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April 29, 2025 20 mins

Loyalty programs have been a key strategy for customer retention across industries for decades—and now, they’re making an impact in the multifamily industry. In this episode, Entrata’s Industry Principal of Resident Services Alex Buchanan is joined by Sr. Product Manager Britton Pederson to discuss how resident rewards programs are boosting resident retention and reducing property costs. 

They’ll talk about: The benefits and challenges of loyalty programs in multifamily, how to recognize a successful resident rewards program, and best practices for implementing a rewards program that works for your properties.

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