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May 7, 2025 10 mins

Ever feel like your product is great, but no one’s seeing it? You’re not alone.


In this Help My Small Business episode, Jane is joined by James Thornton, CEO of Intrepid Travel, to help Tormina - founder of Lucie & Co, a sustainable pet accessories brand - figure out how to actually stand out online.


From learning how to make Meta ads work without blowing your budget, to understanding how to increase your profit margin so you can afford to reinvest in growth, this episode is packed with real advice for small businesses trying to break through the noise.


If you’d love your business featured on the podcast, send in a 30 to 90 second video telling us about your brand and how we can help. You might just be our next spotlight. Send your video to hello@thelazyceo.com.


Connect with us:

 Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcast

 Stay updated with our host, Jane Lu: @thelazyceo

 Follow James on LinkedIn: James Thornton

 Follow Intrepid Travel on Instagram: @intrepidtravel


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