The Franchise Ticker
Throwing forks and shouting obscenities at a potential franchisee don't usually close a deal, but Cassidy Ford is anything but usual. Cassidy has Tourette Syndrome and a nerd-level love for the franchise world. Over the years, she has encountered the collision between her personal and professional worlds and learned to live a life of joy and vulnerability amidst the blurred lines. Join Cassidy in a conversation about franchising, the challenges of Tourette's, and becoming comfortable with the uncomfortable.
Episodes
Trevor Rappleye, CEO & Storyteller at FranchiseFilming, grew up thinking he was "dumb" because he struggled to read aloud. Now in his 30s, Trevor is a Professional Storyteller for franchisors and franchise suppliers. All he had to do was throw the script out the window, and be real.
In this episode, follow along as Trevor tells his story of struggling with a stutter, falling in love with filming videos and fi...
She just wanted a better life for her child. She ended up creating a national franchise to help build better lives for children across the country.
Meet Nichole Daher, Founder & CEO of Success on the Spectrum. When clinic after clinic turned her daughter away for vital autism therapies, Nichole decided to found her own. In this episode, she shares her story of starting a small business to fill a gap in the market, why ...
“Taking the first step is the hardest part.” Except, when it’s not!
This week, Cassidy is joined by Patti Rother, Vice President of Franchise Development of Scenthound, for an eye-opening chat about how living boldly and authentically is a constant process of “coming out.”
Just as Cassidy has to tell her story again and again to each newcomer in her life, so does Patti, who is a badass woman in franchising and a gay, Latina daughter ...
Working together at FRM Solutions, Stan Friedman and Cassidy Ford do not always see eye to eye, but that's a good thing. Stan and Cassidy find their differences bring them together to propel their company, and themselves, forward.
- Can we agree to disagree in the workplace and still thrive?
- How can generational differences contribute to bi-directional growth?
- Are generational stereotypes actually accurate? (p.s. we d...
Questions, questions, questions. Last week you were introduced to Cassidy Ford and her journey in franchising while living with Tourette's. With the stage set, Episode 2 finds Cassidy alone in the green room, answering burning questions 🔥.
- What is The Franchise Ticker
- Who is it for (spoiler alert, it's you)?
- What are the 5 founding pillars?
- What's coming next?
In the inaugural episode of The Franchise Ticker podcast, Michelle Rowan, President & COO of Franchise Business Review, turns the tables on our host Cassidy Ford and asks the real questions about what it's like living with Tourette Syndrome, beating the odds and thriving in the franchise world.
Cassidy and Michelle discuss a universal truth: no matter how hard we may try, our professional and personal lives will c...
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