Culture, Drive, and Belonging Within a Business | Struck By Enlightenment Ep 15

Kristen is joined by Spruill Alexander, Senior Vice President at Towne Insurance in eastern North Carolina. With over three decades in the industry and leadership over a team of twelve, Spruill shares the challenges of motivating a sales team that can sometimes feel entitled. They talk about how to keep performance rising without relying on pressure, how to build a culture that supports internal motivation, and how to bring communication back into the workplace. Spruill also speaks to the role of belonging and why it matters in the day-to-day life of a business. His experience in insurance, coaching, and civic leadership offers a grounded take on what leadership looks like when people come first.