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April 22, 2025 45 mins

Forget just boosting posts, Jess’s 360degree full-funnel approach to Meta Ads that actually convert, make sure you’re not just getting more leads, but more sales and a clear ROI (or ROAS in ad speak)!

Jessica Tutton, a course creator and Meta ads strategist, breaks down how coaches are using paid ads all without losing money and while fixing underperforming ads to grow your business today (seriously)!

What We Cover:
➡️ How Jessica went from course creator to Meta ads expert (and what she learned along the way)
➡️ Why ads alone won’t save a broken sales process (and what to fix first)
➡️ The 3 stages of a high-converting funnel—and where Meta ads fit in
➡️ The key metrics to track so you don’t waste money on underperforming ads
➡️ The mindset shift required to move from organic-only to paid growth
➡️ How to start running Meta ads the smart way (without blowing your budget)

What You’ll Learn:
✅ When it’s the right time to start running Meta ads in your business
✅ How to optimize your funnel first so ads don’t fall flat
✅ The most important numbers to track for ad success
✅ How to budget for ads based on lifetime customer value
✅ Why waiting until everything is perfect is the biggest mistake coaches make

Want More from Jess?
Download Her Free Ad Creative Playbook
Instagram: @jessicatutton


Take a Behind the Scenes Look inside the Swift Biz Academy

If you’re an established health & wellness coach looking to stop trading time for money, create scalable services, and gain more time and profit, Swift Biz Academy is where you need to be.

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Until next time and in whatever you do, Move Swiftly.

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