December 7, 2023 • 27 mins
Ever wondered how a simple idea can blossom into a wildly successful podcast journey? Join us in this revealing episode as we take you behind the scenes of our incredible journey, spanning 24 months, from zero to 1,992 downloads and a staggering 150,000 views on YouTube.
0:00 Podcast Recap and Statistics
13:18 Reflections on the Podcast Journey
26:35 YouTube Channel and Analog Journal
📈 Explore our highest-performing episodes, where we dive deep into the importance of hydration and engage in enlightening discussions with our special guest, Michael Plash. Plus, discover the intriguing world of our YouTube shorts, accounting for a whopping 93% of our traffic. The top performers? Stories about Chicago and prepper food that will leave you captivated.
🎙️ We'll also share our experiences in setting up a home studio and making substantial investments in podcasting gear. Learn from the challenges we faced and the invaluable lessons we gained, providing you with a deeper insight into the podcasting world.
🚀 Hear how our efforts in promotion, marketing, and exciting external collaborations have been instrumental in driving the growth of our podcast. We'll discuss the crucial role of discipline and how it has positively impacted our spiritual, physical, and mental health.
🎧 Lastly, we'll take you on a soothing and mesmerizing journey as we introduce you to DJs spinning records on an incredible YouTube channel. Set against beautiful white backdrops and surrounded by lush plants, this is an experience you won't want to miss.
Tune in, and let's reflect on this incredible journey together. Subscribe, like, and hit the notification bell to stay updated on our future episodes. Thank you for being a part of our podcasting adventure!
#PodcastJourney #SuccessStory #BehindTheScenes #PodcastGrowth #Hydration #SpecialGuest #YouTubeShorts #HomeStudio #PodcastingGear #Discipline #Collaborations #Music #DJs #YourPodcastName
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 2 (00:00):
So we started this podcast January 28, 2022.
, january 28, 2022.
Yeah, so in this episode we'regoing to do kind of a recap.
Look at some stats, kind of seewhat does it look like to do
100 episodes of a podcast thatyou know we didn't have any
(00:22):
other brands to funnel trafficfrom.
Speaker 1 (00:25):
Yeah, we were not famous.
Speaker 2 (00:26):
We're not famous, yeah, so starting from nothing,
Starting from the very bottom,just two white bros talking into
some mics.
Speaker 1 (00:34):
Yeah, well, our audience is 45% hoes, just
kidding, female that is.
Yeah, so this is episode 99.
99.
We're doing a little bit ofjust last few episodes of the
year, last few episodes inpreparation for our 100th
anniversary, which next weekwe'll reveal what phase three
(00:56):
looks like for the focus cast.
Yeah, so this episode is justabout stats, numbers, what we've
learned and all that kind ofwhat we've tried and what we
hate and what we love and allthat fun shit.
Sweet, let's dig in.
Speaker 2 (01:09):
Let's do it.
I'm Jonathan Noel and I'm BrianNoel.
(01:33):
This is the focus cast.
Speaker 1 (01:34):
We help you remove distractions.
Increase focus, you can live alife with All right.
Bro, I got some stats, allright.
So, we started in January 28,2022.
Okay, that'll be 24 months, inJanuary of 2024.
(01:54):
Wow, so two years, 24 monthsWe've done.
This is episode 99.
So, from our inception, we'vehad 1,992 downloads.
Audio wise, it's an average of20 downloads per episode.
Okay, wow, all right, not bad.
(02:15):
Not bad.
Our highest episode was ourfirst episode.
Wow, this is about hydration,yep.
And our second highest was withour guest Michael.
Plash Episode number one withguest Michael Plash, which it
was a great episode.
Speaker 2 (02:30):
Yeah.
Speaker 1 (02:31):
He's, for decades, built up his brand around really
his niche, following where helives.
He's lived around mindfulness,so a lot of that came from him.
Yep, so yeah, so that's audio.
That's from Buzzsprout, whichis the distribution platform we
use On YouTube.
We've had 150,000 views, okay,288 subscribers.
(02:56):
Our top short got 3100 views.
That's it.
That's it, fuck, sorry.
Top channel video got 3100views.
Our shorts are 93% of ourtraffic on YouTube.
That makes sense.
And the two shorts that got themost was one talking about
Chicago, when you said Shirek,yeah, and a bunch of people
(03:18):
jumped in on that yeah, somepeople said you know only people
from the outside.
And then some people jumped inand said I'm from Chicago and
people say that so such afucking mouth.
That was funny.
Speaker 2 (03:30):
That was the comments for funny, because I don't
think the context I was talkingabout it really came through.
Speaker 1 (03:37):
Well, if people watch the short and don't listen to
the episode?
Speaker 2 (03:40):
Yeah, Of course the short is just the short, but it
was funny when someone said likesomething about this dude's
probably from Naperville, whichI'm not even from Chicago I
lived there for four years but Iget the reference because
people from the suburbs love tosay they're from the city.
Speaker 1 (03:58):
So that was you lived in the city.
Speaker 2 (03:59):
I did live in the city.
Speaker 1 (04:01):
Chicago city limits.
So whoever said that no, it wasfunny, I know it's great, but
people from the city said, ohyeah.
Speaker 2 (04:09):
Well, I don't think people from the city actually
say should I rack?
That was the point Right.
People from small blue collartowns, yeah, yeah.
Speaker 1 (04:21):
Um, and then the second one was when we're
talking about an episode, whenthe episode we talked about
prepared versus paranoid, wewere talking about prepper food
and I said all of it shit, andwe got a bunch of comments about
like yeah, yeah, yeah, you know, like some people from the
military saying like they livedoff that shit and like it was
good, good comments, nice.
So those were out of all ofthis work on focus and increase
(04:44):
in focus and, um, you know,accomplishing your dreams, the
two highest pieces of contentwas a shy rat quote and prepper
food sucks.
Speaker 2 (04:55):
Maybe we need to read , readjust what we talked about.
I know it's like people.
We talk about focus and allthese things, but people just
want to take a pill.
They want the quick, the quickfix and we just want to.
We just want to bitch on someshit.
Speaker 1 (05:11):
There's no bitch on some shit.
Um long form videos.
The highest long form video onyoutube was our interview with
tj, which makes sense becausehis whole brand is around
youtube, so I'm sure you gotjust a lot of people interested
in tj watching it.
That makes sense, um, and thenour second batch of highest long
form content was our productvideos kava and everyday dose.
(05:32):
What I love about those videosme and jonathan were talking
about this the other day is, um,when, when they first launched,
within the first week they onlyhad like 30 views, but, um,
we're getting like 60 to 100views Like every 15 days now
because kava and everyday doseis becoming more popular and
people are just just, they'rejust looking it up.
Speaker 2 (05:53):
So we're actually ahead a little bit for once.
Speaker 1 (05:56):
Yeah, yeah, which is pretty cool.
