For Innovative Funeral Directors Blazing a Trail. Tyler and Will explore the innovation happening within death care. Come join us as we explore unique perspectives from all sides of the death care industry. Tyler Yamasaki is the CEO of Parting Pro, an online arrangement platform that has helped over 150,000 families arrange their services from the comfort of their own home. Will de Michaelis helped grow and manage the Omega Society, a cremation brand that at it's peak, helped over 4,500 families a year.
Courtney spills real-world strategies that helped her:
📈 How tech + empathy create faster trust and fewer callbacks
🌟 Build a brand that families loved (55+ 5-star reviews)
💸 Keep ROAS in check while marketing cremations
💡 Real reason to sold Lumen Cremation (and what she’d do again)
Whether you’re looking to streamline online cremation services, improve your funeral planning software, or explore innovative funeral home ideas, this ...
The funeral industry continues to evolve, and artificial intelligence (AI) is driving much of this transformation. In this episode of The Direct Cremation Podcast, CEO Tyler Yamasaki spoke with tech expert Will Chang about how AI is changing funeral home software, cremation software, and online funeral arrangements. Their discussion explored practical ways AI enhances efficiency, improves customer experience, and strengthens market...
What if your final farewell could help the planet thrive? 🌍
In this episode, we sit down with Micah Truman, CEO of Return Home, to explore how Natural Organic Reduction (NOR)—also known as human composting—redefines death care.
Micah shares:
✔️ How NOR turns human remains into nutrient-rich soil in just two months
✔️ The emotional and environmental impact of this groundbreaking process
✔️ Stories of families creating meaningful tribute...
What does soup ladle, windy ash-scattering, and funeral home management software have in common? 🥄💨
They’re all part of this can’t-miss episode of the Direct Cremation Podcast!
Join Tyler Yamasaki, CEO of Parting Pro, and Caroline Andre, our merchandising expert, as they share hilarious stories and expert insights into growing your funeral home business with:
✅ The right tools for meaningful cremation arrangements (no more ladle mom...
Douglas Klein, the founder of Chicagoland Cremation Options, transformed a career setback into an opportunity to build one of the most innovative cremation brands in the industry.
In a candid conversation on the Direct Cremation Podcast, hosted by Tyler Yamasaki, CEO of Parting Pro, Douglas shared his journey, strategies for success, and predictions for the future of funeral services. His insights offer a roadmap for funeral direct...
In today’s digital world, a strong online presence is essential for any business—especially for funeral homes, where families often search for services during critical times. In the most recent Direct Cremation Podcast episode, Tyler Yamasaki, CEO of Parting Pro, discussed Google’s Local Service Ads with co-founder Albert Chang. They explain how Local Service Ads can help funeral homes capture leads and reach local families more ef...
How to Successfully Operate a Cremation and Traditional Brand | Christopher Teel (Bixby Funeral) #58
In this episode of the Direct Cremation Podcast, host Tyler Yamasaki sits down with Christopher Teel, a first-generation funeral director who has built multiple thriving businesses in death care. Discover how Teel went from pursuing law to owning multiple funeral brands, including a high-volume cremation service and a traditional funeral home in Tulsa, Oklahoma.
🔥 Listen in as we explore:
• Teel’s unexpected journey into death care
•...
In this episode, we sit down with Jeff Smith, a third-generation funeral director and the visionary behind Smith Family Funeral Homes and Arkansas Cremation. Jeff’s journey is nothing short of remarkable—he has more than 10X’d his family’s business in Central Arkansas, built both traditional and cremation-focused funeral homes, and created a small death care empire.
With 10 years of NFDA’s Pursuit of Excellence awards, his company i...
Want a forecast of your service area or audit of your current Google Campaign? Get it here: https://partingpro.com/marketing-services
Online marketing might seem easy to set up, but getting it right is another story.
In this episode, my co-founder Albert Chang walks you through the top 10 mistakes that could be draining your ad budget.
It’s not just about following the basics or letting Google handle everything—there are seasoned comp...
