All Episodes

May 26, 2025 16 mins

You care about doing something meaningful through your business—but when it comes to choosing what that is, you feel stuck.

What cause should I support?
 How do I choose something that feels personal—but still makes sense for my brand?
 What if I get it wrong?

If you’ve ever asked those questions, this episode is for you.

This is Part 3 of my 4-part series on growing a business that gives back—and today we’re diving into how to choose the right cause or mission to support in your work. You’ll learn the 5 “Impact Anchors” that can help you align your values with your business model—without overthinking it or burning out.

This is your permission to stop waiting for the perfect reason… and start giving from the one you already have.

WHAT YOU’LL LEARN IN THIS EPISODE:

✅ The 5 most common (and effective) ways entrepreneurs choose causes to support
 ✅ How my own businesses used each anchor to grow with meaning and momentum
 ✅ Why your impact doesn’t have to be big—it just has to be real
 ✅ How to take the pressure off choosing a “perfect” mission and start where you are

3 KEY TAKEAWAYS:

1️⃣ There’s no one right way to give back—but there’s a right way for you.
2️⃣ You only need one anchor to start—and it’s usually closer than you think.
3️⃣ Your story, your values, and your community can all guide your impact—if you let them.

LINKS MENTIONED: 

🎓 Want to build a business that gives back—and actually grows because of it?
 Join me for Free Coaching Week and learn how to lead with purpose, get paid for your impact, and grow with clarity and confidence.

👉 Save your free seat: janditchfield.co/impact

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS

"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

JOIN THE FREE COMMUNITY:

Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!

Mark as Played

Advertise With Us

Popular Podcasts

On Purpose with Jay Shetty

On Purpose with Jay Shetty

I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!

Crime Junkie

Crime Junkie

Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.

Ridiculous History

Ridiculous History

History is beautiful, brutal and, often, ridiculous. Join Ben Bowlin and Noel Brown as they dive into some of the weirdest stories from across the span of human civilization in Ridiculous History, a podcast by iHeartRadio.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.