Speaker 2 (05:58):
And this is us also starting Like ground zero.
Like we said, no following, butalso not knowing shit about
keywords and seo and yeah, umhash, you know whatever hashtags
any of the any of thatthumbnail art.
Thumbnail first, 15 secondsintroductions not subtitles, but
(06:19):
description or um titles titlesand descriptions.
Speaker 1 (06:23):
Remember our first 15 episodes and your friend gave
you the advice that said, maybeI should introduce yourself.
No one knows who you are.
Like our first 15 episodes, wedidn't even say who we were.
Speaker 2 (06:32):
We just started talking about alcohol, caffeine
and.
We've definitely come a longway.
Speaker 1 (06:38):
Formal introducing formal introduction.
Yeah, that's funny, I forgotabout that we didn't even
introduce us.
Speaker 2 (06:43):
We just started talking.
Speaker 1 (06:45):
Yeah, I mean honestly , it's funny, we were talking
about this in the last episode.
So if you listen to the lastepisode, we're just talking
about things accomplished in2023.
But that really, for me, thethe ultimate goal is just
producing a consistent piece ofcontent and then refining as we
go.
And so From where we started,which was an iPhone in a washed
out room of us sitting theregetting drunk, randomly talking
about subjects that we spentabout five minutes on and then
(07:06):
just laughing, giggling, for wewere laughing so much 15 minutes
To, like, you know, like I mean, I've learned a lot just from
doing the research.
Speaker 2 (07:16):
So anyway, yeah formal introduction branded.
It's basically like School?
Speaker 1 (07:22):
Yeah, it really is.
You know, and I'm a big, likeI'm a big, just do it and then,
and then grow.
Speaker 2 (07:28):
Yes, like just just you can over you can over
research and never do.
Yeah, that's, I've been in thatposition.
Yeah, you know.
Analysis, paralysis.
Yeah where do I start?
What do I do?
Let me research.
You want to be a fucking expert?
Yeah you know, on day one.
Yeah, sorry, but.
Speaker 1 (07:46):
And there and there's some.
You know there's some strategybehind.
Like you know, if you firstlaunch something, you know more
people are gonna tune in.
Then if it sucks, they're notgonna come back.
So you don't want to losepeople, but I'm just like I
don't, I don't fucking carewhatever.
Like I'm not doing this forlike a once in a, like a, you
know, like we said last episode,like Producing content is
(08:07):
something I'm gonna do for therest of my life.
It's gonna take differentshapes, different forms, but I'm
just I'm.
I'm gonna do this kind of shitforever, until I die.
I'm gonna be an old man talkingabout like what depends to
where, so your shit doesn't seepinto your khakis.
I'm just that's.
This is gonna be my life.
Yeah, yeah like I mean, you know?
Speaker 2 (08:24):
if you've got designer shoes, maybe you have
designer depends yeah.
Speaker 1 (08:27):
Hell yeah, some Louis Vuitton depends Shit walking
around the pool.
Oh yeah with just my depends on.
Are you kidding me?
Are you at ladies?
We could have them.
Old baddies, shit man anyway.
So Um yeah, tick tock 6400followers In the last 60 days
because you couldn't go back anyfurther.
(08:48):
Those youtube stats werelifetime.
These tick tock stats are 60days.
Um 6400 followers In the last60 days.
We got 124 or 12,000 views, 500likes, 23 shares and 28
comments.
Honestly, it's prettyinteresting that the majority of
our engagement actually happenson tick tock.
Speaker 2 (09:08):
People leaving comments.
Speaker 1 (09:09):
Yeah, just comments and likes and and all that stuff
Nice.
Speaker 2 (09:13):
That seems to be.
Speaker 1 (09:16):
And it was funny because on instagram we had to
kill our account because I didthe wrong thing.
I did one of those like pay forpromotions, and then we had
Mike.
Most of our followers were bots, yeah like 98%.
Speaker 2 (09:26):
I was going through and trying to kill them all and
the bots are pretty smartbecause they'll have Exact the a
perfect amount of photos towhere you have to scroll down to
see if there's more yeah andthen, yeah, they make it look
pretty legit.
Speaker 1 (09:40):
And after like a hundred Because I was looking at
it too, and after a hundred oflike, they had six photos of the
same photo and I was just likewe've been, we've been Bought
ties.
This is cancer.
Yeah, shoot it.
So we killed the instagramchannel.
Um, so that was a good lessonlearned.
Speaker 2 (10:03):
Don't use this, don't use the freaking offshore.
Speaker 1 (10:07):
Yeah, nope, pay to play.
You got to organically buildthis shit.
Yeah, that's how it works, yeahyou got to be real, you got to
engage people, you got toprovide value whenever you know.
And then, if you're startingfrom nothing, it's just a slow,
steady burn.
Speaker 2 (10:21):
Mm-hmm, you know, starting from nothing, males
without.
Speaker 1 (10:28):
We got.
We got no cultural Relevancegoing for us.
We are the enemy of culture.
Speaker 2 (10:40):
Why do you straight white?
Speaker 1 (10:41):
dudes from the south.
Speaker 2 (10:45):
How many?
Podcasts have straight whitedudes the only ones I listen to.
Speaker 1 (10:52):
Yeah, so so there's no niche as far as us.
Speaker 2 (10:56):
Yes, we're not niche yeah.
Speaker 1 (10:58):
So anyway, that's funny and then, but we do have.
I want to highlight some couplesuper fans.
Okay so we got Linda L you.
On tiktok yeah she comments andlikes on just about every
fucking post.
She's a super fan man, thankyou nice.
She's Encouraging.
(11:20):
Yeah, she's honest, it's great,she's a super fan.
Jonathan Zilla posted a lot ontiktok nice and Steps in give
some good feedback, hudson.
Speaker 2 (11:37):
Yeah.
Speaker 1 (11:39):
Hudson shout out to you.
He follows us on all channels.
Comments go Hudson.
Yeah, brian Emery comments,toons in give some feedback.
So we got some super fans.
Speaker 2 (11:52):
It's nice to support our five super fans.
Speaker 1 (11:54):
Hell yeah, hell yeah.
How many super fans you need.
What's that one tiktok that guyis like.
All I need is three badmotherfuckers.
I Can take over a country.
Speaker 2 (12:03):
I've never seen them.
Speaker 1 (12:05):
It's a great real.
So yeah, I mean we've triedsome different things, right.
I mean the, the evolution ofthe, the podcast itself, was
iPhone, right, iphone gettingdrunk.
Yes $20 lights off Amazon.
Speaker 2 (12:18):
Yep and then, yeah, like a cheap table, some cheap
Amazon chairs, yeah, and thenand $90 mics.
Yeah, sure 57 7th, which isamazing yeah.
Speaker 1 (12:34):
So we went from that or what from that till like a
$60,000 studio.
