.
The sensation would be, yeah,we never actually experience
anything outside of ourselves.
(11:35):
Us touching hands would just bemy nerve endings having the
sensation of touch.
I will never actually touchyour hand.
We never move outside ofourselves, which is why the ego
is so important, especially whenwe're talking about success
having a healthy, accurate, asmuch as we can understanding of
(11:57):
self, which is easiest to dowhen you have reflections around
you by people that will callyou out like you're saying right
now.
That's when we can actually besuccessful.
But when we try to fightagainst self by getting rid of
ego or protect our little bubblebecause we feel good in it,
because we've built our identityin the little bubble, so we
(12:18):
kill off anyone around us whotries to poke at it, Welcome to
failure.
Your life is not going to turnout the way you want it to do.
Speaker 2 (12:26):
I'm trying to think of people that have been in that
particular position that I canbe comfortable with talking
about.
Speaker 1 (12:34):
Who is the least amount of resources for
retaliation?
Yeah, who's not going to sue me?
Well, and you can probably talkquite generally, because we all
have these people in our lives.
Speaker 2 (12:47):
Yeah, but Albuquerque is a small town, man.
True, true true, you know,albuquerque is a small town, and
so I'm trying to think of yeah,go.
Do you think of I?
Speaker 1 (12:57):
sure do Myself.
I remember an instance where Ihad my first business idea,
which was actually a really goodidea, and the name that I
landed on for it was a terriblename and I was so caught up in
wanting the appearance of beingput together and successful and
(13:17):
I was so terrified that ifanyone scratched even like a
centimeter below the surfacethey were going to realize that
I was a complete shitshow not ina fun way, but in a very
unhealthy way.
I lived every day terrifiedthat people were going to notice
that I was a liar and a fraudand so I was protecting that ego
, that my outward representationof self, that my sister.
(13:42):
We were at a restaurant, familydinner.
My sister poked at the name andcalled me out, said this is not
a good name and here's what'sgoing to happen.
If you go with this name.
I lost my shit, yelling, stoodup in the restaurant like
literally I used to have bigtime anger issues, lost my shit.
My niece, who was younger atthe time, was scared of me for a
long time.
(14:02):
After that I totally hulked outbecause all I had, or all I
thought I had, was the illusionof success and my ego was so
scared all the time.
Speaker 2 (14:17):
So I okay, using myself as an example, I had that
moment too.
It was 2015.
We just had our one yearanniversary.
In fact, behind us is the signfrom our one year anniversary,
with people that loved us,supported us, excited to be a
(14:39):
part of our beginning story.
While I felt like I needed tohave the perception that we were
all put together, I think theperception for me was it was
still community.
Right, Celebrate the communitythat built us.
But I think the part that hit mewhere I said the house of cards
(15:01):
is falling down.
I think that's a very poignantpart in somebody that's
evaluating themselves, the eyein themselves, is that moment
when, when the house of cardscomes falling down, what do they
do?
And mine was.
We ran out of money, we ran outof cashflow.
I didn't know when the nextpaycheck was coming through.
(15:21):
I didn't know when the nextclient paid.
We only had our payroll backthen was like $2,500, right, and
I worried.
I didn't even pay myself for agood month and a half because of
that thing and I said to myselfwhat, what the fuck did I do?
Right, I just threw this hugeparty on your budget.
(15:42):
I just threw this huge party andthen, all of a sudden, two days
later, I'm telling the team Ican't afford payroll anymore.
And that's when I knew thehouse of cards fell.
This wasn't a solid company andI needed to do something about
it.
I remember the feeling of panic, calling a business coach
trying to figure it all out.
My ego went and checked thatday and said it is not sexy to
(16:04):
be a business owner at all.
Speaker 1 (16:05):
That whole summer.
Speaker 2 (16:06):
Oh my God, that whole summer we went to Vegas for a
conference because we couldafford it.
We went to Vegas to go to aconference and we celebrated
with the team.
We hired new people, we gotamazing new accounts.
One of our big accounts at thetime was Orange Theory Fitness
here in New Mexico, which wasstellar to have as a starting
(16:29):
industry.
And then fast forward.
We have this one yearanniversary and we already had
like 20 clients on the list andI was like we're fucking made at
.
I did it.
Look what I did, and then thehouse of cards kept falling down
, I think.
Have you ever seen the showHouse of Cards in Netflix pre?
I've?
Speaker 1 (16:45):
made a house of cards Does that count?
In my grandma's basement inIowa?
There is nothing to do there.
Speaker 2 (16:52):
Frank Underwood pre Kevin Spacey bullshit was a
fantastic character.
He was the image, the spittinglike, figuratively speaking.
Justin, have you seen House ofCards?
Oh my God, it's so good.
Speaker 1 (17:10):
Can we have some time off this week to watch it?
It sounds very important.
Speaker 2 (17:14):
Oh, it is definitely not a work related show, but it
teaches you about political egoat its finest, where it could
end up and people being killedyeah, being killed because of it
.
This was before Trump, though,and literally Trump ruined the
whole storyline of House ofCards because it got a little
too real.
Speaker 1 (17:33):
It's not fun anymore.
Speaker 2 (17:34):
It's not fun anymore.
Yeah, but the crazy part aboutit was like Frank Underwood was
the epitome of a politician'sego.
Yeah, where, if you don't likethe story, you killed the
fucking reporter that put ittogether Easiest way to do it.
You wanted the Senate to passJust objectively speaking, is
all I'm saying.
Speaker 1 (17:54):
I'm not encouraging anyone to do that.
Speaker 2 (17:57):
Like if you disagreed with politics or the political
nature.
You had to puff up your ego tomake sure that you.
You puffed up your ego and thenwhat Frank Underwood would do
was throw favors and deals out,negotiate to make sure this is
how politics works.
It's very and the show wasbased off of the parliament in
(18:19):
the UK which was also calledHouse of Cards, but it had the.
You know, you need Jack on thelogo instead of the United
States.
So, anyways, I think that showvery much like.
When I think of the classicnarcissist and the classic
egotistical maniac, I think ofFrank Underwood.
Speaker 1 (18:35):
And I'm just going to put out there, because these
are so our words right and oursociety and how we view things.
Narcissistic personalitydisorder is an actual thing.
It is not thinking too highlyof yourself or having an
inflated sense of self, it's anactual mental disorder.
And we throw these thingstogether and they're different,
and then we look at narcissistsas bad and it's like no, they're
(18:57):
actually going throughsomething that's a wiring of the
brain and body that doesn'tallow them to connect.
Like it's a legitimate thingand it's not pretty.
And brain is actually your nexttopic, indeed, so a lot of
mental unwellness is not pretty,and ego can fall into that
Absolutely.
And you bring up somethingthat's great that I want to
touch on, because we don't lookat it enough or we don't, we
(19:19):
don't talk about this.
I don't think like, yes, ego is, I right, it's the self, and
yet it's a separate entitysimultaneously.
So you got to walk in the graywith me here for this because
we're not.
We like to think of like blackand white.
We're kind of immature.
Speaker 2 (19:34):
That's the rise and fall of crystals.
The R is right, there is theblack, and I think in black and
white.
Speaker 1 (19:38):
We all want to, but life's actually gray, and so is
ego, and so is the self.
So the ego is self and it's not, and this is where I found that
it can actually be used in agreat way.
But it has a survival system.
Just like we do as a, as ananimal, like in the brain, the
ego does as well and just likeand we're gonna talk about the
(19:58):
brain next week, so stick aroundWe'll go to weird lengths if we
think that we're underlegitimate threat and the brain
receives all threat islegitimate threat.
It doesn't understand anxietyis like false threat.
I'm not actually gonna die,nope, same response as if a bear
was in front of me.
And ego has the same thing.
So, like you talk about, likeactually killing someone.
(20:21):
I'm not, no, not me, no, I'msaying in the show, frank
actually has someone killedbecause the ego thing is under.
That's an extreme example, butwe actually do go to really
uncomfortable and unfortunatelengths to protect the ego,
because it actually has asurvival system built in.
And one of the things of cominginto relationship with the ego
(20:42):
and using it for success is toactually create a sense of
safety for self, and I knowwe're gonna talk about identity
on another more talk a lot aboutsafety when we talk about the
brain's role and success, butthere's a lot of crossover here.
