Episode 428 - The Regular Podcast Episode Checkup - Essential Podcast Tune-Ups for Every Creator
Regular Items to Review for Your Podcast at Milestone Intervals
As your podcast grows, setting regular review points—such as every 50 episodes—is essential for keeping your show fresh, relevant, and optimized for growth. Here are key areas to audit and update at these intervals, along with actionable suggestions:
Podcast Website
Review and update your website’s content, images, and features to ensure accuracy and relevance. Regularly check for broken links, outdated information, and add new content to boost SEO and user experience
Consider a design refresh or adding new sections (e.g., resources, guest profiles, listener testimonials).
Show Notes and Transcripts
Update your show notes format to include comprehensive summaries, key points, quotes, and relevant links. Well-crafted show notes improve discoverability, listener value, and SEO
Ensure transcripts are available for accessibility and search optimization.
Call to Action (CTA)
Reevaluate your episode CTAs. Make sure you’re consistently encouraging listeners to take meaningful actions—such as subscribing, sharing, leaving reviews, or visiting your website. Update CTAs to align with your current goals (e.g., promoting a new newsletter or community)
Show Artwork and Branding
Assess your podcast artwork and branding elements. Consider a refresh to stay visually appealing and in line with current trends or your evolving brand identity.
Podcast Name and Description
Review your podcast title and description. If your show’s focus has shifted, update the name or add a relevant extension for clarity and discoverability.
Episode Titles
Audit past episode titles for clarity, SEO, and intrigue. Refresh underperforming or outdated titles to boost downloads and engagement
Use concise, descriptive, and curiosity-driven titles with action-oriented language and numbers when appropriate.
Audio Quality and Equipment
Listen critically to your recent episodes. Evaluate your audio quality, editing, and production choices. Consider upgrading equipment or software if needed to maintain a professional sound
Content Strategy
Reflect on your episode formats, topics, and guest diversity. Adjust your content calendar to align with listener feedback and analytics.
Technical and Platform Updates
Ensure your podcast is distributed to all major platforms and your RSS feed is up to date.
Check analytics tools and integrate any new features offered by hosting platforms.
Podcast Trailer
Update your Podcast Trailer - you have grown, the tone of your show has matured - be sure that your trailer reflects your current episodes so as to not appear dated
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