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September 18, 2025 56 mins

#TheBJJandBIZPodcast #BJJ #lead generation #personalbranding

After 725 episodes of The Sales Podcast, 60 episodes of The CRM Sushi Podcast, and now two of The BJJ and Biz Podcast, I finally meet a billionaire.

Michael Paulus is down-to-earth, calm, rational, and very much still in the game.

He came from humble beginnings to become a billionaire entrepreneur.

Michael discusses the importance of hard work, team culture, and finding happiness within oneself and provides insights into the current economic landscape, investment strategies for the average person, and the significance of customer service in business.

What he emphasizes toward the end is both surprising and encouraging for professional salespeople, sales managers, business owners, and entrepreneurs.

Takeaways

  • Money does not buy happiness; find joy within.
  • Building a business requires hard work and dedication.
  • Team culture is essential for long-term success.
  • Investing should be approached with a long-term perspective.
  • Diversification is key to managing risk in investments.
  • Understanding your own risk tolerance is crucial.
  • Customer service can differentiate a business in a competitive market.
  • There are opportunities in underserved industries.
  • Entrepreneurship often requires taking risks and stepping outside comfort zones.
  • Success is about execution, not just ideas.


Sound Bites

  • "There's always a bigger plane."
  • "Money does not buy happiness."
  • "Execution is 99% of success."


Chapters

00:00 Introduction to Michael Paulus

01:57 From Humble Beginnings to Billionaire

05:04 The Journey of Entrepreneurship

11:46 The Drive Behind Success

14:46 Vision and Legacy in Business

18:16 Navigating Economic Uncertainty

20:26 Navigating Interest Rates and Inflation Risks

23:21 Investment Strategies for the Average Person

27:49 The Contrarian Approach to Business Investments

31:08 Finding Your Passion in Entrepreneurship

34:08 The Importance of Customer Service in Business

37:00 The Future of Wealth Management


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