And when we can eat inpartnership with ego, this
(21:02):
seemingly separate entity, thenwe're able to use it for success
.
So I know we've talked about,you've struggled to be the face
of this company and the voice ofthis company, and yet we need
you to be because your name's onthe door.
Speaker 2 (21:17):
It's funny.
You're not the only team memberwhere we're thinking about how
do we approach today's episode.
There was an employee once itwas 2018 River.
We loved River.
He's a great alumni of thecompany.
His success is very muchbecause of his work ethic and
his confidence not ego, really,go with the flow kind of guy,
total confidence yeah, go withthe flow, confidence kind of guy
(21:38):
.
And he said he was in thebusiness development role for a
while one of our first and Isaid hey, river, I struggled
with the fact that I don't wannabe the face of the company all
the time.
I feel like it's very showbody.
I feel like I'm talking toomuch about myself and this is a
(21:58):
lot of attention on me.
And he said if you don't do it,we're not gonna be successful
in terms of that and you have toput yourself out there.
Granted, he was 22 when he saidthis.
Bless his heart.
He was 22 when he said this andI was like in my early 30s,
that was very ballsy and verysmart of him to do.
And he was right.
And he's right.
Yeah, 100% he was right.
(22:19):
And I thought that was verymeaningful for him to say that,
because it helped me realizeagain what I wanted for him.
He wanted for me.
I wanted to push him outside ofhis comfort zone so he can
learn about himself.
He was pushing me outside of mycomfort zone and actually to be
more successful for his benefitand for the entire company's
(22:39):
benefit.
We're a team of six at the time.
But it's true, it was great.
It was a great evolution ofwhat we needed to hear and why
we needed to hear it, for sure.
Speaker 1 (22:50):
So what was your process of harmonizing humility
and ego?
Because, yes, they can and docoexist when we're in a healthy
space.
Speaker 2 (22:57):
I think about I've said this on a couple of
different episodes.
I think about what's my missionin life Create jobs.
Speaker 1 (23:05):
I always put this up, create, people Create people
help jobs, create jobs and helppeople.
Speaker 2 (23:12):
Helping people helps keep your.
It helps keep the harmony.
For example, one of the biggestthings any business owner that
is not self serving is the bigquestion how much do I pay
myself?
It's hard to talk aboutsalaries and compensation,
(23:35):
especially when you have a teamof people, but especially when
you're a publicly traded company, you see that an executive is
gonna be making two to fivemillion.
Speaker 1 (23:43):
I'm not making that.
I was like we need to have avery different conversation, if
that's what's happening.
Speaker 2 (23:47):
Yeah, especially since we don't even bring that
kind of revenue in yet.
Speaker 1 (23:54):
And we're all looking at those numbers.
Speaker 2 (23:55):
You, can all see the cashlights right, but that is a
common question that many agencyand small business owners
agency owners and small businesshave, especially ones that wear
their hot on heart on theirsleeves.
The way that I do so I can tendto look at and sometimes I do
look at evaluations and companylook at the possibilities of
(24:17):
buying a company and I see who'spaying who who's paying what.
I even went through personalprofessional coaching
professional coaching actuallyand said to them once I'm
feeling really guilty about howmuch I'm paying myself.
Speaker 1 (24:30):
A lot of business owners and entrepreneurs go
through that.
Correct we're gonna have awhole episode on money.
Speaker 2 (24:34):
Yeah, yeah, yeah, whole episode on money.
Yeah, I asked myself at thatmoment.
I feel like if I'm creatingjobs and helping people first,
then I can not necessarilyreward myself.
I can pay myself that's goingto take care of my family and
take care of my external familytoo, like my parents and stuff
(24:58):
like that.
I know the time is gonna come.
So as long as I can help peopleand create jobs first, then I
can look at a less egotisticalway to pay myself.
It took.
I still struggle with thatnumber.
Yeah, I still struggle withthat number.
I sometimes feel better when Idon't pay myself.
Speaker 1 (25:19):
I know.
Speaker 2 (25:20):
It sucks when it's like we're gonna need to look
into that yeah yeah, it suckswhen the conversation like when
the bill collectors come in, butI mean that right.
What is in the best interest ofthe company?
It does come first to me.
When I see somebody that has avery high wage and then I look
at and this is not a traditionalthought when I see other and
(25:40):
then the wages of the employees,that's when I start to question
ego.
Speaker 1 (25:45):
See and that and so, and you kind of brought us back
to the original piece therewhere, like, if I create jobs
and help people outward and thenI make money so I can take care
of others, now I've justifiedmy salary.
Speaker 2 (26:00):
Girl, I will buy a Prada purse if I can afford it.
Let me tell you, I will See,and that's, and I do pull myself
first.
Speaker 1 (26:07):
And that's okay.
Speaker 2 (26:08):
And then we have this idea that the other is somebody
or people can buy Prada pursesfor me.
You can send them to.
Speaker 1 (26:12):
PO Box Free shit, Right so?
And then the alternative is theexecutive who's paying
themselves seven figures andthen paying their employee.
Very little Like this isexemplifying our idea of ego,
when, if I were to tell you I amdating this person and whenever
(26:33):
we have-.
Speaker 2 (26:34):
About a damn hour or just like two.
No, this is a real a line.
I am dating a person and thisis not aligned with our scenario
at all.
Yeah, yeah, yeah, yeah, okay,good.
Speaker 1 (26:41):
And every time we have dinner, he makes dinner for
himself, and then whatever'sleft over that he doesn't wanna
eat, I'm allowed to eat.
That pissed me the fuck off.
You would not be superenthusiastic about me dating
this person, right Unless?
Speaker 2 (26:58):
you're like hey, let me make my own dinner because I
have dietary restrictions.
Speaker 1 (27:02):
No, no, no, there's no scenario.
This is just how we roll.
I just have the scraps afterhe's done.
Speaker 2 (27:08):
Yeah, that's not cool .
Speaker 1 (27:09):
And yet we do that to ourselves all the time.
Oh, I shouldn't have the wholemeal, I'll just have what.
Once I've paid everyone else,then I'll just have whatever's
left over.
Oh, no, no, no no, you includeyourself in that pie.
But that's when we have thisidea of ego and that, well then,
I shouldn't have like, Ishouldn't want anything, I
shouldn't be in a successfulplace unless everyone around me
(27:31):
is, because then I'd beegotistical and then I'd be over
here on this side with thisjerk right.
What if other people were to dothat behavior to us or those we
care about?
Be like oh fuck, this very much, you deserve a full meal, you
deserve to be fed when you're atsomeone's home, like you
deserve to be fed or whatever,right?
So we have this reallyunhealthy relationship with self
because we've been taught thatit's a negative thing to take
(27:52):
care of ourselves or to have any, to put ourselves in the
equation, and I think this isand I see it in men too.
But I do think that there'ssomething that I watch when I do
consulting with femaleentrepreneurs yeah, it's even
bigger where you would feel muchbetter if I was like girl.
Let me tell you I went out onthis date with this guy and
brother cooked a whole deliciousmeal and then ate it in front
(28:14):
of me and just wanted to give methe scraps and I was like heck,
no.
Speaker 2 (28:17):
I have value yeah.
Speaker 1 (28:19):
Or maybe I helped even make the meal and then I
didn't get any of it and I waslike, no, that's not acceptable.
Yeah, To me, I have value.
I deserve to have a meal, Ideserve to be fed.
You'd be like heck, yeah,that's very healthy to us that
you did that when it's outsidewith another person.
But the moment I start talkingabout having but what I deserve
and having value and I workedhard for that now I'm a jerk.
One of my favorite instances inlife where this came all to
(28:39):
full circle, I was sayingsomething that I felt really
cool about with myself.
Yeah, it was really neat and Iwas sharing it because you have
to celebrate, yeah For success.
Uh-huh, science proves it.
We'll do a whole episode oncelebrating for success.
So I was talking about it andthis woman told me well, you
think very highly of yourself,don't you?
Fuck that bitch?
And I said yes, don't you?
(29:01):
Sorry?
And the look on her face waslike oh fuck, I don't.
Speaker 2 (29:07):
Like I guess I don't Like.
Speaker 1 (29:08):
it was like she realized oh wow, this person
recognizing their value.
I just saw that as a negativething.
