Tired of expensive, slow video ad production? The rules of digital marketing are changing, and if you're not using UGC and AI, you're leaving growth on the table.
On this episode of That Entrepreneur Show, we sit down with John Gargiulo, a true veteran of digital marketing, creative direction, and product scaling. John served as a Global Product Marketing Lead at Airbnb, scaling products to millions of users, and previously grew BlueStacks to over a billion downloads.
Now, as the co-founder of Ready Set and Airpost, John is laser-focused on democratizing high-volume, high-performing video ad creative. He brings deep, actionable expertise on building solutions that deliver measurable business results—not just vanity metrics.
In this must-listen episode, John shares his strategies for driving growth in the automated age:
- AI-Powered Video Ads: How new AI tools like Airpost are democratizing and automating video ad production, making high-quality UGC accessible to brands of all sizes without the hefty price tag.
- The UGC Game-Changer: Why User-Generated Content (UGC) is the single most important ad strategy for DTC brands right now, and how to implement it effectively to supercharge your conversion rates.
- The Human Touch in Automation: How to leverage AI for scale while ensuring your brand communication remains authentic, engaging, and human.
- Reshaping the Creator Economy: We explore the future of the creator economy and the pivotal role AI will play in reshaping content monetization and creative output for entrepreneurs.
- From Global Product to Founder: John shares key lessons learned from launching and scaling products for millions at Airbnb and how he applies that strategic mindset to his own ventures.
If you're looking for the competitive edge in digital advertising, tune in now. This is the playbook for maximizing ad creative performance and driving serious business results.
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This Episode is Brought to You By: Coming Alive Podcast Production: www.comingalivepodcastproduction.com
Music Credits: Copyright Free Music from Adventure by MusicbyAden.
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