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February 11, 2025 46 mins

In this episode, Dom sits down with Sean Landsberg, co-founder and CEO of AppWork, to explore innovative approaches to multifamily maintenance. From gamification to centralization, Sean shares insights gained from his dual perspective as an operator and a technology founder. 

Key topics include:

  • The Origins of AppWork: How Sean’s frustration as an operator led to the creation of a maintenance platform designed specifically for technicians.
  • Gamification in Maintenance: How features like performance badges and technician ratings enhance engagement, improve service quality, and create career development opportunities.
  • How accurate data capture and technician-friendly tools are transforming maintenance operations and paving the way for centralization.
  • Lessons learned from an early attempt at centralization, including the cultural and operational hurdles of removing on-site teams and consolidating inventory.
  • Why a hybrid approach, combining centralized expertise with on-site capabilities, might be the best solution for many multifamily operators.
  • The opportunity for better inventory management and expanded use of gamification and data-driven decision-making.


This season of Tech Talk with 20for20 is brought to you by our season sponsors areSnappt⁠ - Fraud Detection and Income Verification andBest Egg Flexible Rent.

To get access to the latest 20for20 articles, papers and news about forthcoming events, subscribe to our blog at20for20.com.

Connect with Dom Beveridge (Principal, 20for20) viaLinkedIn, or email todom@20for20.com.


Our theme, “Beautiful Geometry” byPhish Funk is licensed under aAttribution-NonCommercial 3.0 International License.

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