What does that say about myrelationship with?
Speaker 2 (29:18):
self and she just had this like, oh fuck.
Speaker 1 (29:20):
And I was like, yeah, let's maybe look at that.
Me loving who I am and beingreally excited about who I am
does not make me an egotisticalasshole.
It makes me in a lovingrelationship with myself.
Oh yeah, now, when I go, andwho I am is better than you, and
here's why I get these thingsand you don't.
Ok, now we've shifted into anunhealthy relationship.
(29:40):
Yeah, those aren't the samething.
Yes, and we can't succeed bybeing small, by not being fed,
by having this notion like oh,no, I'm modest, like, oh, I
shouldn't be the face of thiscompany, and things like that.
We're not going to besuccessful.
Having a healthy relationshipwith ourselves is the path to
(30:01):
success.
Speaker 2 (30:01):
Yeah, well, and it's right now.
We're filming in August, right,it's Health and Wellness Month.
Wait, wait wait?
Speaker 1 (30:08):
National Wellness Month National Wellness.
Speaker 2 (30:09):
Month, so very relevant topic for sure.
Totes, yeah, but you saidsomething that made me think of
OK, so at what point do we lookat again the pendulum swing?
Speaker 1 (30:23):
right.
Speaker 2 (30:25):
I thought about Maslom's hierarchy of needs.
Let's go there first, let's doit.
Yeah, Maslom's hierarchy ofneeds right there is.
That is like an ultimatetemperature gauge on when you
can really test somebody'sself-confidence in themselves,
(30:46):
confidence in themselves,self-worth, self-mastery, like
you said, how well they masterthemselves, how are they
celebrating themselves, how arethey protecting themselves.
I think that's importantBecause you think?
about it.
Safety and security, the basisof Maslom's hierarchy of needs.
Everybody needs safety andsecurity.
Great, when is my safety andsecurity more than the other
(31:07):
person next to me?
Right Goes back to the analogyright, when you're on an
airplane and you're on anairplane, and the oxygen mask
yes.
Who's mask do you put on first?
Yours?
You always put on yourselves,right, always.
Safety so, and security so inthis instance, to me, that's
when you can really pressuretest, pressure test a person in
(31:29):
terms of you know.
Again, ego is all opinion perse, but when somebody is like
I'm a man and I need to step upand make sure that I'm secure
first, and they put and they'rea cart, like they're, they have
a concealed and carry, cool.
That's their safety mechanism.
If they're wearing a gun,because they want to feel more
confident in themselves and makesure that they can fuck up
(31:52):
somebody next to them, that's anego problem to me.
Speaker 1 (31:54):
See, and I going to the airplane one, I would think
like oxygen masks fall.
I'm with my elderly parent andmy kid and yeah, I got to put on
mine first and then I'm goingto put theirs on, that way of
taking care of them, right?
But yeah, I'm putting on minefirst so I don't pass out and
then they can't do it, right?
Yeah, healthy sense of self andrelationship to others, 100%.
Now, if I put on mine and thenI went, I don't know that I'm
(32:16):
going to get enough oxygen Ifall these other people have
oxygen and I went around and cuttheirs.
Thank you, that's what you'retalking about.
Speaker 2 (32:22):
But you shouldn't even have a knife to begin with.
Well, the plane.
Speaker 1 (32:25):
Baby, loosen them, then stand our seats.
No, they do not.
They made me throw away thiswhole thing of a hair product
that I just bought in Memphisand I was like I meant to put
that in my thing.
Anyway, that's different,that's different, but we've
blended the concepts as one,like one way that I can think of
it.
This like so, let's say, Iowned a rock shop and I had done
(32:47):
a really cool job of sayingrock shops exist.
I think about the pet rock thatyou can have pet rocks, but the
world is full of amazing naturalthings and people and rocks
Collect them and put them in.
Speaker 2 (33:02):
These are real.
Speaker 1 (33:04):
So let's say I've done that right and I set it up
really cool and it was reallyeasy to find stuff and it was
really beautiful and had a greatvibe.
When you came in and I had donea really good job marketing it
and everybody knew my rock shopwas the place to be and it was
really fun and I helped educatepeople on all the different
rocks and it was just a greatplace.
And people would be like, hey,jace, amazing rock shop and I'd
(33:28):
be like, oh, thank you, I've hadso much fun setting it up.
I love the shop.
I'm not taking the credit ofthe beauty that nature has
created in the rocks themselves,right?
So like that's humility and egoand healthy balance.
Speaker 2 (33:49):
So let's go back to the rock shop analogy though.
Speaker 1 (33:52):
Do you want to start one together?
I'm just brainstorming here Newbusiness idea.
No, ma'am sorry.
Speaker 2 (33:57):
Okay, that's a no for me, as I say on charting, okay.
So let's say, for example,somebody comes up to you because
this happens to me all the time, especially in the story of
success I'll tell you the paththat I chose.
So say, for example, you openup your shop in Old Town and two
months later somebody goes hey,I'm such a fan, I'm so inspired
(34:19):
by you.
Or I've loved rocks too.
I see that you do things thisway.
I'm going to actually open upmy own rock shop in Cottonwood
Mall and a mall here inAlbuquerque and I'm going to
open it up and I'm going to dothings my way.
But just know, I like rocks asmuch as you do and I appreciate
(34:41):
Mother Earth as much as you doDo.
And they come up to you andthey say how did you price your
rocks?
Speaker 1 (34:48):
Would you tell them that answer?
You bet?
Please see my commentary on thecompetition episode.
Yeah, absolutely, and that'sCommunity 2, right?
Speaker 2 (34:58):
Yeah, no one, I was saying that.
Yeah, if you're not familiar wehave our channel with all of
these episodes.
Speaker 1 (35:05):
No one, no one is going to do their rock shop the
way I do it, right, yeah, so I'mgoing to talk to you about that
, enthusiastic about peoplegetting the rocks that they need
I am a person for the people inthe rock world.
Then I want to make sure thatif they're out there on the west
side, they don't have to comeall the way to downtown to get
there.
If someone else is going toopen one for them, I'm not going
(35:27):
to block the rock.
You're welcome.
That did happen.
Speaker 2 (35:33):
I wish I could have done it with a straight face and
I was very excited about it.
Speaker 1 (35:36):
Did you like it or not?
Like nope, you're getting a facefoam.
There you go.
Comedy is a numbers game, allright.
So yeah, I absolutely am goingto help them because that
strengthens the rock communityhere in town.
It's going to open up moreresources.
Maybe next year we're getting aconvention going, because
there's so many of us rockstersout here I don't know if that's
what they call them, but itcould be Rock stars.
You have to reach rock levelsuccess for that.
(35:58):
But now we were rocking out.
Now Albuquerque's got thisgreat rock scene All right,
sorry If you're watching thisand thinking it's funny.
You're probably stoned.
Huh, all right, you took you asecond there.
These are like pebbles, youknow, they're just throwing out
the pebbles.
No, okay, no puns, just keepson rolling, Rolling.
(36:20):
Yes, he's rolling, indeed, nowwe're totally out of track.
But yeah, I absolutely wouldHelp them Because it's good for
the community.
Yeah, it's going to bebeneficial to me as well, and so
my only eye can have rock shopsin the Albuquerque area.
That's an unhealthy ego in themix.
Speaker 2 (36:41):
So I think in this instance that scenario is
actually very common in thepublic relations industry.
Sorry to kind of level out therock puns.
Speaker 1 (36:52):
Leveling is also a term you use when you're dealing
with rocks.
Well done.
Speaker 2 (36:58):
This is the best pun roll that we've had so far.
Speaker 1 (37:02):
Thinking about it, I think, I think we could be
bolder.
I do.
Yeah, sorry, that was my lastone.
Ha ha ha.
Speaker 2 (37:08):
Just like waving us, like, please, and now.
Speaker 1 (37:11):
I'm hearing that.
Speaker 2 (37:12):
Oscar music.
Okay, the whole point, though.
The whole point, though, isthat happens very commonly in
the public relations,specifically social media.
Back in 2014, a lot of peoplesaw what we were doing.
I waited, and a lot of thesecompanies started to come up and
rise to the occasion, and a lotof people were like, oh, your
competitor took your work, oryou know, oh, so this person and
(37:32):
this person, everybody workedwith you, but now they're
working on the alternative andthey're switching vendors, et
cetera.