Speaker 2 (12:42):
And our numbers did not exponentially grow.
No because our studio wasbetter.
Speaker 1 (12:47):
Nope.
Speaker 2 (12:48):
Nope, who would have thought?
Speaker 1 (12:53):
Yeah, $400 might going into a $2,500 preamp,
going into a $800 roadcaster,edited on a $7,000 machine with
hundreds of dollars of lights.
Well, at first when we had fourcameras, it's like $18,000 in
cameras, switchers.
That was like 50, 60k with thestuff lighting, all that stuff.
(13:16):
I think the total bill for allthe equipment in the studio was
90 grand and so I haven't made areturn on that.
That's a clip right there butI've had a lot of fun.
Speaker 2 (13:39):
Hey, you could have done a lot of.
You could have had a lot of funwith that 90 grand, but you put
it to use bro.
Speaker 1 (13:45):
Yeah, I could have bought a car.
Oh, wait a minute.
Speaker 2 (13:50):
So that is actually a good moral of the story you
don't need expensive shit.
Yeah it's cool, but itdefinitely doesn't make your
stuff grow.
Speaker 1 (14:00):
Yeah, I mean honestly , if I um, I Hate the whole if I
could do it again, becausethat's just out of shame yeah
that's just if we're looking atpracticality and what we've
learned and what we should domoving forward, I Think it's
we've got Steady, we've got ourgear, we're not using four
cameras, we've reducedcomplexity, we've got some good
(14:21):
systems down and now it's gonnabe Investing in promotion,
marketing and Going out andgetting on other podcast and but
, it's that stuff, yeah, so nowit's like we've got the product
and the guest episodes are fun.
Yeah, they really are.
Speaker 2 (14:40):
It's great, because then I don't have to do anything
.
I just sit there and ask acouple questions.
Yeah, and which?
Is listen, and listen tosomeone who's interesting, just
learn.
So it's instead of actually usjust talking.
I get to listen to a new personand learn about their life and
it's cool.
Speaker 1 (14:54):
Yeah.
Speaker 2 (14:55):
I like hearing about people's stories.
Speaker 1 (14:57):
Mm-hmm, it's interesting, yeah, so so I think
that'll be Obviously in thenext episode, episode 100.
We'll talk about some shiftsthat we're doing, but, but, like
you know, buying the musicstuff, and now we're, yeah,
music all the time, which isprobably one of.
I mean, I love it.
Speaker 2 (15:17):
Yeah.
Speaker 1 (15:19):
Yeah, all that stuff is fun.
And then and then obviously thethe gear was dual purpose, for
forerunner gunner and for right,of course the focus cast and
and I've been able to use thegear for some external projects,
that I've made money.
But you know anyway.
Speaker 2 (15:38):
Yeah.
Speaker 1 (15:38):
But yeah, I mean, we've tried from a content
standpoint it's.
You know, we did the reviewvideos on products and at first
those felt like a lot of it feltlike a lot of work for a
minimal yeah, a lot of output,but now that we're seeing that
like if you hit a trendy productthat's just going to continue
to grow, you know, like we saidlast week, I'm going to get a
couple more.
Speaker 2 (15:58):
I think it'll be fun.
Speaker 1 (15:59):
Yeah, like I'm going to try the Whatever that I can't
remember Ketamine, IQ Ketamine.
Speaker 2 (16:10):
No, not ketamine.
Speaker 1 (16:13):
Ketone Ketamine is something else.
Speaker 2 (16:16):
Ketamine IQ.
Is you snored a big line ofketamine in it.
Speaker 1 (16:23):
Anyway, I'm going to do more psilocybin in 2024.
That's for damn sure, anyway.
But Ketone, iq, alpha Brain aresome products I want to try.
You know there's some of thoseneuro Neutropics, neutropics
that I want to try.
So we'll continue to do thosereview videos.
Those have been pretty fun.
The funny videos that we did,the standing desk, the
(16:47):
headphones, the productivityvideos, shorts those got like
consistently 300 to 1,000 viewsacross the different channels
Each one of them did soobviously that format is sticky.
So some of that stuff is funand that we tried.
I think one of the biggestlessons was you know, it's like
(17:11):
Gary Vee and it's like just pumpout four TikToks a day and you
will grow, no matter what.
And then we pumped out fourTikToks a day and then our
account got shadow banned onTikTok, went to zero and it
really killed us.
Speaker 2 (17:25):
Yeah.
Speaker 1 (17:26):
And we realized that that was bad advice.
So then we went back and forGary Vee.
I mean he's a genius, so don'tget me wrong, but he also has a
team of eight people justdedicated to his personal
content.
Speaker 2 (17:40):
Exactly.
Speaker 1 (17:41):
He can produce four quality pieces of content a day.
Speaker 2 (17:43):
Yeah.
Speaker 1 (17:45):
So I felt like we were producing four subpar or
average pieces of content a dayand it just destroyed us, yeah.
So we had to rebuild from that,delete some of that content
that was zero views.
And then now it's like a littlebit more, instead of seven or
20, we were doing four clips aday Fuck that Per episode.
(18:09):
So now it's like okay, cool,one really good clip a day from
the episode and more sticky, andthat's actually been our
engagement with backup on TikTok.
I feel like we kind of left theshadow banned and all that kind
of shit.
We're back in.
We're back in, bro.
So now we're going to re-getthe Instagram account, because
(18:32):
we've learned a lot aboutInstagram and apply some of
those current, you know, I wouldsay, trends but lessons or
whatever, and start using thoseand all that stuff.
So, yeah, the focus cast, thefocus cast.
We've said this before, I'vesaid this before, but I think
(18:56):
the greatest benefit, number one, is just knowing that we
produce a piece of content everyweek for two years and if we
can do that, we can do anything.
So number two, forcing myselfinto a discipline that requires
me to think about introspectivework, physical, spiritual and
mental health, has made mespiritually, physically and
(19:18):
mentally more healthy.
Speaker 2 (19:20):
If you're on a podcast where you talk about
focusing and getting better andyou're not getting better, then
that's fucked up.
Speaker 1 (19:26):
Yeah, yeah.
Speaker 2 (19:27):
And look at how much we've grown this year.
An insane amount, yeah,considering we used to get drunk
when we would record.
Speaker 1 (19:34):
Yeah, and we would make a lot of solids.
I'd make corn dogs.
Speaker 2 (19:37):
And make homemade corn dogs.
They were the best corn dogsI've ever had.
Oh yeah, of course, because I'monly buying good shit.
But yes, we went from gettingdrunk to making homemade corn
dogs.
Speaker 1 (19:49):
To drinking cava?
Yeah, mushroom coffee, mushroomcoffee.
Athletic greens and doing 20burpees before an episode Doing
burpees.
Speaker 2 (19:59):
So yeah the podcast made us better.
Speaker 1 (20:01):
Yeah.
