All Episodes

May 13, 2022 54 mins

On episode 102 of the podcast, we sit down with two super star Gen Z digital creators and TikTokers, Amelie Zilber and Blake Gray----who also happen to be a couple. Each blew up on the platform during the height of the Covid-19 pandemic, when, well, content truly was King. Recently appearing together in Ralph Lauren’s Romance fragrance campaign, the opposites-attract pair are poised for big things. Known for creating content around current events and “making the news more palatable”, Amelie talks about her longtime interest in politics, now her passion, one that innocently stemmed from competing with her brother during family dinner table talk. Blake’s candid and lighthearted approach to posting and his fun-loving attitude have not only brought him millions of devoted followers, it's prompted him to take the plunge into acting, and on the podcast Blake gets real about becoming vulnerable for his new pursuit. It’s a fascinating discussion about the current climate in social media with two of its key players. We talk loving fans and toxic followers, what they appreciate about one another as content creators, the social media content that never fails to catch each’s eyes, why TikTok is the most popular platform right now, and the ways in which their creativity can be stifled, or whether they always feel completely free. We discuss when it’s time to detox from social media, if it’s even possible, and the kind of fame they’ve achieved: in three words. Amelie shares her feelings on being targeted for being both smart and beautiful, and Blake talks authenticity. We discuss the inherent comparison effect and the fine line of being authentic and being planned when posting on platforms. We get into fashion and fashion shows, Blake and Amelie’s many brand collaborations, and we get specific about what these iconic and established companies both want and appreciate about them. We wrap with an answer to the big question: what Gen Z loves the most in pop culture and what Gen Z is striving for in life, but not before we get the story behind their first date, how they met, Amelie’s obsessions with chocolate chip cookies, Dior, and more.


follow @storyandraintalks on instagram for our very latest drops + more pod content HERE | follow @storyandrain magazine on instagram HERE | follow our host + founder @tamarararappa HERE | discover, read, shop: fashion, beauty, wellness, tv + film, food, travel, interviews, + more on storyandrain.com

Mark as Played

Advertise With Us

Popular Podcasts

Casefile Presents: The Easey Street Murders

Casefile Presents: The Easey Street Murders

Forty six years ago, on a warm summer night in Melbourne, Susan Bartlett and Suzanne Armstrong were stabbed to death in their home in Easey Street, Collingwood. Suzanne's 16 month-old son was asleep in the cot at this time. The double homicide remains one of the most confronting cold cases.

Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

How do the smartest marketers and business entrepreneurs cut through the noise? And how do they manage to do it again and again? It's a combination of math—the strategy and analytics—and magic, the creative spark. Join iHeartMedia Chairman and CEO Bob Pittman as he analyzes the Math and Magic of marketing—sitting down with today's most gifted disruptors and compelling storytellers.

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2024 iHeartMedia, Inc.