I was like, okay, cool, that'sexciting.
And then I would take thosecompetitors out and be like yo,
let me tell you about thisclient that we have, and I'm
gonna give you some pointers soyou can be successful where we
weren't.
Or another competitor, anotheragency.
(37:54):
I'll give them a huge shout outLavender.
Lavender was Ramshua, and theycalled, and they were like
Crystal, how did you do it?
I said what do you mean?
I said how do you priceyourself?
And I was like well, it depends, right, how much you wanna pay
yourself, how much you wanna paythe team, how much you wanna
pay this and depends on yourmodel whatever you wanna do,
think of it that way, and Iremember feeling like this is
(38:17):
fun.
This is fun.
Not putting it put myself first, because I will still be an
asset to our clients If I saywe're not a good fit.
But you need to talk to theseguys 100%.
Yeah, or a resource.
Speaker 1 (38:31):
Now you're a connector.
Speaker 2 (38:32):
Yeah, you're a connector and that's my role,
that's my feeling, that's what Ilike, and I felt that being a
good steward of the trade was away to level out your ego, like
make that balancing act but atthe same time, also help the
community at the same time, thecommunity of those that are in
the trade with you.
And I also wanted to show tothem please don't, I don't have
(38:55):
an ego.
I've had other bosses that arelike why the fuck are you
talking to them?
This is our account, this isour client, I'm protective of it
, et cetera.
That ego is the reason whywe're number two as one of the
best agencies in New Mexicotoday.
Speaker 1 (39:10):
See, and you said I don't have an ego, you have a
healthy ego.
Okay, my leader, my captain,you have a healthy ego.
It's why we're not justsuccessful, but why we're a
company that gets to operate inintegrity.
Yes, don't fight it.
Nope, I'm not fighting it.
I was like, if you're about tofight it, well, look at the time
we've gotta wrap up now.
Speaker 2 (39:30):
Yeah, so in terms of ego, we see healthy ego.
See the definition of I.
We see that ego plays a part in, sometimes power.
Right, we talked about that.
Sure, maslow's hierarchy needs.
And yeah, good way to kind ofsummarize the word I in Latin,
(39:54):
was it?
Speaker 1 (39:55):
Yeah, ego is Latin Okay, ego is Latin, Okay there
we go.
Speaker 2 (39:58):
Thanks for joining me .
As usual, jace, reallyappreciate your time and also
your stories.
This is gonna be the end ofstories of success and stuff for
this today's episode.
Next episode is going to be thebrain insane in the membrane,
according to Cypress Hill.
Speaker 1 (40:12):
I'm very excited about that one.
Thank you for everything totalk about and sing songs about.
Apparently Not sure why thatcame out that way, but it did
and I very much hope that youenjoyed today's episode.
Speaker 2 (40:23):
Please don't forget to subscribe.
Smash that like button.
Smash that like button, smashit.
With a metal, with a rockhammer.
And don't forget to follow uson our social media channels at
CRS of the agency.
Thanks so much for being heretoday and we look forward to
talking about the brain on nextweek's episode.
(40:44):
These are some totallydifferent stories of success.
Thanks so much.
Always nice to hear from you,guy, and I hope that was helpful
.
So we're not talking passenger, we're actually saying
the same thing with differentwords.
Speaker 2 (00:03):
You're very positive right now.
Me I'm like fluck that.
Speaker 1 (00:05):
No, no, not the egos.
Speaker 2 (00:11):
Got me, crystal.
You go host Jace.
That's me, uh, exploring a veryfunny topic for today.
Ego, hmm, um, and it'scontributions or demise of
success, depending on who youtalk to.
Uh, where do we feel about?
Where do we feel about ego inbusiness?
(00:32):
Is ego or is it confidence?
Speaker 1 (00:35):
So I was going to say let's start with actually
talking about what ego is.
Okay, we have a lot ofmisunderstandings around ego and
it's gotten a pretty bad rap aswell.
Um, so how do you, when youthink ego comes to mind straight
away, I say?
I say confidence.
Speaker 2 (00:54):
Somebody says ego, okay, right, and what does that
actually mean?
So I think ego is a bubble.
I think ego is a bubble.
That might be a very smallbubble or very large bubble in
somebody's head, but oncesomebody comes into the bubble
(01:15):
it can pop.
And I think confidence is anidentity, uh, no, a piece of
identity or a feeling ofidentity.
Like you feel confident abouthow you look, you feel confident
about your makeup, you feelconfident that's on the dance
floor.
Confidence is a feeling, a vibe, um, a state of mind, but I
(01:35):
think ego can be unlike you.
You're like oh, it's got a badrap.
I have problems with egos.
I have a lot of problems withegos and I think it's because it
has had a bad rap and I thinkthat the people, I think you
know there's.
There's notorious words in theEnglish language for a reason,
(01:57):
and that definitely is anotorious word because of its
affiliation to men and womenPeriod.
Speaker 1 (02:05):
Okay, yeah, I just came out swinging.
We just gonna go everywhere.
We just gonna go everywherethis week.
We came out swinging on thatone.
Speaker 2 (02:11):
Um, and I think there's a lot to learn once that
bubble is popped.
I think that's a that's a veryum, important thing to do.
Like you talked about gettingyour ego in check.
Yeah Right, when you say I haveto get my ego in check, is that
a good thing or a bad thing?
Speaker 1 (02:28):
Well, and so I'm gonna.
I'm gonna like super simplifywhen we think ego.
Ego is a Latin word, it means I, that's it Right, and we've
turned it into, like you said,it's a notorious word, which is
why we think about the Marvelcharacter ego right.
Because he's all about selfserving, and so we think of
someone self absorbed.
They have a big ego.
We hear that right.
Or like oh, he's so, he's soegotistical, oh, she's got this
(02:51):
huge ego with.
Like it's this inflated senseof self, right, but in actuality
the ego is just ourpersonalized version of the
human condition.
Yeah, let's say like it's notthe substance, it's the, it's
the flavor, and it becomes aproblem when we associate too
much with the flavor and notenough with the substance.
(03:12):
So ego is really just the selfand our idea of self, which can
indeed be a mixed perceptionthat probably you're talking
about, where it's an inaccurateview of self because it's not
well rounded, often becausewe're out of integrity and I
(03:33):
don't mean we're doing thatnegative things, yeah, I mean
integrated, where we have aholistic tie of all of ourselves
into one and we're holding thatgray space, that uncertainty.
Speaker 2 (03:46):
That is the eye, that's very poetic, and I'm not
giggling because I'm like, oh,that's hilarious.
No, like that's very poetic,and I just I, I'm still stuck on
what society's definition isand we've muddled it and we're
muddling it in a whole new funway, society's too.
Speaker 1 (04:09):
We like we're going in the other and we're pendulum
learners, humans, so we go fromhere to over here and then
eventually we kind of end up insome like happy middle ground,
right?
So we had this notion thatbegan at some point.
We have to have a historiancome in where I'm like I don't
know.
Speaker 2 (04:25):
I can pretend I know, but I don't know where we
started.
Speaker 1 (04:27):
Focusing on the eye being a negative thing and women
?
You bring up men and women,women experiences in particular,
where we're not supposed to putany focus on ourselves, then
we're selfish.
Right, you're supposed to beoutwardly focused Just on the
family, focusing on otherpeople's needs.
Somehow we're taught thisgrowing up Like I.
If I could get back the timeand energy I've put into caring
(04:50):
for my perception of otherpeople's comfort and feelings, I
would not be sitting acrossthis table.
I'd be ruling the world Likeit's insane how much energy I
put into caring for othersbecause we have this notion that
ego is negative, that anythingto the self is selfish.
Speaker 2 (05:06):
Sure, but I think we're diverting away from I
think you might be divertingaway from my perception of now.
It's just my perception, likejust my perception of the word
ego.
Speaker 1 (05:17):
Well, and that's what I'm getting to, so we had that
and that was a negative thing.
So, like, how did ego become anegative thing?
Anything to do with I was seenas selfish and bad and that was
supposed to be outward focused.
And when you're selfless, thenyou're a good person If you
focus on the self at allnegative.
So ego as a word became like anegative.