Speaker 2 (20:03):
It made us think about health more, do more
research, and it just made usbetter.
Speaker 1 (20:07):
Honestly yes, and the podcast for me again, and we
talked about in the last episodeis like we've done this
regardless.
It's not like we get a ton ofpositive reinforcement.
It's not like we have 100people emailing us saying thank
you for doing this, Like we'rejust doing it and sometimes it
feels like it's no one'swatching.
Speaker 2 (20:28):
Yeah.
Speaker 1 (20:28):
It's a lot of effort, like no one watches, but it's
almost like a personal journal,I mean, because we've filmed
progress episodes.
We haven't released those, butwe filmed progress episodes.
We filmed my therapy progressepisodes and it just feels like
this is our style of journaling.
You know what I mean.
(20:49):
So yeah, man.
Speaker 2 (20:52):
So by the end of next year, what kind of crazy shit
we'll be talking about?
Speaker 1 (20:55):
Who knows?
Speaker 2 (20:56):
Like the spiritual warfare between the elites
pushing fear and doubt anduncertainty into the collective
consciousness, and shit likethat.
Yeah, 2024, baby.
Speaker 1 (21:11):
Yeah, so that's it, man.
That's a recap.
That's what we accomplishedthis year 6,900 followers,
150,000 views, 2,000 audiodownloads.
Speaker 2 (21:27):
Yeah.
Speaker 1 (21:28):
Right now, from a P&L standpoint, we're sitting at
about negative 60,000.
Speaker 2 (21:34):
That's not bad.
Speaker 1 (21:35):
It's not bad.
Speaker 2 (21:36):
It could be worse, some people have invested a lot
more and lost a lot more yeah.
Yeah, they have a $300,000college student loan and they
can't get a job.
So it could be worse.
It could be worse.
At least you didn't take a loanfor it.
You're not paying interest onit.
Oh yeah, that's true.
Speaker 1 (21:53):
No loan.
It's free and clear, free andclear.
Speaker 2 (21:56):
It's not a 12% interest.
Speaker 1 (21:59):
No, it's not on a credit card.
28% interest, 20%.
Speaker 2 (22:05):
So, yeah, that's pretty much it.
There's the stats.
So if you want to get into thefocused niche and talk about
scams and shortcuts and pills,then that's what you're in for.
That's what you're in for.
Speaker 1 (22:20):
I mean, if we had a third host that wasn't a white
heterosexual male, that mighthelp.
Speaker 2 (22:26):
Yeah, maybe.
Maybe we'll see A third host.
Speaker 1 (22:32):
Maybe at least they're British or something.
Speaker 2 (22:33):
They just got to have an accent.
We have an Australian personwho says hilarious things.
Speaker 1 (22:38):
That's what we need.
Speaker 2 (22:41):
Because just the way they cuss is amazing.
Speaker 1 (22:45):
I think Keesh would be a good co-host for us.
Speaker 2 (22:47):
Oh yeah, that'd be great.
We need Keesh.
Speaker 1 (22:55):
He DJs at the strip club once a week.
Speaker 2 (22:59):
And he's got stories.
Speaker 1 (22:59):
That's a recurring gig for him, yeah, and he's got
stories and I could just imaginewe're talking about like Focus.
Speaker 2 (23:07):
How do you focus DJing at the strip club?
Speaker 1 (23:14):
I don't know.
Now that you said that, Ireally want to ask him.
We need Keesh on there.
Speaker 2 (23:19):
Let's try that.
That's a guest episode.
Yeah, honestly, we might aswell.
Speaker 1 (23:26):
Yeah.
Speaker 2 (23:26):
Poat Talk about his journey with music.
Speaker 1 (23:28):
Yeah, I think if Poat Baby is one of the artists in a
clubhouse and if you listen tothe song Rap, if rap don't work,
it's like for someone who'sdedicated their entire life to
being a rapper and it's justlike writing about that reality.
Yeah, like that's prettyfucking deep.
Speaker 2 (23:47):
Yeah, it's not just surface level bullshit with Poat
, yeah Over here, life yeah,which is great.
Yeah, so Not just the you knowFake record label.
You have to talk about thiskind of bullshit.
Speaker 1 (24:06):
That anytime I hear a song and it's like 90% of the
songs when you just search musicon Spotify or SoundCloud when
it starts with fruity loops anda rapper with a lot of autotune,
it just makes me want to throwup.
Speaker 2 (24:19):
I.
Speaker 1 (24:21):
Can't stand that shit .
And I love all music.
Yeah, I listen to everything.
You listen to all music.
Yeah, but I can't listen tothat, no, cuz it's horrible.
So I guess I don't listen allmusic.
Speaker 2 (24:31):
No, you don't you don't listen to dog shit music.
Speaker 1 (24:33):
I listen to everything but country rap.
I don't want to listen to realcountry or real rap.
Speaker 2 (24:40):
I was.
I was on Spotify.
Yeah and like it shows like allthe bullshit at the top I don't
care about, but it was like toptick, tock songs.
So I was like what, what arethese?
Oh, just out of curiosity, yeah.
So I go in, I start and I seeall these artists I don't even
know the fuck they are, you know.
So I, of course, I'm clickingon their pages.
(25:00):
You know 50 million monthlylisteners, 70 million monthly
listeners, 20 million monthlylisteners and I'm like and I
just start playing songs.
Some of them are okay, yeah,but some of them just like this
is fucking horrible.
Yeah, milo Cyrus made it.
I love me.
Some Molly.
Speaker 1 (25:20):
She's she can sing.
Speaker 2 (25:20):
She's got pipes.
Yeah, her version of Joleneyeah.
Speaker 1 (25:26):
Was one of the best covers, I think.
Speaker 2 (25:27):
I'm not saying it's all bad, but a lot of it is bad.
Yeah, well, it just goes toshow.
Speaker 1 (25:33):
What is quote?
Bad Okay, 50 million monthlylisteners yeah.
I guess I should say it's notmy flavor.
Speaker 2 (25:41):
It feels cheap.
We should just it feels cheapand mass, mass algorithm as
produced algorithm music.
Um, can we just do a randomtick tock series, jonathan,
where it's just like called likeold white men listening?
Speaker 1 (25:51):
to top 10?
And it's just us listening.
White man top 10, white man top10, just us listening to that
and I'm just like Garbagehorrible.
I Was like cheap, did they justsay?
Speaker 2 (26:12):
lame chord progression 145 pop port chord
progression.
Speaker 1 (26:16):
No thought.
Speaker 2 (26:19):
We should do that standard chords, verse, chorus,
verse, chorus.
Speaker 1 (26:24):
Horrible lyrics.
What's that YouTube channel wewere listening to?
That was amazing of just likethat, those DJs without funky
jazz.
He's got plants my Digitaljournal.
