If you’re a B2B Product Manager or Product Marketer, this video breaks down exactly how advanced teams build Agile Roadmaps that actually work.
Most roadmaps fail because they’re treated like rigid timelines and feature lists.
Great teams do the opposite — they use agile roadmapping as a living strategic tool that aligns product vision, OKRs, engineering execution, and go-to-market plans.
In this video, you’ll learn:
• Why outcome-driven roadmaps outperform feature-driven ones
• How to use a simple Now / Next / Later structure
• The smartest way to align stakeholders across sales, engineering, marketing, and leadership
• How to integrate OKRs directly into your roadmap
• How to sync product plans with GTM and cross-functional launch timelines
• Practical examples from real B2B product workflows
Whether you’re scaling a SaaS platform, launching enterprise features, or managing complex B2B roadmaps, this guide helps you build clarity, alignment, and momentum across your organization.
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