The Guide to LIVE Streaming

The Guide to LIVE Streaming

"The Guide to LIVE" is your go-to weekly gathering for discussions on live streaming, guided by individuals who truly understand the essence of the craft. Let's be honest—mention you're a live creator, and you might as well be speaking another language to most people! Hosts Tara and Ben, a dynamic duo dedicated to the art and science of live streaming, bring you a lively session each week filled with humor and insights. With a roster of expert guests, including industry insiders and seasoned live streaming professionals, the show explores the ever-evolving world of live broadcasting. Whether it's a detailed analysis of Tap Through rates and microphone tech or a broader conversation on the live streaming industry's business side, "The Guide to LIVE" promises engaging content for anyone keen on mastering live creation.

Episodes

May 19, 2025 31 mins

In this conversation, Tara and Ben explore live streaming as a dominant form of entertainment, particularly with the evolution of entertainment from ancient interactive forms to recent more modern passive consumption then back to more interactivity with live. The conversation delves into cultural roots that drive our desire for interactive entertainment.

...
Listen
Watch
Mark as Played

Host's Tara Stevens and Ben Baldwin siscusses the intricacies of live streaming, focusing on the importance of understanding the craft, the concept of shadow banning, and the various factors that can limit a streamer's reach. 

Chapters

00:00 The Craft of Streaming and Support
05:40 Understanding Shadow Bans
10:01 Factors Limiting Your Reach
20:22 Top Violations Causing Limitations
34:23 Navi...

Listen
Watch
Mark as Played

This week on the pod host Tara Stevens, CEO of blu shift creative, is joined by Sofia Poblano, ex-Head of Key Accounts at a TikTok LIVE UK and LIVE consultant, and ps.cirina, a LIVE pro, streaming expert, and operations officer at blu. Together, they explore the transformative power of live streaming, particularly for women.

The discussion delves into personal journeys, the challenges fa...

Listen
Watch
Mark as Played

This isn’t about panic—it’s about preparation. Get actionable advice to safeguard your streaming business and thrive, no matter what happens.

In this episode of the Guide to LIVE Streaming, Tara and Ben dive into the practical steps every LIVE streamer needs to take to stay resilient in the face of uncertainty—whether TikTok gets banned or not. Learn how to protect your connection with yo...

Listen
Watch
Mark as Played
November 17, 2024 27 mins

In this episode of The Guide to Live, Tara and Ben share insights on balancing preparation and spontaneity in live streaming, emphasizing the importance of planning a "run of show" to reduce stress and create engaging content. They recount the thrill of winning TikTok's Outstanding Content Award, explore the evolution of live streaming from its raw beginnings to a professional medium, an...

Listen
Watch
Mark as Played

In this episode of The Guide to Live Streaming, hosts Tara and Ben dive into the balance between nurturing a dedicated community and growing a broader audience, exploring why striking this balance can be one of the biggest challenges in live streaming. They examine creative ways for streamers to diversify their content while staying authentic and discuss how building a multi-faceted audi...

Listen
Watch
Mark as Played

Welcome to The Guide to Live Streaming, where hosts Tara and Ben explore the latest insights and trends shaping the world of live content. This week, they’re diving into the evolution of live entertainment and how it’s paving the way for today’s streaming landscape.

In today’s episode, Tara and Ben examine the power of real-time interaction, featuring examples like the reimagined Ringlin...

Listen
Watch
Mark as Played
In this conversation, Ben and Tara explore the evolving landscape of live streaming, discussing the shift from traditional mass media to individualized content and the rise of niche communities.

They delve into the impact of brand sponsorship on LIVE...
Listen
Watch
Mark as Played
October 15, 2024 29 mins

In this conversation, Ben and Tara discuss the evolution of podcasting and live streaming, highlighting the transition from live broadcasts to studio recordings. They explore the features of Streamlabs, a cloud-based software for live streaming, and how technology has made streaming more accessible. The discussion also touches on the cultural shift towards live streaming in mainstream me...

Listen
Watch
Mark as Played
March 11, 2024 29 mins

Join hosts Tara and Ben as they navigate the ever-evolving and unpredictable landscape of TikTok and live content creation. F

From the worry of sudden platform changes to the adrenaline of live streaming innovations, this episode is a rollercoaster of insights, anecdotes, and expert tips.

Discover their journey from whimsical IGTV experiments to engaging TikTok live streams, exploring the ...

Listen
Watch
Mark as Played
February 27, 2024 25 mins

In this week's episode of "The Guide to Live," airing on Tuesday, February 27th, 2024, hosts Tara and Ben delve into the crucial strategies of "Trial and Pivot" for live streamers, emphasizing its importance for both newcomers and veterans in the live streaming world.

The duo engages in a rich discussion about the necessity of adaptability and experimentation in content creation, offering...

Listen
Watch
Mark as Played
February 21, 2024 29 mins

This is your weekly hangout to join the blu team and our guests to talk about LIVE streaming with people who really know what it’s like.

Today the team focuses on how to avoid burn-out as a streamer and how to build a sustainable approach to LIVE streaming.

Listen
Watch
Mark as Played

Popular Podcasts

    Hey Jonas! The official Jonas Brothers podcast. Hosted by Kevin, Joe, and Nick Jonas. It’s the Jonas Brothers you know... musicians, actors, and well, yes, brothers. Now, they’re sharing another side of themselves in the playful, intimate, and irreverent way only they can. Spend time with the Jonas Brothers here and stay a little bit longer for deep conversations like never before.

    Stuff You Should Know

    If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

    Las Culturistas with Matt Rogers and Bowen Yang

    Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.

    Dateline NBC

    Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

    Humor Me with Robert Smigel and Friends

    A weekly podcast where host, Robert Smigel, and a rotating panel, his friends, assist callers seeking help in making something in their real life funnier. Anything. A best man speech, a eulogy, a breakup letter, a cover letter, an apology, a Tinder profile - Robert, with a panel of professional comedy writers and comedians, will punch it up and get results. Want help with your writing assignment? Submit it to: speakpipe.com/humorme

Advertise With Us
Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2026 iHeartMedia, Inc.

  • Help
  • Privacy Policy
  • Terms of Use
  • AdChoicesAd Choices