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November 24, 2025 46 mins

DESCRIPTION:

John Hayes interviews Alex Smereczniak, the co-founder and CEO of Franzy, in the 

Franchise Hot Seat Podcast. Alex presents Franzy as a comprehensive platform for 

potential franchisees, likening it to 'Zillow for franchising.' The platform aggregates 

vital data such as financials, consumer sentiments, and franchisee feedback. The 

interview explores Alex's professional journey, from transforming a laundry service 

into a franchise model to establishing Franzy. The conversation also discusses the 

transition from being a franchisor to a franchise supplier, the integral role of AI in 

Franzy, and the critical importance of comprehensive franchisee profiling for 

successful matches. The podcast also covers various industry insights, including the 

need for a systematic approach, the potential influence of AI on the job market, and 

the future of franchising in light of emerging technologies. The episode underscores 

the importance of informed decision-making in franchising and the innovative ways 

Franzy is striving to transform this process.

- With Alex Smereczniak.

TIMESTAMPS:

00:00 Intro

00:16 What is Franzi?

01:02 How did you get into franchising?

03:00 What problem does Franzi solve?

06:26 What makes Franzi's approach unique?

12:04 How does Franzi use AI and data?

16:00 How does Franzi monetize ethically?

22:52 Identifying good vs. bad franchise opportunities?

31:34 What is AI's role in franchising?

37:03 How to future-proof a franchise investment?

LINKS:

WEBSITE: http://franchisehotseats.com/

LinkedIn: https://www.linkedin.com/in/drjohnhayes/

Twitter: https://twitter.com/drjohnhayes

YouTube: https://www.youtube.com/c/Howtobuyafranchise

Instagram: https://www.instagram.com/hayesjph/

TikTok: https://www.tiktok.com/@johnphayesfranchise

Pinterest: https://www.pinterest.com/DrJohnHayes/

Facebook: https://www.facebook.com/franchisehotseatpodcast

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