This week we sit down with Lissette Calveiro. A Latina entrepreneur, content creator, brand strategist, and PR powerhouse. As the founder of Impact with Influence, Lissette has years in the business of media and influencer marketing. Having built up entire departments, Lissette now works to bring more transparency and fairness to the creator space. Empowering all creators big and small to show up to own their influence!
If you’ve ever wondered what goes on behind the scenes of influencer marketing and what it means to make a career of your influence, then this episode is one for you! Lissette has had a tremendous impact on Amber’s career trajectory and on this episode, they break down the business of content: myth-busting, answering questions, and giving us insight into what comes next for creators and social media.
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Reading List:
We Should All be Millionaires by Rachel Rodgers
Professional Troublemaker: The Fear-Fighter Manual by Luvvie Ajayi
Big Magic by Elizabeth Gilbert
See what else we’re reading on the TYFA Bookshelf
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Keep up with LC & Influence with Impact:
Insta: @lissettecalv
Insta: @influencewithimpact
tik tok: @lissettecalv
Website: Influence with Impact
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Keep up with Thank You For Asking & Amber
Insta: @tyfapodcast
Website: www.tyfapodcast.com
Amber’s Instagram: @byamberburns
Have questions? Want to comment on today’s episode? Send us all your thoughts to tyfapodcast@gmail.com
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