I think it is that has the DJsAmazing YouTube channel is one
of the most amazing pieces ofcontent I've ever considered
beautiful.
Speaker 2 (26:42):
You'd love that.
I think it's my Analog journal.
Speaker 1 (26:47):
Analog or digital, that isn't analog analog yeah,
because they're spinning records.
They're spinning records, yeah.
Speaker 2 (26:53):
That shit is just Is it journal or journey?
I don't know, I have no ideayou'll know when you see it,
it's a beautiful whitebackground with plants and
that's just a bunch of differentDJs playing Bob.
Speaker 1 (27:05):
Amazing music yeah.
Some of the sickest stuffyou've ever heard.
Gray YouTube channel yeah.
Speaker 2 (27:10):
Anyway you'll find it my analog journey, or journal,
cool Journal.
I think it's journal.
All right, all right bro.
Speaker 1 (27:20):
That's it.
Speaker 2 (27:20):
There's our stats boom.
So we started this podcast January 28, 2022.
, january 28, 2022.
Yeah, so in this episode we'regoing to do kind of a recap.
Look at some stats, kind of seewhat does it look like to do
100 episodes of a podcast thatyou know we didn't have any
(00:22):
other brands to funnel trafficfrom.
Speaker 1 (00:25):
Yeah, we were not famous.
Speaker 2 (00:26):
We're not famous, yeah, so starting from nothing,
Starting from the very bottom,just two white bros talking into
some mics.
Speaker 1 (00:34):
Yeah, well, our audience is 45% hoes, just
kidding, female that is.
Yeah, so this is episode 99.
99.
We're doing a little bit ofjust last few episodes of the
year, last few episodes inpreparation for our 100th
anniversary, which next weekwe'll reveal what phase three
(00:56):
looks like for the focus cast.
Yeah, so this episode is justabout stats, numbers, what we've
learned and all that kind ofwhat we've tried and what we
hate and what we love and allthat fun shit.
Sweet, let's dig in.
Speaker 2 (01:09):
Let's do it.
I'm Jonathan Noel and I'm BrianNoel.
(01:33):
This is the focus cast.
Speaker 1 (01:34):
We help you remove distractions.
Increase focus, you can live alife with All right.
Bro, I got some stats, allright.
So, we started in January 28,2022.
Okay, that'll be 24 months, inJanuary of 2024.
(01:54):
Wow, so two years, 24 monthsWe've done.
This is episode 99.
So, from our inception, we'vehad 1,992 downloads.
Audio wise, it's an average of20 downloads per episode.
Okay, wow, all right, not bad.
(02:15):
Not bad.
Our highest episode was ourfirst episode.
Wow, this is about hydration,yep.
And our second highest was withour guest Michael.
Plash Episode number one withguest Michael Plash, which it
was a great episode.
Speaker 2 (02:30):
Yeah.
Speaker 1 (02:31):
He's, for decades, built up his brand around really
his niche, following where helives.
He's lived around mindfulness,so a lot of that came from him.
Yep, so yeah, so that's audio.
That's from Buzzsprout, whichis the distribution platform we
use On YouTube.
We've had 150,000 views, okay,288 subscribers.
(02:56):
Our top short got 3100 views.
That's it.
That's it, fuck, sorry.
Top channel video got 3100views.
Our shorts are 93% of ourtraffic on YouTube.
That makes sense.
And the two shorts that got themost was one talking about
Chicago, when you said Shirek,yeah, and a bunch of people
(03:18):
jumped in on that yeah, somepeople said you know only people
from the outside.
And then some people jumped inand said I'm from Chicago and
people say that so such afucking mouth.
That was funny.
Speaker 2 (03:30):
That was the comments for funny, because I don't
think the context I was talkingabout it really came through.
Speaker 1 (03:37):
Well, if people watch the short and don't listen to
the episode?
Speaker 2 (03:40):
Yeah, Of course the short is just the short, but it
was funny when someone said likesomething about this dude's
probably from Naperville, whichI'm not even from Chicago I
lived there for four years but Iget the reference because
people from the suburbs love tosay they're from the city.
Speaker 1 (03:58):
So that was you lived in the city.
Speaker 2 (03:59):
I did live in the city.
Speaker 1 (04:01):
Chicago city limits.
So whoever said that no, it wasfunny, I know it's great, but
people from the city said, ohyeah.
Speaker 2 (04:09):
Well, I don't think people from the city actually
say should I rack?
That was the point Right.
People from small blue collartowns, yeah, yeah.
Speaker 1 (04:21):
Um, and then the second one was when we're
talking about an episode, whenthe episode we talked about
prepared versus paranoid, wewere talking about prepper food
and I said all of it shit, andwe got a bunch of comments about
like yeah, yeah, yeah, you know, like some people from the
military saying like they livedoff that shit and like it was
good, good comments, nice.
So those were out of all ofthis work on focus and increase
(04:44):
in focus and, um, you know,accomplishing your dreams, the
two highest pieces of contentwas a shy rat quote and prepper
food sucks.
Speaker 2 (04:55):
Maybe we need to read , readjust what we talked about.
I know it's like people.
We talk about focus and allthese things, but people just
want to take a pill.
They want the quick, the quickfix and we just want to.
We just want to bitch on someshit.
Speaker 1 (05:11):
There's no bitch on some shit.
Um long form videos.
The highest long form video onyoutube was our interview with
tj, which makes sense becausehis whole brand is around
youtube, so I'm sure you gotjust a lot of people interested
in tj watching it.
That makes sense, um, and thenour second batch of highest long
form content was our productvideos kava and everyday dose.
(05:32):
What I love about those videosme and jonathan were talking
about this the other day is, um,when, when they first launched,
within the first week they onlyhad like 30 views, but, um,
we're getting like 60 to 100views Like every 15 days now
because kava and everyday doseis becoming more popular and
people are just just, they'rejust looking it up.
Speaker 2 (05:53):
So we're actually ahead a little bit for once.
Speaker 1 (05:56):
Yeah, yeah, which is pretty cool.
Speaker 2 (05:58):
And this is us also starting Like ground zero.
Like we said, no following, butalso not knowing shit about
keywords and seo and yeah, umhash, you know whatever hashtags
any of the any of thatthumbnail art.
Thumbnail first, 15 secondsintroductions not subtitles, but
(06:19):
description or um titles titlesand descriptions.
Speaker 1 (06:23):
Remember our first 15 episodes and your friend gave
you the advice that said, maybeI should introduce yourself.
No one knows who you are.
Like our first 15 episodes, wedidn't even say who we were.
Speaker 2 (06:32):
We just started talking about alcohol, caffeine
and.
We've definitely come a longway.
Speaker 1 (06:38):
Formal introducing formal introduction.
Yeah, that's funny, I forgotabout that we didn't even
introduce us.
Speaker 2 (06:43):
We just started talking.