You don't want to have an ego,you don't want to be associated
(05:38):
with the ego, you don't want tobe an egotistical person.
And now we've pendulum swungover here where it's self love,
self care.
If you made plans but you don'twant to go, cancel them last
minute, take care of yourself.
And it's about my truth, myperception, my everything, and I
have every right to haveeverything that be my own and
(05:59):
that that's now a positive thing.
And we've swung over here on itnow being healthy, and there is
healthy selfishness, absolutelyyeah.
So now we're in this mix andthis is a perfect topic to talk
about success, because the egois not negative, it's not
positive, it just is.
(06:20):
And we can, when we come into apositive, healthy relationship
with our ego, which is ourindividualized version of self
and our perception, which, themore we heal and grow, the more
accurate perception our self is.
Now.
We're operating in the worldwith a nice harmony between I
and you.
Speaker 2 (06:39):
So yes, to all of it.
I've noticed that whenever wehave these podcasts, we
sometimes talk past each otherand I'm trying to prevent that
right now.
I'm trying to really hardprevent that because I agree.
But what about the person andthe individual that focuses on
themselves and themselves only?
That, to me, drives me up thewall.
(07:02):
I'm gonna pull Peter Griffinand talk about what grinds my
gears.
Right, if you haven't seen theFamily Guy episode, highly
recommend that you do.
What grinds my gears is peoplethat don't see the benefit of
community, that do somethingbecause it's self-serving for
them.
I can understand.
Serving the community is goodfor the heart and good for the
soul.
That's one thing.
But if it's a what's in it forme, and me only, it's the type
(07:24):
of situation that's veryegotistical for me, not okay
with it, and I think remember ittoo like if anybody wants to
get into the business of publicrelations or marketing or
advertising.
Especially when you deal withindividuals, sometimes it's
about stroking the ego and thenshe gets really exhausting after
a while.
Girl, that's my dating life,that's one of those.
Speaker 1 (07:42):
Not anymore, not anymore.
I was gonna say not anymore.
Your gee chock is so good, yeah, yeah, yeah.
So we're not talking past eachother.
We're actually saying the samething with different words.
Speaker 2 (07:51):
You're very positive right now.
Me I'm like fuck that.
No, no, no, fuck the egos.
Speaker 1 (07:55):
Okay, and here's why I was that same space and I
thought I could get rid of it.
Like to like you, like conqueryour ego, and there's something
about getting away from it andthat it's a bad thing.
And I've come to learn.
No, the things that make me fun, and like the specific you know
, spice, that is Jace, isawesome and it's a wonderful
(08:18):
addition to like the humaningredients in the world, and so
I've spent a lot of timestudying and learning about ego
and coming into relationshipwith it.
It's good, so we're both talkingabout the same thing, where
there can be this imbalance,that, and we're kind of moving
in that direction.
Right now, it's like trendingto kind of be more in that space
, and it becomes toxic when wedo lose touch with things like
(08:42):
how we became, who we are, ourcommunity, our team, our values,
when we step out of being anintegrated person and we get
caught in the bubble.
Yeah, yeah.
Speaker 2 (08:54):
No, I, you know, I've always struggled with having an
ego to a certain degree, andwhat I mean by that is I always
told myself the day that I standmyself and my character on a
pedestal and I don't listen toanybody around me, that's the
(09:15):
day that I should quit my job.
I appreciate the humblingmoments, as defeating as they
may be.
I appreciate the humblingmoments because a family value
of mine is work hard, stayhumble and play hard.
Conversation from the funepisode.
But work hard, stay humble Tome is you still have the ability
(09:37):
to celebrate your success.
You've got to.
You've got to very healthy foryou.
You still have the ability toactually talk about what the
things that you're proud of, you, the individual, are proud of,
proud of myself, proud of myteam, proud of my
responsibilities, et cetera.
But when mistakes happen, it'snot well, it's their fault, it's
(10:00):
owning and accepting and alsodefending when it's mine or
yours or something of that light.
I think I've ran into severalcharacters in our professional
lives, in my professional life,where I say where are the people
around you, where are thepeople telling you you're wrong?
Speaker 1 (10:23):
Where are the?
Speaker 2 (10:23):
people that are telling you this is incorrect
and this is not the best idea?
Or what did you do with thepeople that were brave enough to
tell you?
Speaker 1 (10:34):
And why did you let them go?
Where are they buried?
Where are they buried?
What have you done with them?
I was like, why are yougiggling?
I was like, oh, that's a goodone.
What have you done with them?
Speaker 2 (10:43):
Yeah, no, seriously.
There are people, there areC-level executives, that
eliminate workforces rather thanembrace them and keep them on
board and admit that they wannalet them go because they wanna
do things their way.
If you're confident in yourskills and you have the level of
expertise good for you, go forit.
(11:05):
But again it goes back to don'tpush away the community.
That's gonna build success foryou.
You gotta make sure that you'reup there, but you have people
up there with you.
Speaker 1 (11:15):
Yes, and checking things.
Something that I love and isterrifying to me, an equal
measure is we will neverexperience anything outside of
ourselves.
We can't.
Even if you and I were to highfive, we would not actually
touch one another.
The sensation would be, yeah,we never actually experience
anything outside of ourselves.
(11:35):
Us touching hands would just bemy nerve endings having the
sensation of touch.
I will never actually touchyour hand.
We never move outside ofourselves, which is why the ego
is so important, especially whenwe're talking about success
having a healthy, accurate, asmuch as we can understanding of
(11:57):
self, which is easiest to dowhen you have reflections around
you by people that will callyou out like you're saying right
now.
That's when we can actually besuccessful.
But when we try to fightagainst self by getting rid of
ego or protect our little bubblebecause we feel good in it,
because we've built our identityin the little bubble, so we
(12:18):
kill off anyone around us whotries to poke at it, Welcome to
failure.
Your life is not going to turnout the way you want it to do.
Speaker 2 (12:26):
I'm trying to think of people that have been in that
particular position that I canbe comfortable with talking
about.
Speaker 1 (12:34):
Who is the least amount of resources for
retaliation?
Yeah, who's not going to sue me?
Well, and you can probably talkquite generally, because we all
have these people in our lives.
Speaker 2 (12:47):
Yeah, but Albuquerque is a small town, man.
True, true true, you know,albuquerque is a small town, and
so I'm trying to think of yeah,go.
Do you think of I?
Speaker 1 (12:57):
sure do Myself.
I remember an instance where Ihad my first business idea,
which was actually a really goodidea, and the name that I
landed on for it was a terriblename and I was so caught up in
wanting the appearance of beingput together and successful and
(13:17):
I was so terrified that ifanyone scratched even like a
centimeter below the surfacethey were going to realize that
I was a complete shitshow not ina fun way, but in a very
unhealthy way.
I lived every day terrifiedthat people were going to notice
that I was a liar and a fraudand so I was protecting that ego
, that my outward representationof self, that my sister.
(13:42):
We were at a restaurant, familydinner.
My sister poked at the name andcalled me out, said this is not
a good name and here's what'sgoing to happen.
If you go with this name.
I lost my shit, yelling, stoodup in the restaurant like
literally I used to have bigtime anger issues, lost my shit.
My niece, who was younger atthe time, was scared of me for a
long time.
(14:02):
After that I totally hulked outbecause all I had, or all I
thought I had, was the illusionof success and my ego was so
scared all the time.
Speaker 2 (14:17):
So I okay, using myself as an example, I had that
moment too.
It was 2015.
We just had our one yearanniversary.
In fact, behind us is the signfrom our one year anniversary,
with people that loved us,supported us, excited to be a
(14:39):
part of our beginning story.
While I felt like I needed tohave the perception that we were
all put together, I think theperception for me was it was
still community.
Right, Celebrate the communitythat built us.
But I think the part that hit mewhere I said the house of cards
(15:01):
is falling down.
I think that's a very poignantpart in somebody that's
evaluating themselves, the eyein themselves, is that moment
when, when the house of cardscomes falling down, what do they
do?
And mine was.
We ran out of money, we ran outof cashflow.
I didn't know when the nextpaycheck was coming through.
(15:21):
I didn't know when the nextclient paid.
We only had our payroll backthen was like $2,500, right, and
I worried.
I didn't even pay myself for agood month and a half because of
that thing and I said to myselfwhat, what the fuck did I do?
