Scaling with Systems: Transforming Business Through Automation and Connection

In this episode of The Digital Shift™, Natasha Roberson sits down with Shauna Mucklow to discuss the pivotal role of technology and systems in scaling a successful business. Shauna, a top leader in the network marketing industry, shares her journey from traditional business ownership to embracing automation as a tool for creating authentic connections with her customers and team.

Together, they explore how integrating smart automations not only preserves the personal touch but also enhances customer retention and team growth. Shauna shares her innovative strategies for onboarding, social media engagement, and customer service, proving that scaling with systems doesn’t mean losing authenticity—it means amplifying it.

This episode is packed with actionable advice and real-world examples for entrepreneurs ready to shift their mindset, embrace technology, and scale their businesses.

Quote of the Episode:
“Automation doesn’t replace connection—it creates the space for more of it.”

Who This Episode is For:
Network marketers seeking to scale their teams without losing the personal touch.

Entrepreneurs overwhelmed by managing growth who need practical, tech-driven solutions.

Business owners who are  ready to stop duct-taping systems together and embrace simplified, scalable solutions.

Actionable Step:
Review your current follow-up process. Identify one area where automation could save you time—whether it’s customer follow-ups, team onboarding, or lead nurturing—and take the first step to implement it this week.

Key Topics Covered:

•Shauna’s Entrepreneurial Journey: From traditional business to network marketing success.

•Embracing Social Media: Tips for using social media authentically and effectively.

•The Power of Automation: How smart systems free up time while maintaining personal connection.

•Retention Strategies That Work: The importance of post-purchase journeys and personalized follow-ups.

•Onboarding for Success: Creating scalable systems that empower every team member to thrive.

•Self Made Hub Tools: How simplified systems and automations are driving business growth.

Ready to scale your business with smart systems? Start simplifying today with the Self Made Hub. Sign up for a free trial at www.self-made.biz/membership-options. And if you loved this episode, don’t forget to leave a review to help others find our show!

Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 10 week accelerator here: www.self-made.biz/accelerator

Want to infused tech but you'd rather have the full marketing system built for you? You can visit us here for ala carte: www.self-made.biz/price-list or here for a complete system: www.self-made.biz/done-for-you-vip

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Jessica Green @iamjessgreen
Natasha Roberson @momtomillionaire