VIDEO ONLY ON YOUTUBE "The Marketing Woman Podcast"
Want to know how top brands turn events into revenue-driving machines? In this episode of The Marketing Woman Podcast, I sit down with Kayla Drake, a seasoned field marketing expert with experience at Apollo.io, Udemy, and Autodesk.
We break down how field marketing fuels B2B growth, the difference between event marketing and field marketing, and how to prove ROI from in-person experiences. If you’re not thinking about field marketing, you might be missing a huge opportunity to drive sales and customer engagement.
If you’re in B2B marketing, sales, or event marketing, this episode is a must-watch!
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👀 Featured Episode Alert!
Anusha Ramesh Kannan on the American Marketing Association Boston's Podcast, Talking Marketing—Check it out: https://youtu.be/klH_zfYc8XY?si=YOQ7Crd6P64Vh84d
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