#44: On Bridge Building—How Uber’s New EVP Supports the Company’s Wider Mission

This week we welcome Delfina Stabile and Xavi Martinez Salcedo to the podcast. Delfina began her career in Buenos Aires, where she worked as a Recruiting Analyst for Michael Page, before joining Uber—first out of Mexico City, and currently out of San Francisco, where she serves as Talent Attraction Manager. Prior to joining Uber, where he currently serves as Head of Global Strategic Initiatives, Talent Attraction, Xavi served as Program Manager, Executive Search and Talent Management for Philips and Manager of People Technology for TomTom.

Topics include: how the labor shortage is intensifying the war for tech talent, what matters to tech talent beyond salary, the importance of closing the feedback loop when conducting employee surveys, the tradeoffs associated with different organizational structures and the employer brand function, strategies for bridge building between employer branding and consumer branding teams, the importance of creating action plans prior to launching employee engagement surveys, how connecting an employer’s EVP to the company’s broader mission creates a stronger brand, how to measure ROI of employer brand initiatives, the value of discovering what doesn’t work, talent acquisition as a cost center vs. revenue creator, and how organizations are navigating the post-COVID return to office.