Right, I just threw this hugeparty on your budget.
(15:42):
I just threw this huge party andthen, all of a sudden, two days
later, I'm telling the team Ican't afford payroll anymore.
And that's when I knew thehouse of cards fell.
This wasn't a solid company andI needed to do something about
it.
I remember the feeling of panic, calling a business coach
trying to figure it all out.
My ego went and checked thatday and said it is not sexy to
(16:04):
be a business owner at all.
Speaker 1 (16:05):
That whole summer.
Speaker 2 (16:06):
Oh my God, that whole summer we went to Vegas for a
conference because we couldafford it.
We went to Vegas to go to aconference and we celebrated
with the team.
We hired new people, we gotamazing new accounts.
One of our big accounts at thetime was Orange Theory Fitness
here in New Mexico, which wasstellar to have as a starting
(16:29):
industry.
And then fast forward.
We have this one yearanniversary and we already had
like 20 clients on the list andI was like we're fucking made at
.
I did it.
Look what I did, and then thehouse of cards kept falling down
, I think.
Have you ever seen the showHouse of Cards in Netflix pre?
I've?
Speaker 1 (16:45):
made a house of cards Does that count?
In my grandma's basement inIowa?
There is nothing to do there.
Speaker 2 (16:52):
Frank Underwood pre Kevin Spacey bullshit was a
fantastic character.
He was the image, the spittinglike, figuratively speaking.
Justin, have you seen House ofCards?
Oh my God, it's so good.
Speaker 1 (17:10):
Can we have some time off this week to watch it?
It sounds very important.
Speaker 2 (17:14):
Oh, it is definitely not a work related show, but it
teaches you about political egoat its finest, where it could
end up and people being killedyeah, being killed because of it
.
This was before Trump, though,and literally Trump ruined the
whole storyline of House ofCards because it got a little
too real.
Speaker 1 (17:33):
It's not fun anymore.
Speaker 2 (17:34):
It's not fun anymore.
Yeah, but the crazy part aboutit was like Frank Underwood was
the epitome of a politician'sego.
Yeah, where, if you don't likethe story, you killed the
fucking reporter that put ittogether Easiest way to do it.
You wanted the Senate to passJust objectively speaking, is
all I'm saying.
Speaker 1 (17:54):
I'm not encouraging anyone to do that.
Speaker 2 (17:57):
Like if you disagreed with politics or the political
nature.
You had to puff up your ego tomake sure that you.
You puffed up your ego and thenwhat Frank Underwood would do
was throw favors and deals out,negotiate to make sure this is
how politics works.
It's very and the show wasbased off of the parliament in
(18:19):
the UK which was also calledHouse of Cards, but it had the.
You know, you need Jack on thelogo instead of the United
States.
So, anyways, I think that showvery much like.
When I think of the classicnarcissist and the classic
egotistical maniac, I think ofFrank Underwood.
Speaker 1 (18:35):
And I'm just going to put out there, because these
are so our words right and oursociety and how we view things.
Narcissistic personalitydisorder is an actual thing.
It is not thinking too highlyof yourself or having an
inflated sense of self, it's anactual mental disorder.
And we throw these thingstogether and they're different,
and then we look at narcissistsas bad and it's like no, they're
(18:57):
actually going throughsomething that's a wiring of the
brain and body that doesn'tallow them to connect.
Like it's a legitimate thingand it's not pretty.
And brain is actually your nexttopic, indeed, so a lot of
mental unwellness is not pretty,and ego can fall into that
Absolutely.
And you bring up somethingthat's great that I want to
touch on, because we don't lookat it enough or we don't, we
(19:19):
don't talk about this.
I don't think like, yes, ego is, I right, it's the self, and
yet it's a separate entitysimultaneously.
So you got to walk in the graywith me here for this because
we're not.
We like to think of like blackand white.
We're kind of immature.
Speaker 2 (19:34):
That's the rise and fall of crystals.
The R is right, there is theblack, and I think in black and
white.
Speaker 1 (19:38):
We all want to, but life's actually gray, and so is
ego, and so is the self.
So the ego is self and it's not, and this is where I found that
it can actually be used in agreat way.
But it has a survival system.
Just like we do as a, as ananimal, like in the brain, the
ego does as well and just likeand we're gonna talk about the
(19:58):
brain next week, so stick aroundWe'll go to weird lengths if we
think that we're underlegitimate threat and the brain
receives all threat islegitimate threat.
It doesn't understand anxietyis like false threat.
I'm not actually gonna die,nope, same response as if a bear
was in front of me.
And ego has the same thing.
So, like you talk about, likeactually killing someone.
(20:21):
I'm not, no, not me, no, I'msaying in the show, frank
actually has someone killedbecause the ego thing is under.
That's an extreme example, butwe actually do go to really
uncomfortable and unfortunatelengths to protect the ego,
because it actually has asurvival system built in.
And one of the things of cominginto relationship with the ego
(20:42):
and using it for success is toactually create a sense of
safety for self, and I knowwe're gonna talk about identity
on another more talk a lot aboutsafety when we talk about the
brain's role and success, butthere's a lot of crossover here.
And when we can eat inpartnership with ego, this
(21:02):
seemingly separate entity, thenwe're able to use it for success
.
So I know we've talked about,you've struggled to be the face
of this company and the voice ofthis company, and yet we need
you to be because your name's onthe door.
Speaker 2 (21:17):
It's funny.
You're not the only team memberwhere we're thinking about how
do we approach today's episode.
There was an employee once itwas 2018 River.
We loved River.
He's a great alumni of thecompany.
His success is very muchbecause of his work ethic and
his confidence not ego, really,go with the flow kind of guy,
total confidence yeah, go withthe flow, confidence kind of guy
(21:38):
.
And he said he was in thebusiness development role for a
while one of our first and Isaid hey, river, I struggled
with the fact that I don't wannabe the face of the company all
the time.
I feel like it's very showbody.
I feel like I'm talking toomuch about myself and this is a
(21:58):
lot of attention on me.
And he said if you don't do it,we're not gonna be successful
in terms of that and you have toput yourself out there.
Granted, he was 22 when he saidthis.
Bless his heart.
He was 22 when he said this andI was like in my early 30s,
that was very ballsy and verysmart of him to do.
And he was right.
And he's right.
Yeah, 100% he was right.
(22:19):
And I thought that was verymeaningful for him to say that,
because it helped me realizeagain what I wanted for him.
He wanted for me.
I wanted to push him outside ofhis comfort zone so he can
learn about himself.
He was pushing me outside of mycomfort zone and actually to be
more successful for his benefitand for the entire company's
(22:39):
benefit.
We're a team of six at the time.
But it's true, it was great.
It was a great evolution ofwhat we needed to hear and why
we needed to hear it, for sure.
Speaker 1 (22:50):
So what was your process of harmonizing humility
and ego?
Because, yes, they can and docoexist when we're in a healthy
space.
Speaker 2 (22:57):
I think about I've said this on a couple of
different episodes.
I think about what's my missionin life Create jobs.
Speaker 1 (23:05):
I always put this up, create, people Create people
help jobs, create jobs and helppeople.
Speaker 2 (23:12):
Helping people helps keep your.
It helps keep the harmony.
For example, one of the biggestthings any business owner that
is not self serving is the bigquestion how much do I pay
myself?
It's hard to talk aboutsalaries and compensation,
(23:35):
especially when you have a teamof people, but especially when
you're a publicly traded company, you see that an executive is
gonna be making two to fivemillion.
Speaker 1 (23:43):
I'm not making that.
I was like we need to have avery different conversation, if
that's what's happening.
Speaker 2 (23:47):
Yeah, especially since we don't even bring that
kind of revenue in yet.
Speaker 1 (23:54):
And we're all looking at those numbers.
Speaker 2 (23:55):
You, can all see the cashlights right, but that is a
common question that many agencyand small business owners
agency owners and small businesshave, especially ones that wear
their hot on heart on theirsleeves.
The way that I do so I can tendto look at and sometimes I do
look at evaluations and companylook at the possibilities of
(24:17):
buying a company and I see who'spaying who who's paying what.
I even went through personalprofessional coaching
professional coaching actuallyand said to them once I'm
feeling really guilty about howmuch I'm paying myself.
