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August 8, 2025 34 mins

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Get ready to rock your travel business because I'm spilling what Netflix's "Building the Band" highlighted for me about building a successful travel agency! 

Just like those musicians had to put themselves out there to get noticed, you've got to stop hiding and start showing up in the right spaces where your ideal clients are hanging out. 

I'm breaking down how to create raving fans who can't stop talking about you, why niching down is like finding your signature sound, and the super impactful power of strategic partnerships with local businesses. 

Plus, I'm sharing some creative ideas for joint venture trips that'll have you thinking way outside the box. 

Trust me, these entertainment industry gems are about to transform how you think about marketing and growing your travel business!


Questions this episode answers:

  • How can travel agents put themselves out there to attract more clients?
  • Why should travel advisors focus on making clients feel something special?
  • How can travel agents work with local businesses to grow their client base
  • What's the difference between referrals and raving fan referrals in travel?
  • How do you find the right venues and spaces to market your travel business?
  • How can travel agents build joint venture partnerships with breweries and entertainment venues?
  • What makes some travel agents stand out more than others? 
  • How do you create memorable client experiences in travel planning?


Enjoy (and take action)!

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rita@steeryourmarketing.com

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