In this episode I share a resource with you that was requested by one of the Marketers who I am mentoring as part of my LinkedIn Marketing Mentoring program. With a number of client facing team members playing a key role in the implementation of this organisation's LinkedIn marketing plan, he was keen to develop a checklist that summarises the key actions the team needs to take to maximise LinkedIn, now they have a company page and profile strategies in place.
Tune in as I walk you through the 11 items on this checklist and how they were developed based on the 5 modules in the LinkedIn Marketing Mentoring program, including:
- LinkedIn Profile Strategy
- LinkedIn Page Strategy
- Networking & Sales Rituals
- Marketing & Content Rituals
- Measuring Success
Resources mentioned in this episode:
LinkedIn Marketing Plan Checklist
Content Marketing Strategy Playbook
https://thinkbespoke.com.au/product/content-marketing-strategy-playbook/
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Get a free preview of LinkedIn Profile Essentials
https://thinkbespoke.com.au/linkedin-online-learning/
Learn more about Karen' LinkedIn Marketing Mentoring
https://thinkbespoke.com.au/linkedin-marketing-mentoring
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