Speaker 1 (24:30):
A lot of business owners and entrepreneurs go
through that.
Correct we're gonna have awhole episode on money.
Speaker 2 (24:34):
Yeah, yeah, yeah, whole episode on money.
Yeah, I asked myself at thatmoment.
I feel like if I'm creatingjobs and helping people first,
then I can not necessarilyreward myself.
I can pay myself that's goingto take care of my family and
take care of my external familytoo, like my parents and stuff
(24:58):
like that.
I know the time is gonna come.
So as long as I can help peopleand create jobs first, then I
can look at a less egotisticalway to pay myself.
It took.
I still struggle with thatnumber.
Yeah, I still struggle withthat number.
I sometimes feel better when Idon't pay myself.
Speaker 1 (25:19):
I know.
Speaker 2 (25:20):
It sucks when it's like we're gonna need to look
into that yeah yeah, it suckswhen the conversation like when
the bill collectors come in, butI mean that right.
What is in the best interest ofthe company?
It does come first to me.
When I see somebody that has avery high wage and then I look
at and this is not a traditionalthought when I see other and
(25:40):
then the wages of the employees,that's when I start to question
ego.
Speaker 1 (25:45):
See and that and so, and you kind of brought us back
to the original piece therewhere, like, if I create jobs
and help people outward and thenI make money so I can take care
of others, now I've justifiedmy salary.
Speaker 2 (26:00):
Girl, I will buy a Prada purse if I can afford it.
Let me tell you, I will See,and that's, and I do pull myself
first.
Speaker 1 (26:07):
And that's okay.
Speaker 2 (26:08):
And then we have this idea that the other is somebody
or people can buy Prada pursesfor me.
You can send them to.
Speaker 1 (26:12):
PO Box Free shit, Right so?
And then the alternative is theexecutive who's paying
themselves seven figures andthen paying their employee.
Very little Like this isexemplifying our idea of ego,
when, if I were to tell you I amdating this person and whenever
(26:33):
we have-.
Speaker 2 (26:34):
About a damn hour or just like two.
No, this is a real a line.
I am dating a person and thisis not aligned with our scenario
at all.
Yeah, yeah, yeah, yeah, okay,good.
Speaker 1 (26:41):
And every time we have dinner, he makes dinner for
himself, and then whatever'sleft over that he doesn't wanna
eat, I'm allowed to eat.
That pissed me the fuck off.
You would not be superenthusiastic about me dating
this person, right Unless?
Speaker 2 (26:58):
you're like hey, let me make my own dinner because I
have dietary restrictions.
Speaker 1 (27:02):
No, no, no, there's no scenario.
This is just how we roll.
I just have the scraps afterhe's done.
Speaker 2 (27:08):
Yeah, that's not cool .
Speaker 1 (27:09):
And yet we do that to ourselves all the time.
Oh, I shouldn't have the wholemeal, I'll just have what.
Once I've paid everyone else,then I'll just have whatever's
left over.
Oh, no, no, no no, you includeyourself in that pie.
But that's when we have thisidea of ego and that, well then,
I shouldn't have like, Ishouldn't want anything, I
shouldn't be in a successfulplace unless everyone around me
(27:31):
is, because then I'd beegotistical and then I'd be over
here on this side with thisjerk right.
What if other people were to dothat behavior to us or those we
care about?
Be like oh fuck, this very much, you deserve a full meal, you
deserve to be fed when you're atsomeone's home, like you
deserve to be fed or whatever,right?
So we have this reallyunhealthy relationship with self
because we've been taught thatit's a negative thing to take
(27:52):
care of ourselves or to have any, to put ourselves in the
equation, and I think this isand I see it in men too.
But I do think that there'ssomething that I watch when I do
consulting with femaleentrepreneurs yeah, it's even
bigger where you would feel muchbetter if I was like girl.
Let me tell you I went out onthis date with this guy and
brother cooked a whole deliciousmeal and then ate it in front
(28:14):
of me and just wanted to give methe scraps and I was like heck,
no.
Speaker 2 (28:17):
I have value yeah.
Speaker 1 (28:19):
Or maybe I helped even make the meal and then I
didn't get any of it and I waslike, no, that's not acceptable.
Yeah, To me, I have value.
I deserve to have a meal, Ideserve to be fed.
You'd be like heck, yeah,that's very healthy to us that
you did that when it's outsidewith another person.
But the moment I start talkingabout having but what I deserve
and having value and I workedhard for that now I'm a jerk.
One of my favorite instances inlife where this came all to
(28:39):
full circle, I was sayingsomething that I felt really
cool about with myself.
Yeah, it was really neat and Iwas sharing it because you have
to celebrate, yeah For success.
Uh-huh, science proves it.
We'll do a whole episode oncelebrating for success.
So I was talking about it andthis woman told me well, you
think very highly of yourself,don't you?
Fuck that bitch?
And I said yes, don't you?
(29:01):
Sorry?
And the look on her face waslike oh fuck, I don't.
Speaker 2 (29:07):
Like I guess I don't Like.
Speaker 1 (29:08):
it was like she realized oh wow, this person
recognizing their value.
I just saw that as a negativething.
What does that say about myrelationship with?
Speaker 2 (29:18):
self and she just had this like, oh fuck.
Speaker 1 (29:20):
And I was like, yeah, let's maybe look at that.
Me loving who I am and beingreally excited about who I am
does not make me an egotisticalasshole.
It makes me in a lovingrelationship with myself.
Oh yeah, now, when I go, andwho I am is better than you, and
here's why I get these thingsand you don't.
Ok, now we've shifted into anunhealthy relationship.
(29:40):
Yeah, those aren't the samething.
Yes, and we can't succeed bybeing small, by not being fed,
by having this notion like oh,no, I'm modest, like, oh, I
shouldn't be the face of thiscompany, and things like that.
We're not going to besuccessful.
Having a healthy relationshipwith ourselves is the path to
(30:01):
success.
Speaker 2 (30:01):
Yeah, well, and it's right now.
We're filming in August, right,it's Health and Wellness Month.
Wait, wait wait?
Speaker 1 (30:08):
National Wellness Month National Wellness.
Speaker 2 (30:09):
Month, so very relevant topic for sure.
Totes, yeah, but you saidsomething that made me think of
OK, so at what point do we lookat again the pendulum swing?
Speaker 1 (30:23):
right.
Speaker 2 (30:25):
I thought about Maslom's hierarchy of needs.
Let's go there first, let's doit.
Yeah, Maslom's hierarchy ofneeds right there is.
That is like an ultimatetemperature gauge on when you
can really test somebody'sself-confidence in themselves,
(30:46):
confidence in themselves,self-worth, self-mastery, like
you said, how well they masterthemselves, how are they
celebrating themselves, how arethey protecting themselves.
I think that's importantBecause you think?
about it.
Safety and security, the basisof Maslom's hierarchy of needs.
Everybody needs safety andsecurity.
Great, when is my safety andsecurity more than the other
(31:07):
person next to me?
Right Goes back to the analogyright, when you're on an
airplane and you're on anairplane, and the oxygen mask
yes.
Who's mask do you put on first?
Yours?
You always put on yourselves,right, always.
Safety so, and security so inthis instance, to me, that's
when you can really pressuretest, pressure test a person in
(31:29):
terms of you know.
Again, ego is all opinion perse, but when somebody is like
I'm a man and I need to step upand make sure that I'm secure
first, and they put and they'rea cart, like they're, they have
a concealed and carry, cool.
That's their safety mechanism.
If they're wearing a gun,because they want to feel more
confident in themselves and makesure that they can fuck up
(31:52):
somebody next to them, that's anego problem to me.
Speaker 1 (31:54):
See, and I going to the airplane one, I would think
like oxygen masks fall.
I'm with my elderly parent andmy kid and yeah, I got to put on
mine first and then I'm goingto put theirs on, that way of
taking care of them, right?
But yeah, I'm putting on minefirst so I don't pass out and
then they can't do it, right?
Yeah, healthy sense of self andrelationship to others, 100%.
Now, if I put on mine and thenI went, I don't know that I'm
(32:16):
going to get enough oxygen Ifall these other people have
oxygen and I went around and cuttheirs.
Thank you, that's what you'retalking about.
Speaker 2 (32:22):
But you shouldn't even have a knife to begin with.
Well, the plane.