Speaker 1 (06:45):
Yeah, I mean honestly , it's funny, we were talking
about this in the last episode.
So if you listen to the lastepisode, we're just talking
about things accomplished in2023.
But that really, for me, thethe ultimate goal is just
producing a consistent piece ofcontent and then refining as we
go.
And so From where we started,which was an iPhone in a washed
out room of us sitting theregetting drunk, randomly talking
about subjects that we spentabout five minutes on and then
(07:06):
just laughing, giggling, for wewere laughing so much 15 minutes
To, like, you know, like I mean, I've learned a lot just from
doing the research.
Speaker 2 (07:16):
So anyway, yeah formal introduction branded.
It's basically like School?
Speaker 1 (07:22):
Yeah, it really is.
You know, and I'm a big, likeI'm a big, just do it and then,
and then grow.
Speaker 2 (07:28):
Yes, like just just you can over you can over
research and never do.
Yeah, that's, I've been in thatposition.
Yeah, you know.
Analysis, paralysis.
Yeah where do I start?
What do I do?
Let me research.
You want to be a fucking expert?
Yeah you know, on day one.
Yeah, sorry, but.
Speaker 1 (07:46):
And there and there's some.
You know there's some strategybehind.
Like you know, if you firstlaunch something, you know more
people are gonna tune in.
Then if it sucks, they're notgonna come back.
So you don't want to losepeople, but I'm just like I
don't, I don't fucking carewhatever.
Like I'm not doing this forlike a once in a, like a, you
know, like we said last episode,like Producing content is
(08:07):
something I'm gonna do for therest of my life.
It's gonna take differentshapes, different forms, but I'm
just I'm.
I'm gonna do this kind of shitforever, until I die.
I'm gonna be an old man talkingabout like what depends to
where, so your shit doesn't seepinto your khakis.
I'm just that's.
This is gonna be my life.
Yeah, yeah like I mean, you know?
Speaker 2 (08:24):
if you've got designer shoes, maybe you have
designer depends yeah.
Speaker 1 (08:27):
Hell yeah, some Louis Vuitton depends Shit walking
around the pool.
Oh yeah with just my depends on.
Are you kidding me?
Are you at ladies?
We could have them.
Old baddies, shit man anyway.
So Um yeah, tick tock 6400followers In the last 60 days
because you couldn't go back anyfurther.
(08:48):
Those youtube stats werelifetime.
These tick tock stats are 60days.
Um 6400 followers In the last60 days.
We got 124 or 12,000 views, 500likes, 23 shares and 28
comments.
Honestly, it's prettyinteresting that the majority of
our engagement actually happenson tick tock.
Speaker 2 (09:08):
People leaving comments.
Speaker 1 (09:09):
Yeah, just comments and likes and and all that stuff
Nice.
Speaker 2 (09:13):
That seems to be.
Speaker 1 (09:16):
And it was funny because on instagram we had to
kill our account because I didthe wrong thing.
I did one of those like pay forpromotions, and then we had
Mike.
Most of our followers were bots, yeah like 98%.
Speaker 2 (09:26):
I was going through and trying to kill them all and
the bots are pretty smartbecause they'll have Exact the a
perfect amount of photos towhere you have to scroll down to
see if there's more yeah andthen, yeah, they make it look
pretty legit.
Speaker 1 (09:40):
And after like a hundred Because I was looking at
it too, and after a hundred oflike, they had six photos of the
same photo and I was just likewe've been, we've been Bought
ties.
This is cancer.
Yeah, shoot it.
So we killed the instagramchannel.
Um, so that was a good lessonlearned.
Speaker 2 (10:03):
Don't use this, don't use the freaking offshore.
Speaker 1 (10:07):
Yeah, nope, pay to play.
You got to organically buildthis shit.
Yeah, that's how it works, yeahyou got to be real, you got to
engage people, you got toprovide value whenever you know.
And then, if you're startingfrom nothing, it's just a slow,
steady burn.
Speaker 2 (10:21):
Mm-hmm, you know, starting from nothing, males
without.
Speaker 1 (10:28):
We got.
We got no cultural Relevancegoing for us.
We are the enemy of culture.
Speaker 2 (10:40):
Why do you straight white?
Speaker 1 (10:41):
dudes from the south.
Speaker 2 (10:45):
How many?
Podcasts have straight whitedudes the only ones I listen to.
Speaker 1 (10:52):
Yeah, so so there's no niche as far as us.
Speaker 2 (10:56):
Yes, we're not niche yeah.
Speaker 1 (10:58):
So anyway, that's funny and then, but we do have.
I want to highlight some couplesuper fans.
Okay so we got Linda L you.
On tiktok yeah she comments andlikes on just about every
fucking post.
She's a super fan man, thankyou nice.
She's Encouraging.
(11:20):
Yeah, she's honest, it's great,she's a super fan.
Jonathan Zilla posted a lot ontiktok nice and Steps in give
some good feedback, hudson.
Speaker 2 (11:37):
Yeah.
Speaker 1 (11:39):
Hudson shout out to you.
He follows us on all channels.
Comments go Hudson.
Yeah, brian Emery comments,toons in give some feedback.
So we got some super fans.
Speaker 2 (11:52):
It's nice to support our five super fans.
Speaker 1 (11:54):
Hell yeah, hell yeah.
How many super fans you need.
What's that one tiktok that guyis like.
All I need is three badmotherfuckers.
I Can take over a country.
Speaker 2 (12:03):
I've never seen them.
Speaker 1 (12:05):
It's a great real.
So yeah, I mean we've triedsome different things, right.
I mean the, the evolution ofthe, the podcast itself, was
iPhone, right, iphone gettingdrunk.
Yes $20 lights off Amazon.
Speaker 2 (12:18):
Yep and then, yeah, like a cheap table, some cheap
Amazon chairs, yeah, and thenand $90 mics.
Yeah, sure 57 7th, which isamazing yeah.
Speaker 1 (12:34):
So we went from that or what from that till like a
$60,000 studio.
Speaker 2 (12:42):
And our numbers did not exponentially grow.
No because our studio wasbetter.
Speaker 1 (12:47):
Nope.
Speaker 2 (12:48):
Nope, who would have thought?
Speaker 1 (12:53):
Yeah, $400 might going into a $2,500 preamp,
going into a $800 roadcaster,edited on a $7,000 machine with
hundreds of dollars of lights.
Well, at first when we had fourcameras, it's like $18,000 in
cameras, switchers.
That was like 50, 60k with thestuff lighting, all that stuff.
(13:16):
I think the total bill for allthe equipment in the studio was
90 grand and so I haven't made areturn on that.
That's a clip right there butI've had a lot of fun.
Speaker 2 (13:39):
Hey, you could have done a lot of.
You could have had a lot of funwith that 90 grand, but you put
it to use bro.
Speaker 1 (13:45):
Yeah, I could have bought a car.
