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August 1, 2018 24 mins
Carolyn Fraser is the owner of The PR Shoppe which is a marketing agency based in Chicago. Carolyn has worked with major brands such as Revlon, Visa, BET Networks, Swizz Beatz, CURLS and Maytag, to name a few.

Today, we’re talking about how to get the right PR to grow your business.

In this episode, we also talk about:
  • How to distinguish PR from Marketing
  • How to avoid the common PR mistakes business make
  • How to pitch to a popular journalist or media
  • How to execute a PR strategy on a budget
This episode is brought to you by:

Katallyze.io


Whenever it makes sense, Katallyze can help you get quality b2b leads and appointments to help grow your sales. Best way to start is to book a strategy session with our team.

Check out more about Katallyze services here.
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