Episode 43 - From Tech-Phobic to Funnel Queen: How Nancy Garfinkel Launched Her Coaching Business with Automation

In this episode of The Digital Shift™, Natasha Roberson sits down with one of the most inspiring success stories inside the Self Made Hub—Nancy Garfinkel, also known as The No B.S. Coach. Nancy shares how she went from being completely overwhelmed by tech to launching a fully automated coaching business in just four months.

From her background in healthcare and real estate to building her signature course Execution Wins, Nancy gets real about the fears, mindset shifts, and learning curve she overcame to go all-in on her coaching dream. Today, she’s running webinars, managing multiple offers, building nurture sequences, and empowering women entrepreneurs to take radical self-responsibility—all with the help of automation, systems, and the mentorship inside Self Made Hub.

Whether you’re still manually chasing leads or afraid of diving into tech, Nancy’s journey will prove that it’s never too late to learn, scale, and succeed.

💬 Quote of the Episode:

“Execution wins. If I can build a fully automated coaching business at 63, anyone can.”

✅ Who This Episode Is For:

• Coaches and course creators who are overwhelmed by tech
  
  
• Entrepreneurs launching their first signature offer or membership
  
  
• Women in midlife looking to finally turn their passion into a digital business
  
  
• Anyone who wants to build a professional, scalable brand without duct-taping tools together
  
  

📌 Key Topics Covered:

1. Nancy’s Backstory: From Healthcare to Coaching
   
    • Why she left corporate life to serve women stuck in overwhelm
   
    • The real stories behind Execution Wins, her signature productivity program
   
   
2. From Tech-Phobic to Tech-Confident
   
    • How she overcame her fear of automation and systems
   
    • The moment she stopped saying “I’m not techy” and started learning with Self Made Hub
   
    • Why mentorship and community were the keys to her progress
   
   
3. How She Built Her Coaching Business Inside Self Made Hub
   
    • Her first funnel, lead magnet, nurture sequence, and onboarding workflow
   
    • Her favorite features: “Clone,” URL redirects, the custom Decision Debbie AI bot
   
    • The aha moment when she realized she no longer needed Google Drive, Zoom links, or 6 different tools
   
   
4. What She Offers Now
   
    • Execution Wins 12-week program
   
   • New 6-month premium coaching container with private calls and full access
   
   • Upcoming community + accountability membership for post-course support
   
   
5. Mentorship That Made the Difference
   
    • Why she calls the platform “one login, with mentorship”
   
    • The

Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 90 Day accelerator here: www.self-made.biz/accelerator

Not ready to go all in yet, but would like to join our Digital Shift Studio- get in depth training from The Tech Savvy Mentors on creating your brand, offers, products, services, coaching programs, digital assets and more? Join here: www.self-made.biz/digital-shift-studio

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Jessica Green @iamjessgreen
Natasha Roberson @yourautomationmentor