Speaker 1 (32:25):
Baby, loosen them, then stand our seats.
No, they do not.
They made me throw away thiswhole thing of a hair product
that I just bought in Memphisand I was like I meant to put
that in my thing.
Anyway, that's different,that's different, but we've
blended the concepts as one,like one way that I can think of
it.
This like so, let's say, Iowned a rock shop and I had done
(32:47):
a really cool job of sayingrock shops exist.
I think about the pet rock thatyou can have pet rocks, but the
world is full of amazing naturalthings and people and rocks
Collect them and put them in.
Speaker 2 (33:02):
These are real.
Speaker 1 (33:04):
So let's say I've done that right and I set it up
really cool and it was reallyeasy to find stuff and it was
really beautiful and had a greatvibe.
When you came in and I had donea really good job marketing it
and everybody knew my rock shopwas the place to be and it was
really fun and I helped educatepeople on all the different
rocks and it was just a greatplace.
And people would be like, hey,jace, amazing rock shop and I'd
(33:28):
be like, oh, thank you, I've hadso much fun setting it up.
I love the shop.
I'm not taking the credit ofthe beauty that nature has
created in the rocks themselves,right?
So like that's humility and egoand healthy balance.
Speaker 2 (33:49):
So let's go back to the rock shop analogy though.
Speaker 1 (33:52):
Do you want to start one together?
I'm just brainstorming here Newbusiness idea.
No, ma'am sorry.
Speaker 2 (33:57):
Okay, that's a no for me, as I say on charting, okay.
So let's say, for example,somebody comes up to you because
this happens to me all the time, especially in the story of
success I'll tell you the paththat I chose.
So say, for example, you openup your shop in Old Town and two
months later somebody goes hey,I'm such a fan, I'm so inspired
(34:19):
by you.
Or I've loved rocks too.
I see that you do things thisway.
I'm going to actually open upmy own rock shop in Cottonwood
Mall and a mall here inAlbuquerque and I'm going to
open it up and I'm going to dothings my way.
But just know, I like rocks asmuch as you do and I appreciate
(34:41):
Mother Earth as much as you doDo.
And they come up to you andthey say how did you price your
rocks?
Speaker 1 (34:48):
Would you tell them that answer?
You bet?
Please see my commentary on thecompetition episode.
Yeah, absolutely, and that'sCommunity 2, right?
Speaker 2 (34:58):
Yeah, no one, I was saying that.
Yeah, if you're not familiar wehave our channel with all of
these episodes.
Speaker 1 (35:05):
No one, no one is going to do their rock shop the
way I do it, right, yeah, so I'mgoing to talk to you about that
, enthusiastic about peoplegetting the rocks that they need
I am a person for the people inthe rock world.
Then I want to make sure thatif they're out there on the west
side, they don't have to comeall the way to downtown to get
there.
If someone else is going toopen one for them, I'm not going
(35:27):
to block the rock.
You're welcome.
That did happen.
Speaker 2 (35:33):
I wish I could have done it with a straight face and
I was very excited about it.
Speaker 1 (35:36):
Did you like it or not?
Like nope, you're getting a facefoam.
There you go.
Comedy is a numbers game, allright.
So yeah, I absolutely am goingto help them because that
strengthens the rock communityhere in town.
It's going to open up moreresources.
Maybe next year we're getting aconvention going, because
there's so many of us rockstersout here I don't know if that's
what they call them, but itcould be Rock stars.
You have to reach rock levelsuccess for that.
(35:58):
But now we were rocking out.
Now Albuquerque's got thisgreat rock scene All right,
sorry If you're watching thisand thinking it's funny.
You're probably stoned.
Huh, all right, you took you asecond there.
These are like pebbles, youknow, they're just throwing out
the pebbles.
No, okay, no puns, just keepson rolling, Rolling.
(36:20):
Yes, he's rolling, indeed, nowwe're totally out of track.
But yeah, I absolutely wouldHelp them Because it's good for
the community.
Yeah, it's going to bebeneficial to me as well, and so
my only eye can have rock shopsin the Albuquerque area.
That's an unhealthy ego in themix.
Speaker 2 (36:41):
So I think in this instance that scenario is
actually very common in thepublic relations industry.
Sorry to kind of level out therock puns.
Speaker 1 (36:52):
Leveling is also a term you use when you're dealing
with rocks.
Well done.
Speaker 2 (36:58):
This is the best pun roll that we've had so far.
Speaker 1 (37:02):
Thinking about it, I think, I think we could be
bolder.
I do.
Yeah, sorry, that was my lastone.
Ha ha ha.
Speaker 2 (37:08):
Just like waving us, like, please, and now.
Speaker 1 (37:11):
I'm hearing that.
Speaker 2 (37:12):
Oscar music.
Okay, the whole point, though.
The whole point, though, isthat happens very commonly in
the public relations,specifically social media.
Back in 2014, a lot of peoplesaw what we were doing.
I waited, and a lot of thesecompanies started to come up and
rise to the occasion, and a lotof people were like, oh, your
competitor took your work, oryou know, oh, so this person and
(37:32):
this person, everybody workedwith you, but now they're
working on the alternative andthey're switching vendors, et
cetera.
I was like, okay, cool, that'sexciting.
And then I would take thosecompetitors out and be like yo,
let me tell you about thisclient that we have, and I'm
gonna give you some pointers soyou can be successful where we
weren't.
Or another competitor, anotheragency.
(37:54):
I'll give them a huge shout outLavender.
Lavender was Ramshua, and theycalled, and they were like
Crystal, how did you do it?
I said what do you mean?
I said how do you priceyourself?
And I was like well, it depends, right, how much you wanna pay
yourself, how much you wanna paythe team, how much you wanna
pay this and depends on yourmodel whatever you wanna do,
think of it that way, and Iremember feeling like this is
(38:17):
fun.
This is fun.
Not putting it put myself first, because I will still be an
asset to our clients If I saywe're not a good fit.
But you need to talk to theseguys 100%.
Yeah, or a resource.
Speaker 1 (38:31):
Now you're a connector.
Speaker 2 (38:32):
Yeah, you're a connector and that's my role,
that's my feeling, that's what Ilike, and I felt that being a
good steward of the trade was away to level out your ego, like
make that balancing act but atthe same time, also help the
community at the same time, thecommunity of those that are in
the trade with you.
And I also wanted to show tothem please don't, I don't have
(38:55):
an ego.
I've had other bosses that arelike why the fuck are you
talking to them?
This is our account, this isour client, I'm protective of it
, et cetera.
That ego is the reason whywe're number two as one of the
best agencies in New Mexicotoday.
Speaker 1 (39:10):
See, and you said I don't have an ego, you have a
healthy ego.
Okay, my leader, my captain,you have a healthy ego.
It's why we're not justsuccessful, but why we're a
company that gets to operate inintegrity.
Yes, don't fight it.
Nope, I'm not fighting it.
I was like, if you're about tofight it, well, look at the time
we've gotta wrap up now.
Speaker 2 (39:30):
Yeah, so in terms of ego, we see healthy ego.
See the definition of I.
We see that ego plays a part in, sometimes power.
Right, we talked about that.
Sure, maslow's hierarchy needs.
And yeah, good way to kind ofsummarize the word I in Latin,
(39:54):
was it?
Speaker 1 (39:55):
Yeah, ego is Latin Okay, ego is Latin, Okay there
we go.
Speaker 2 (39:58):
Thanks for joining me .
As usual, jace, reallyappreciate your time and also
your stories.
This is gonna be the end ofstories of success and stuff for
this today's episode.
Next episode is going to be thebrain insane in the membrane,
according to Cypress Hill.
Speaker 1 (40:12):
I'm very excited about that one.
Thank you for everything totalk about and sing songs about.
Apparently Not sure why thatcame out that way, but it did
and I very much hope that youenjoyed today's episode.
Speaker 2 (40:23):
Please don't forget to subscribe.
Smash that like button.
Smash that like button, smashit.
With a metal, with a rockhammer.
And don't forget to follow uson our social media channels at
CRS of the agency.
Thanks so much for being heretoday and we look forward to
talking about the brain on nextweek's episode.
(40:44):
These are some totallydifferent stories of success.
Thanks so much.
Always nice to hear from you,guy, and I hope that was helpful
.
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