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December 29, 2020 17 min

“Social media has changed the way we see each other -- literally. And enhanced the way we communicate with the world. Everybody gets a stage to proclaim, "This is not just what I'm doing -- this is who I am and what I love!"


Welcome to Episode 7: The Social Media Playbook
Social media is the phenomenon that changed the ways in which our business and social worlds work, forever. Now more than ever we seek connection and success through digital avenues. 

So as 2020 rolled on by … we found ourselves looking to social media and all of its many platforms more than ever for a chance to connect, to build our businesses and to bridge the gaps to our previously go-go-go busy lifestyles, while we all hunkered down at home.

And surprisingly, even with its impressive track record for effectiveness in the business space, there are some who are still skeptical of social and even fearful of using these tools. So, let’s take a look at where this all started and where we are now, and how we can help those who are skeptical to see these platforms for the magic that they can be. 

Here's what we will be untangling in this episode ...

  • How the land of social arrived on the scene and rocked our worlds
  • Why some people are still wary of using social for business
  • How to stay true to your brand, its story and to yourself
  • 10 steps for effective social media use (and etiquette) 

    Are you ready?
    Pop in your awesome earbuds and let's dive in!

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