All Episodes

April 20, 2021 15 min

“A logo is the graphic extension of the internal realities of a company.” - Saul Bass
 
 

Welcome to Episode 23: 7 Factors That Make Up The Perfect Logo 
 

Creating a logo for your business is a BIG DEAL! It’s not just about the shapes, colours and fonts … those are the face of everything to come. This design element shapes your entire brand, it’s where it is born, and is the very first thing people see and will remember you by for (hopefully) years to come. It might not seem substantial when you’re thinking about the bigger picture.
 
Now granted, there is no “perfect” formula to answer this, but this process also shouldn’t be mind-boggling rocket science either. There are several fundamental principles to point you in the right direction.
 
Here's what we will be untangling in this episode ...

  • The 3 basic functions of a good logo
  • The top 4 reasons to not DIY your logo
  • The 10 commandments of logo design
  • The principles of a smart logo design

  •  Are you ready?
    Pop in your awesome earbuds and let's dive in!

    Share
    Mark as Played

    Chat About The Digital Glue Podcast

    Advertise With Us

    Popular Podcasts

    Crime Junkie
    The Ron Burgundy Podcast

    The Ron Burgundy Podcast

    Will Ferrell reprises his role as Ron Burgundy in his brand new Ron Burgundy Podcast! Each episode has a different theme in which Ron engages in conversation with another notable person on the topic at hand. In true Ron Burgundy fashion, these conversations have a tendency to go off the rails, and we find out things about people we never knew we wanted to know. In season 2, Ron considers a run for President, continues to perform music, and blacks out at work. In Season 1, Ron addressed important issues like bullying and the mind-expanding nature of meditation, and attempted to ultimately answer the question “seriously, what is a podcast?”

    The Daily

    The Daily

    This is what the news should sound like. The biggest stories of our time, told by the best journalists in the world. Hosted by Michael Barbaro. Twenty minutes a day, five days a week, ready by 6 a.m.

    For You

      Music, radio and podcasts, all free. Listen online or download the iHeartRadio App.

      Connect

      © 2021 iHeartMedia, Inc.