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January 15, 2025 30 mins

Full episode details here: https://links.growthandscaling.com/465

Welcome back to The Growth and Scaling Podcast! 

Join us as we explore the journey of Jessica Price, CEO and founder of AustinDEEP and The DEEPACADEMY School of Massage in Austin, Texas! Jessica is transforming the massage industry with a focus on consistency and quality, offering a unique therapeutic experience across her three locations, with plans for two more. 

Discover how she’s making massage education more accessible through online training and balancing her role as a business leader and a devoted mom. 

Tune in to "Jessica Price's Guide: Turning Struggles into Triumph in the Massage Industry!" Join Jessica as she shares her journey, insights on building a successful business, and her passion for wellness. This episode offers valuable wisdom for anyone interested in massage therapy, entrepreneurship, or family life!

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Ways to connect with Jessica Price:   

🔗 Website: https://austindeep.com/deep-academy/

🔗 Company Twitter: https://twitter.com/austindeep

🔗 Company Instagram: https://instagram.com/austindeep

🔗 Personal LinkedIn: https://www.linkedin.com/in/jessicapriceatx/

🔗 Company Facebook:  https://www.facebook.com/austindeeptissue

🔗 Company LinkedIn: https://www.linkedin.com/company/austin-deep-tissue-therapy-center/

What’s in this episode:

00:55 Who is our guest for today and what does she do at AustinDeep

01:33 How does she see Austin’s growth impacting her business

02:42 What makes her massage method different

04:30 How does she ensure consistent service quality

05:14 How does she create a repeatable client experience

06:40 What challenge did she face scaling her method

07:04 Why did she open her own massage school

08:03 How did she change massage education laws

09:32 What is her main goal for graduates of The Deep Academy

10:29 captainscouncil.com

12:46 How does she find and encourage passionate students

14:19 How did she see vertical integration as an opportunity in the restaurant industry

15:22 What advice does she have for her younger self to avoid struggles earlier

15:49 How did her husband inspire her to open a massage school

17:17 What changes has she noticed in how people view trade professions

18:18 How did her daughters' education inspire her thoughts on passion-driven learning

20:04 What type of customers does she target with her service

21:47 How did she decide to specialize in therapeutic massage and fascia work

23:30 What is fascia, and why is it important in her practice

24:14 How does she tailor fascia work for different body types

25:12 What key challenges did she face in simplifying her offering and finding quality staff

Please like, share, and subscribe to our podcast channels! 

👉 I highly suggest you watch this entire exchange between Jessica Price and ⭐️Todd Westra 📈

👉 If you're looking for tips and strategies to grow and scale your business, this episode is for you!

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