In episode #138 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline interviews veteran sports journalist and author, Jane McManus, about her new book, The Fast Track: Inside the Surging Business of Women’s Sports.
In “The Fast Track,” Jane dives deep into the rapid growth of women’s sports, exploring the wins, the challenges, and the untapped potential across the industry.
From game-changing moments to the systemic barriers that have held back the rise of women’s sports, Jane gives listeners an insider’s look into the forces shaping this space.
In this episode, Jane shares:
- 📚 The story behind “The Fast Track” and why she felt the timing was right.
- 🏆 The key wins in women’s sports that helped catalyze its popularity.
- 📈 What needs to happen next to keep the momentum going.
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