Episode 39:
Midlife Badass: Building a Business That’s Bold, Connected, and Completely Automated
Featuring: The Midlife Badass
From Dream to Digital: How This Midlife Badass Built Her Business with Systems, Strategy & Sisterhood
In this powerful episode of The Digital Shift™, Jessica Green sits down with one of the most inspiring entrepreneurs inside the Self Made Hub—The Midlife Badass—a coach, creative, and community builder who’s proving that midlife isn’t the end…it’s the beginning.
🔥 From her first funnel to a fully automated business built on Self Made Hub, this conversation is packed with practical takeaways, strategic gems, and empowering moments. You'll hear how she went from scattered ideas to a crystal-clear brand and a fully functioning business—complete with her own membership, custom app, and a growing movement of women joining her in the second half of life.
Whether you’re building from scratch, feeling overwhelmed by tech, or wondering if it’s too late to go all in—this episode is your reminder that you’re right on time.
🧠 What You’ll Learn:
- The exact systems she built inside the Hub to launch and scale
- How the Digital Shift Accelerator gave her clarity, structure, and momentum
- Why she created the Midlife Secret Society and how it’s bringing women together through automation, community, and sisterhood
- The tools she’s using (funnels, waitlists, nurture sequences, and a full-blown app!)
- Advice for women in their 40s, 50s, and beyond who are finally ready to bet on themselves
- How to build something bold—even if tech has scared you before
💬 Favorite Quote:
“You’re not too late. You’re right on time—and with the right system and support, you can build anything.”
🔗 Ready to Build Your Own Midlife Movement?
www.midlife-badass.com
Join us at our upcoming FREE 3-Day Virtual Summit
✨ Brand It. Automate It. Sell It.™
📅 September 9th, 2025
We'll show you how to:
- Craft your personal brand
- Stack and price your offers
- Build a system that sells for you using smart tech and AI tools
👉 Register now at www.self-made.biz/summit
Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub
Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 90 Day accelerator here: www.self-made.biz/accelerator
Not ready to go all in yet, but would like to join our Digital Shift Studio- get in depth training from The Tech Savvy Mentors on creating your brand, offers, products, services, coaching programs, digital assets and more? Join here: www.self-made.biz/digital-shift-studio
Follow us for more!
Jessica Green @iamjessgreen
Natasha Roberson @yourautomationmentor
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