The big news in podcasting this week was Spotify canceling 10 shows from its Parcast and Gimlet studios, leading to a layoff of just under 5% of its workforce. And it's all because of...greed.
These shows are Spotify exclusives. While it's true Spotify is one of the biggest players in podcasting, they are far from the only game in town. When you keep a product off of certain distribution channels, that content had better be an absolute home run, and worth the price of admission to Spotify.
Another bad look for Spotify - and a reminder that you need to be crystal clear who owns your show's content. Their show "Sex, Lies, and DM Slides" was created in September 2020. The hosts parted ways, and now the show is being made without them - same name and everything. Spotify says they own the intellectual property of the name. More from PodNews: https://podnews.net/update/old-show-new-hosts
Another piece of advice for your podcast - make it recommendable- to listeners and to Google. Connect with your audience and make them WANT to tell their friends and family about your show. And don't forget about Google and SEO. More: https://www.amplifimedia.com/blogstein/podcastings-paradox-of-choice
Finally, some podcasting quick hits: Arthur the Aardvark is launching a podcast series next Thursday, October 20th, repurposing some content from the former kids show.
Adnan Syed, the subject of the groundbreaking serial podcast, has had all charges against him dropped, after serving 23 years in prison for a murder he did not commit.
And speaking of true crime, Kim Kardashian is investigating the case of Kevin Keith, who was convicted of a triple murder in 1994. He maintains his innocence. The Spotify show is called "Kim Kardashian's The System." And some of the survivors of the attack are NOT happy with the show. Well, I mean frankly, if you can't trust Kim Kardashian as a serious investigative reporter, who can you trust?
As a reminder, I'm here to help you with all your podcasting questions and needs. And you want this show emailed to you every week, just visit jagindetroit.com/subscribe.
Until next week. stay healthy and stay safe. Lata!
Find jag on social media @JAGinDetroit or online at JAGinDetroit.com
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