What’s the biggest mistake CPG brands make when selling online? Spoiler: it’s not their product…it’s their math.
In this 209th episode of The E-Comm Show, Andrew Maff breaks down the CPG marketing strategy every brand needs to scale profitably. From influencer marketing and Amazon strategy for CPG brands to balancing CAC vs LTV in eCommerce, Andrew shares what separates fast-growth CPG brands from those bleeding profit.
What You’ll Learn:
- The #1 CPG marketing mistake
- Rethinking CAC vs LTV in eCommerce
- Influencer marketing that builds trust
- Fulfillment that drives retention
- Amazon and ad spend strategies for CPG growth
CONNECT WITH US!
📱 Facebook: / bluetuskr
📸 Instagram: / bluetuskr
📻 LinkedIn: / bluetuskr
🐤 Twitter: / bluetuskr
📧 Email: info@bluetuskr.com
Popular Podcasts
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
The Breakfast Club
The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy, Jess Hilarious, And Charlamagne Tha God!