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September 4, 2023 33 mins

In this episode of the Marketing Phoenix Podcast, Melissa Rogozinski interviews Stephanie Wilkins, Editor-in-Chief of Legaltech News, to discuss the current impact of AI on legal tech and legal marketing.

The episode covers a range of topics, including:

  • How AI is being used in legal tech to create efficiencies and meet client demands
  • Why investors are interested in legal tech that integrates AI
  • The Harvard Law School's new initiative to better understand and shape the future of AI in law
  • The pros and cons of using AI in marketing for legal tech
  • How legal tech companies can generate capital in a recession


Resources:

Watch full video here: https://youtu.be/11IG4aNlaN0.

https://www.law.com/legaltechnews/2023/06/05/tracking-generative-ai-how-evolving-ai-models-are-impacting-legal/

https://www.law.com/legaltechnews/2023/07/05/6-legal-tech-companies-that-secured-funding-in-q2/

https://www.law.com/legaltechnews/2023/07/06/generative-ai-is-bringing-waves-of-funding-to-legal-tech-can-it-last/

https://www.law.com/legaltechnews/2023/07/18/harvard-launches-new-initiative-to-better-understand-and-shape-the-future-of-ai/?cmp_share

https://www.risingphoenix.guru/blogs/post/understanding-the-limitations-of-ai-in-marketing-for-legal-tech

https://www.risingphoenix.guru/blogs/post/How-to-Grow-Your-Business-in-a-Recession-Funding-Profitability-and-Sustainability

https://www.linkedin.com/in/stephanie-wilkins/

Keywords:
AI in legal tech
AI in legal marketing
legal tech funding
Harvard Law School AI initiative
pros and cons of AI in marketing
recession-proofing your legal tech business

Please connect with RPC Strategies on https://www.linkedin.com/company/rpcstrategies/.  You can also contact us at rpc@rpcgrowthstrategies.com and register for our newsletter https://rpcgrowthstrategies.com/.

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Keywords:

#leadgenerationservices #b2bleadgenerationcompanies #digitalmarketingspecialist #marketingautomationagency #b2bdemandgeneration #b2bcontentmarketingstrategy #b2btechmarketing #marketingstrategy#growthmarketingservices #brandawareness

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