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May 5, 2025 23 mins

Welcome to Part 2 of the ChatGPT for Business Series! I’m pulling back the curtain on the biggest mistakes I see business owners make with AI-generated content, and how to finally get content that’s clear, aligned, and sounds like you.

In this episode, I’m diving into:

  • Why most people get robotic, generic AI results (and how to stop it)
  • How to “seed” ChatGPT with your brand voice, offers, and dream clients
  • My 5-question brand voice exercise to help you train AI like a team member
  • Real-life examples of how I use AI with clients (and how you can too)
  • What NOT to do when using ChatGPT and why copy-pasting is killing your content

This episode is a must-listen if you’ve tried AI and thought, “This just isn’t working for me.” Let me show you how to change that.

What You’ll Learn in This Episode:
 [00:00] Why ChatGPT Feels Boring and Off-Brand
 [01:17] The Real Mistake You’re Making With Generic Prompts
 [04:06] How to “Seed” ChatGPT With Your Voice and Goals
 [05:29] My 5-Question Brand Seeding Exercise
 [10:43] What Happens When You Feed ChatGPT the Right Info
 [12:29] Why Copy-Paste AI Content is a Red Flag
 [15:21] Ways You’re Underusing AI Without Even Realizing It
 [17:18] Real Client Example: From Rough Draft to Polished Lead Magnet
 [20:05] Why ChatGPT is a Daily Tool in My Two-Business Workflow
 [21:01] Ready to Go Deeper? Book a Free Instagram Breakthrough Call With Me

Key Takeaways:

  • ChatGPT only works when you give it context—it’s not a mind reader.
  • Seeding your AI tool with brand voice, tone, offers, and client language is everything.
  • AI should support your voice, not replace it—and copy-paste content won’t convert.
  • You can use ChatGPT for more than captions: launches, sales pages, research, strategy, and more.
  • The better you train your AI, the better your results, just like with a team member.

Resources & Links:
Apply for a Free Instagram Breakthrough Session

Next week: I’m showing you exactly how I use ChatGPT every day to run two businesses, script my reels, and plan launches—all while raising two kids and staying (mostly) sane.

CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:

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