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March 30, 2021 15 min

“Email has an ability many channels don’t; creating valuable, personal touches -- at scale.” 


Welcome to Episode 20: 7 Factors That Make Up The Perfect Email

Creating the perfect email … It sounds like a big ask doesn’t it? 

Well, good news, it’s not! Any kind of marketing copy, at its fundamental core, is all about reaching, attracting, and helping your ideal client. 

When you focus on your ideal client’s pain points and position your offering as the solution, you can successfully craft content that will lead directly into sales! And create an email marketing strategy that has your emails read, valued and effective!

It’s imperative to also remember, no matter what service you provide or product you make, every single interaction with your audience says something about your brand. From the tone of your voice to the words you use, to the way things look and feel. So, craft every single email with brand consistency in mind.

Here's what we will be untangling in this episode ...

  • 3 principles to follow when crafting email copy
  • 7 factors that make up the “perfect” email
  • Leveraging these perfect emails to gain customers

    Are you ready?
    Pop in your awesome earbuds and let's dive in!

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