What if your biggest growth lever wasn’t your product… but everything that happens after the “Buy Now” button? On this 192nd episode of The E-Comm Show, Andrew Maff sits down with Todd Cook, Founder and CEO of SlumberSource, a DTC brand that’s reimagining homecare beds by solving what the rest of the industry ignored: the delivery experience.
Before SlumberSource, Todd built two massive mattress retail empires. But after years in showrooms and scaling 65+ stores, he saw the writing on the wall and a glaring opportunity online. The real issue wasn’t just in the beds. It was in the logistics, the service, and the fragmented last mile that left patients and families stranded. So he built something different, and he’ll show you how to too.
What You’ll Learn:
- Why launching big and spending early was a bet that paid off
- How to spot a broken system and build the infrastructure to fix it
- Why logistics isn’t backend, it’s brand
- How to rethink your ICP when the buyer and user are different people
- How to create real differentiation in an outdated industry
The fine line between bold vision and delusion
Watch the full episode below, or visit TheEcommShow.com for more.
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