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March 23, 2023 12 mins

In an effort to become more comfortable in her own skin, literally, Siqu Mou utilized her joint MBA/MPA degree from Harvard and Stanford to find new solutions to age-old skincare problems. Relying on new technology and her entrepreneurial upbringing she founded HelloAva, the first online smart-skin consultant.


Gil gets a peek into Siqi’s early years where creativity and achievement were modeled first by her parents and later by her first boss at Morgan Stanley. She draws inspiration from both in her own role as a founder and CEO. Gil and Siqi also reminisce about her Israel Trek and its lasting impact on her life.


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storymark is brought to you by itrek studios. itrek is a non-profit that inspires tomorrow’s leaders through peer-led, week-long Israel Treks to experience Israel’s innovation, diversity and complex reality firsthand. For more on itreks mission, visit itrek.org.


storymark is hosted by Gil Galanos. Our Producer is Patrick Emile. Our Associate Producer is Rebekah Sebastian. Our Editor is Zev Levi. Special thanks to the itrek marketing team.


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