All Episodes

May 2, 2025 39 mins

Send Rita a text with your thoughts!

Get access to over 2000 cruise video clips: https://programs.steeryourmarketing.com/products/courses/view/1166776

Join us at Summer Camp at Sea: https://summercampatsea.com

Sign up for the 3rd Annual Travel Tech Audio Summit: https://takethehelm.thrivecart.com/travel-tech-audio-summit/


B-Roll and UGC--does that sound like a new language to you??

So many of you have heard me throw these terms around, but I wanted to get really practical about what they are and how you can use them to create amazing social media content. 

I'll walk you through exactly what equipment you need, how to capture those perfect 5-10 second clips, and my favorite editing tools. 

With these simple strategies, you'll be creating authentic content that builds trust with your audience and showcases your travel expertise way better than those free stock sites ever could.


Questions this episode answers:

  • What is b-roll in travel content marketing?
  • How do travel agents create effective user-generated content?
  • What equipment do travel advisors need to create professional-looking videos?
  • How long should travel b-roll clips be for social media?
  • What editing apps work best for travel agency social media content?
  • How can travel agents use voice-overs with b-roll footage?
  • What scenes should travel advisors capture for effective b-roll?
  • What panning techniques work best for travel video content?

---------------------------------------------------------------

Check out EVERYTHING I offer to support your travel business journey: https://strategictravelentrepreneurpodcast.com/everything/

Say HI on Social:
LinkedIn: https://www.linkedin.com/in/ritaperez19/
Instagram: http://www.instagram.com/takethehelmvbs
FB Group: https://www.facebook.com/groups/529490048073622

Direct EMAIL:
rita@steeryourmarketing.com

Mark as Played

Advertise With Us

Popular Podcasts

Las Culturistas with Matt Rogers and Bowen Yang

Las Culturistas with Matt Rogers and Bowen Yang

Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.

On Purpose with Jay Shetty

On Purpose with Jay Shetty

I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!

Crime Junkie

Crime Junkie

Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.