Oh, wait a minute.
Speaker 2 (13:50):
So that is actually a good moral of the story you
don't need expensive shit.
Yeah it's cool, but itdefinitely doesn't make your
stuff grow.
Speaker 1 (14:00):
Yeah, I mean honestly , if I um, I Hate the whole if I
could do it again, becausethat's just out of shame yeah
that's just if we're looking atpracticality and what we've
learned and what we should domoving forward, I Think it's
we've got Steady, we've got ourgear, we're not using four
cameras, we've reducedcomplexity, we've got some good
(14:21):
systems down and now it's gonnabe Investing in promotion,
marketing and Going out andgetting on other podcast and but
, it's that stuff, yeah, so nowit's like we've got the product
and the guest episodes are fun.
Yeah, they really are.
Speaker 2 (14:40):
It's great, because then I don't have to do anything
.
I just sit there and ask acouple questions.
Yeah, and which?
Is listen, and listen tosomeone who's interesting, just
learn.
So it's instead of actually usjust talking.
I get to listen to a new personand learn about their life and
it's cool.
Speaker 1 (14:54):
Yeah.
Speaker 2 (14:55):
I like hearing about people's stories.
Speaker 1 (14:57):
Mm-hmm, it's interesting, yeah, so so I think
that'll be Obviously in thenext episode, episode 100.
We'll talk about some shiftsthat we're doing, but, but, like
you know, buying the musicstuff, and now we're, yeah,
music all the time, which isprobably one of.
I mean, I love it.
Speaker 2 (15:17):
Yeah.
Speaker 1 (15:19):
Yeah, all that stuff is fun.
And then and then obviously thethe gear was dual purpose, for
forerunner gunner and for right,of course the focus cast and
and I've been able to use thegear for some external projects,
that I've made money.
But you know anyway.
Speaker 2 (15:38):
Yeah.
Speaker 1 (15:38):
But yeah, I mean, we've tried from a content
standpoint it's.
You know, we did the reviewvideos on products and at first
those felt like a lot of it feltlike a lot of work for a
minimal yeah, a lot of output,but now that we're seeing that
like if you hit a trendy productthat's just going to continue
to grow, you know, like we saidlast week, I'm going to get a
couple more.
Speaker 2 (15:58):
I think it'll be fun.
Speaker 1 (15:59):
Yeah, like I'm going to try the Whatever that I can't
remember Ketamine, IQ Ketamine.
Speaker 2 (16:10):
No, not ketamine.
Speaker 1 (16:13):
Ketone Ketamine is something else.
Speaker 2 (16:16):
Ketamine IQ.
Is you snored a big line ofketamine in it.
Speaker 1 (16:23):
Anyway, I'm going to do more psilocybin in 2024.
That's for damn sure, anyway.
But Ketone, iq, alpha Brain aresome products I want to try.
You know there's some of thoseneuro Neutropics, neutropics
that I want to try.
So we'll continue to do thosereview videos.
Those have been pretty fun.
The funny videos that we did,the standing desk, the
(16:47):
headphones, the productivityvideos, shorts those got like
consistently 300 to 1,000 viewsacross the different channels
Each one of them did soobviously that format is sticky.
So some of that stuff is funand that we tried.
I think one of the biggestlessons was you know, it's like
(17:11):
Gary Vee and it's like just pumpout four TikToks a day and you
will grow, no matter what.
And then we pumped out fourTikToks a day and then our
account got shadow banned onTikTok, went to zero and it
really killed us.
Speaker 2 (17:25):
Yeah.
Speaker 1 (17:26):
And we realized that that was bad advice.
So then we went back and forGary Vee.
I mean he's a genius, so don'tget me wrong, but he also has a
team of eight people justdedicated to his personal
content.
Speaker 2 (17:40):
Exactly.
Speaker 1 (17:41):
He can produce four quality pieces of content a day.
Speaker 2 (17:43):
Yeah.
Speaker 1 (17:45):
So I felt like we were producing four subpar or
average pieces of content a dayand it just destroyed us, yeah.
So we had to rebuild from that,delete some of that content
that was zero views.
And then now it's like a littlebit more, instead of seven or
20, we were doing four clips aday Fuck that Per episode.
(18:09):
So now it's like okay, cool,one really good clip a day from
the episode and more sticky, andthat's actually been our
engagement with backup on TikTok.
I feel like we kind of left theshadow banned and all that kind
of shit.
We're back in.
We're back in, bro.
So now we're going to re-getthe Instagram account, because
(18:32):
we've learned a lot aboutInstagram and apply some of
those current, you know, I wouldsay, trends but lessons or
whatever, and start using thoseand all that stuff.
So, yeah, the focus cast, thefocus cast.
We've said this before, I'vesaid this before, but I think
(18:56):
the greatest benefit, number one, is just knowing that we
produce a piece of content everyweek for two years and if we
can do that, we can do anything.
So number two, forcing myselfinto a discipline that requires
me to think about introspectivework, physical, spiritual and
mental health, has made mespiritually, physically and
(19:18):
mentally more healthy.
Speaker 2 (19:20):
If you're on a podcast where you talk about
focusing and getting better andyou're not getting better, then
that's fucked up.
Speaker 1 (19:26):
Yeah, yeah.
Speaker 2 (19:27):
And look at how much we've grown this year.
An insane amount, yeah,considering we used to get drunk
when we would record.
Speaker 1 (19:34):
Yeah, and we would make a lot of solids.
I'd make corn dogs.
Speaker 2 (19:37):
And make homemade corn dogs.
They were the best corn dogsI've ever had.
Oh yeah, of course, because I'monly buying good shit.
But yes, we went from gettingdrunk to making homemade corn
dogs.
Speaker 1 (19:49):
To drinking cava?
Yeah, mushroom coffee, mushroomcoffee.
Athletic greens and doing 20burpees before an episode Doing
burpees.
Speaker 2 (19:59):
So yeah the podcast made us better.
Speaker 1 (20:01):
Yeah.
Speaker 2 (20:03):
It made us think about health more, do more
research, and it just made usbetter.
Speaker 1 (20:07):
Honestly yes, and the podcast for me again, and we
talked about in the last episodeis like we've done this
regardless.
It's not like we get a ton ofpositive reinforcement.
It's not like we have 100people emailing us saying thank
you for doing this, Like we'rejust doing it and sometimes it
feels like it's no one'swatching.
Speaker 2 (20:28):
Yeah.
Speaker 1 (20:28):
It's a lot of effort, like no one watches, but it's
almost like a personal journal,I mean, because we've filmed
progress episodes.
We haven't released those, butwe filmed progress episodes.
We filmed my therapy progressepisodes and it just feels like
this is our style of journaling.
You know what I mean.
(20:49):
So yeah, man.
Speaker 2 (20:52):
So by the end of next year, what kind of crazy shit
we'll be talking about?
