The Impact of Influence with Lissette Calveiro

This week we sit down with Lissette Calveiro. A Latina entrepreneur, content creator, brand strategist, and PR powerhouse. As the founder of Impact with Influence, Lissette has years in the business of media and influencer marketing. Having built up entire departments, Lissette now works to bring more transparency and fairness to the creator space. Empowering all creators big and small to show up to own their influence!

If you’ve ever wondered what goes on behind the scenes of influencer marketing and what it means to make a career of your influence, then this episode is one for you! Lissette has had a tremendous impact on Amber’s career trajectory and on this episode, they break down the business of content: myth-busting, answering questions, and giving us insight into what comes next for creators and social media.

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Reading List:

We Should All be Millionaires by Rachel Rodgers

Professional Troublemaker: The Fear-Fighter Manual by Luvvie Ajayi

Big Magic by Elizabeth Gilbert

See what else we’re reading on the TYFA Bookshelf

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Keep up with LC & Influence with Impact:

Insta: @lissettecalv

Insta: @influencewithimpact

tik tok: @lissettecalv

Website: Influence with Impact

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Keep up with Thank You For Asking & Amber

Insta: @tyfapodcast

Website: www.tyfapodcast.com

Amber’s Instagram: @byamberburns

Have questions? Want to comment on today’s episode? Send us all your thoughts to [e-mail]