Welcome to another episode of Talking Purpose! In today's episode, we are thrilled to have Christal Earle, the founder of BraveSoles, joining us. Christal's journey began with a realization about the environmental impact of tires in landfills and the mosquito-borne illnesses caused by standing water in tires. Fueled by this awareness, she embarked on a mission to find a solution, ultimately leading her to venture into the world of shoe manufacturing. With just $250 and an unwavering determination, Christal launched BraveSoles, selling 39 pairs of shoes on the very first day. As the company grew, she encountered logistical challenges, but with resilience and perseverance, they overcame these obstacles. Christal's focus on equitable relationships with her suppliers and her dedication to building something together, rather than imposing her own agenda, has not only shaped her business but also her worldview. Throughout this episode, we'll delve into the power of storytelling in business, navigating grant applications, and the measurable impact of BraveSoles' social and economic initiatives. So, get ready to be inspired by Christal Earle's incredible journey and her commitment to making a positive difference in the world. Let's dive in!
Learn more about starting and scaling a for-purpose business at www.talkingpurpose.ca
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