Speaker 1 (20:55):
Who knows?
Speaker 2 (20:56):
Like the spiritual warfare between the elites
pushing fear and doubt anduncertainty into the collective
consciousness, and shit likethat.
Yeah, 2024, baby.
Speaker 1 (21:11):
Yeah, so that's it, man.
That's a recap.
That's what we accomplishedthis year 6,900 followers,
150,000 views, 2,000 audiodownloads.
Speaker 2 (21:27):
Yeah.
Speaker 1 (21:28):
Right now, from a P&L standpoint, we're sitting at
about negative 60,000.
Speaker 2 (21:34):
That's not bad.
Speaker 1 (21:35):
It's not bad.
Speaker 2 (21:36):
It could be worse, some people have invested a lot
more and lost a lot more yeah.
Yeah, they have a $300,000college student loan and they
can't get a job.
So it could be worse.
It could be worse.
At least you didn't take a loanfor it.
You're not paying interest onit.
Oh yeah, that's true.
Speaker 1 (21:53):
No loan.
It's free and clear, free andclear.
Speaker 2 (21:56):
It's not a 12% interest.
Speaker 1 (21:59):
No, it's not on a credit card.
28% interest, 20%.
Speaker 2 (22:05):
So, yeah, that's pretty much it.
There's the stats.
So if you want to get into thefocused niche and talk about
scams and shortcuts and pills,then that's what you're in for.
That's what you're in for.
Speaker 1 (22:20):
I mean, if we had a third host that wasn't a white
heterosexual male, that mighthelp.
Speaker 2 (22:26):
Yeah, maybe.
Maybe we'll see A third host.
Speaker 1 (22:32):
Maybe at least they're British or something.
Speaker 2 (22:33):
They just got to have an accent.
We have an Australian personwho says hilarious things.
Speaker 1 (22:38):
That's what we need.
Speaker 2 (22:41):
Because just the way they cuss is amazing.
Speaker 1 (22:45):
I think Keesh would be a good co-host for us.
Speaker 2 (22:47):
Oh yeah, that'd be great.
We need Keesh.
Speaker 1 (22:55):
He DJs at the strip club once a week.
Speaker 2 (22:59):
And he's got stories.
Speaker 1 (22:59):
That's a recurring gig for him, yeah, and he's got
stories and I could just imaginewe're talking about like Focus.
Speaker 2 (23:07):
How do you focus DJing at the strip club?
Speaker 1 (23:14):
I don't know.
Now that you said that, Ireally want to ask him.
We need Keesh on there.
Speaker 2 (23:19):
Let's try that.
That's a guest episode.
Yeah, honestly, we might aswell.
Speaker 1 (23:26):
Yeah.
Speaker 2 (23:26):
Poat Talk about his journey with music.
Speaker 1 (23:28):
Yeah, I think if Poat Baby is one of the artists in a
clubhouse and if you listen tothe song Rap, if rap don't work,
it's like for someone who'sdedicated their entire life to
being a rapper and it's justlike writing about that reality.
Yeah, like that's prettyfucking deep.
Speaker 2 (23:47):
Yeah, it's not just surface level bullshit with Poat
, yeah Over here, life yeah,which is great.
Yeah, so Not just the you knowFake record label.
You have to talk about thiskind of bullshit.
Speaker 1 (24:06):
That anytime I hear a song and it's like 90% of the
songs when you just search musicon Spotify or SoundCloud when
it starts with fruity loops anda rapper with a lot of autotune,
it just makes me want to throwup.
Speaker 2 (24:19):
I.
Speaker 1 (24:21):
Can't stand that shit .
And I love all music.
Yeah, I listen to everything.
You listen to all music.
Yeah, but I can't listen tothat, no, cuz it's horrible.
So I guess I don't listen allmusic.
Speaker 2 (24:31):
No, you don't you don't listen to dog shit music.
Speaker 1 (24:33):
I listen to everything but country rap.
I don't want to listen to realcountry or real rap.
Speaker 2 (24:40):
I was.
I was on Spotify.
Yeah and like it shows like allthe bullshit at the top I don't
care about, but it was like toptick, tock songs.
So I was like what, what arethese?
Oh, just out of curiosity, yeah.
So I go in, I start and I seeall these artists I don't even
know the fuck they are, you know.
So I, of course, I'm clickingon their pages.
(25:00):
You know 50 million monthlylisteners, 70 million monthly
listeners, 20 million monthlylisteners and I'm like and I
just start playing songs.
Some of them are okay, yeah,but some of them just like this
is fucking horrible.
Yeah, milo Cyrus made it.
I love me.
Some Molly.
Speaker 1 (25:20):
She's she can sing.
Speaker 2 (25:20):
She's got pipes.
Yeah, her version of Joleneyeah.
Speaker 1 (25:26):
Was one of the best covers, I think.
Speaker 2 (25:27):
I'm not saying it's all bad, but a lot of it is bad.
Yeah, well, it just goes toshow.
Speaker 1 (25:33):
What is quote?
Bad Okay, 50 million monthlylisteners yeah.
I guess I should say it's notmy flavor.
Speaker 2 (25:41):
It feels cheap.
We should just it feels cheapand mass, mass algorithm as
produced algorithm music.
Um, can we just do a randomtick tock series, jonathan,
where it's just like called likeold white men listening?
Speaker 1 (25:51):
to top 10?
And it's just us listening.
White man top 10, white man top10, just us listening to that
and I'm just like Garbagehorrible.
I Was like cheap, did they justsay?
Speaker 2 (26:12):
lame chord progression 145 pop port chord
progression.
Speaker 1 (26:16):
No thought.
Speaker 2 (26:19):
We should do that standard chords, verse, chorus,
verse, chorus.
Speaker 1 (26:24):
Horrible lyrics.
What's that YouTube channel wewere listening to?
That was amazing of just likethat, those DJs without funky
jazz.
He's got plants my Digitaljournal.
I think it is that has the DJsAmazing YouTube channel is one
of the most amazing pieces ofcontent I've ever considered
beautiful.
Speaker 2 (26:42):
You'd love that.
I think it's my Analog journal.
Speaker 1 (26:47):
Analog or digital, that isn't analog analog yeah,
because they're spinning records.
They're spinning records, yeah.
Speaker 2 (26:53):
That shit is just Is it journal or journey?
I don't know, I have no ideayou'll know when you see it,
it's a beautiful whitebackground with plants and
that's just a bunch of differentDJs playing Bob.
Speaker 1 (27:05):
Amazing music yeah.
Some of the sickest stuffyou've ever heard.
Gray YouTube channel yeah.
Speaker 2 (27:10):
Anyway you'll find it my analog journey, or journal,
cool Journal.
I think it's journal.
All right, all right bro.
Speaker 1 (27:20):
That's it.
Speaker 2 (27:20):
There's our stats boom.
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