The funeral industry continues to evolve, and artificial intelligence (AI) is driving much of this transformation. In this episode of The Direct Cremation Podcast, CEO Tyler Yamasaki spoke with tech expert Will Chang about how AI is changing funeral home software, cremation software, and online funeral arrangements. Their discussion explored practical ways AI enhances efficiency, improves customer experience, and strengthens marketing cremations.
What you’ll learn:
✅ How AI can write obituaries in seconds (and make them personal!)
✅ The secret to using ChatGPT for funeral home marketing & websites
✅ How AI-generated funeral home images can enhance your branding
✅ Why funeral directors should embrace AI (instead of fearing it!)
Whether you run a funeral home, crematory, or offer online cremation services, this episode is packed with insights on how AI can save time, increase efficiency, and even improve customer service.
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Timestamps
(00:00) Intro
(00:40) Welcome to Direct Cremation Podcast
(01:42) Welcome Will Chang!
(01:55) Introduction to AI platforms
(03:26) Demonstration of ChatGPT
(03:51) ChatGPT vs Google
(04:27) Writing an obituary using ChatGPT
(15:01) Using AI to enhance creativity
(15:54) Applying different frameworks
(20:51) Using AI to mimic different writing styles
(24:01) Generating marketing content with AI
(38:59) Creating images with AI
(42:03) Exploring other features of ChatGPT
(46:05) Where to contact Will
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For Innovative Funeral Directors Blazing a Trail.
A podcast for funeral home owners where we talk about trends & opportunities we see in the funeral home industry. We bring on death care professionals and cremation experts to share what they know.
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Want to start a cremation brand yourself? Learn how the some of the biggest cremation brands do it at https://www.partingpro.com
Learn the playbook responsible for growing my family business to over 4500 calls a year without digital marketing: https://www.partingpro.com
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