From humble beginnings in the death care industry nearly 30 years ago, Troy Kaltenberg's journey is nothing short of inspiring. Starting at Service Corporation International, he cut his teeth in the world of pre-need sales. Fast forward to today, and Troy has built a thriving cremation brand, Grand Rapids Cremation Services, serving thousands of families and earning rave reviews along the way.
In this episode, we dive into the story...
Barbara is back, baby! 🎉
In this episode, we’re thrilled to have Barbara Kemmis, the executive director of the Cremation Association of North America (CANA), joining us for the third time! Barbara is here to drop some serious knowledge bombs about the latest cremation trends.
In this jam-packed episode, we dive into CANA's annual report, one of the most comprehensive in the industry. We uncover fascinating insights into death rates ...
With three decades of experience, Scott Newton is a seasoned veteran in the death care industry. As President and founding member of Graystone Associates, Scott and his team have been helping funeral homes thrive for over 20 years. After assisting hundreds of funeral homes, Scott reveals the key strategies and metrics essential for growing market share.
In this episode, discover Scott's insights on innovation in death care (a must),...
Running four different locations is challenging. Maintaining a 5.0-star rating on Google for all of them? Almost impossible. But Julie Bishop of Crevasse’s Simple Cremation does it with finesse.
In the latest episode of the Direct Cremation Podcast, discover Julie’s journey from her beginnings to expanding her cremation business to serve thousands of grateful families. Learn her secrets to maintaining a consistent, five-star experie...
In this episode, we’re honored to welcome Robert Hunsaker, a true legend in the death care industry. From his childhood days living in a funeral home with his funeral director father, to working in cemetery groundskeeping, and climbing the ranks at Batesville, Great Western Insurance Company, and Sinosource, Robert's journey is nothing short of extraordinary. He’s owned funeral homes, cemeteries, and cremation businesses, and now s...
Boost your contract totals! Caroline Andree, Head of Merchandising at Parting Pro, reveals the most popular merchandise chosen by families based on exclusive data from thousands of online arrangements at Parting Pro. Learn what's selling and how to tailor your recommendations to maximize your contract totals and provide the most value for families.
If you'd like the insert of the best selling merchandise, please email caroline@parti...
At the helm of a successful funeral home, a new cemetery, and a growing online cremation service, Bryce Bunker exemplifies a family-focused, service-centric approach that has propelled him to success in competitive corners of death care.
In this episode of the Direct Cremation Podcast, discover how Bryce's innovative methods have redefined service in the cemetery. Learn about his strategic insights into the fast-growing, highly com...
Jimmy Altmeyer is as impressive as they come. As a fourth-generation funeral director, he started with 3 funeral homes and has grown his empire into 53 rooftops and serves over 12,000 families each year. While that accomplishment alone is impressive, when you hear how Jimmy talks about the profession and the level of service that he strives to provide to every family that his companies serve, that’s where he really shines.
In this ...
In this episode of the Direct Cremation Podcast, reveal the unexpected challenges behind creating the ideal online cremation service. While it seems straightforward with its streamlined offerings and minimal overhead, there's much more beneath the surface. Uncover the five crucial elements that are essential for success in this unique business. Watch to learn what really makes an online cremation company thrive beyond the basics.
Ti...
From answering the phone wrong to nickel and diming your families all the way to the bank, in this episodes of the Direct Cremation Podcast, we discuss some of the biggest mistakes that will absolutely kill your cremation brand.
After managing one of the largest cremation brands in the world (5,000+ cremations/year) to now training and consulting for hundreds of cremation companies across the country, Ashley Jones has seen a lot of...
The stressful environment of the death care professional can be non-stop. Burnout rates are high, and turnover seems to be an ever-present issue withing the funeral profession. In this episode, Will de Michaelis shares his insightful journey into the world of breathwork and meditation.
While you might think that these are non-sense things for hippies, Will would respectfully disagree. See how breathwork can create lower anxiety, le...
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