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January 21, 2025 9 mins

video only on YOUTUBE!

PART 1: https://youtu.be/M-aih5CMjLM


Did you know that customer churn is one of the biggest challenges for businesses, costing billions every year?

In this episode of The Marketing Woman Podcast, we dive into real-world examples of how AI-powered tools are solving retention problems—without needing a massive budget or complex algorithms. From Netflix keeping subscribers engaged to small online businesses using AI for personalized outreach, this episode is packed with actionable insights. Learn how to use AI to predict customer churn, prevent it, and build stronger, longer-lasting relationships with your customers.


What’s your biggest challenge in retaining customers? 

Share in the comments below!

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📝 What You’ll Learn in This Episode 📝

  • How companies like Netflix and Slack are using AI for retention.
  • Real-world examples of small businesses leveraging AI.
  • Tools like HubSpot, Zendesk, and Salesforce Einstein to get started.
  • How AI can predict churn and create personalized retention strategies



Connect with Anusha Ramesh Kannan and The Marketing Woman Podcast: 📧 Sign up for the twice-weekly newsletter: ⁠https://www.anushakannan.com/emaillist⁠ 🎙️ Podcast Hub: ⁠https://www.anushakannan.com/themarketingwomanpodcasthub⁠ 📝 Apply to be a guest on the podcast: ⁠https://www.anushakannan.com/tmw-guest-sign-up⁠ 💼 Follow The Marketing Woman Podcast on LinkedIn: https://www.linkedin.com/company/the-marketing-womanpodcast/ 💼 Follow Anusha on LinkedIn: ⁠https://www.linkedin.com/in/anusharameshkannan/⁠ 🎵 Follow on TikTok: ⁠https://www.tiktok.com/@anusharameshkannan⁠ 📸 Follow on Instagram (BTS): ⁠https://www.instagram.com/anusha_rameshkannan⁠ ▶️ Anusha's YouTube Channel: ⁠ https://www.youtube.com/channel/UC7S-cpcBLxZq4Fk1isROVYg⁠ 🎧 The Pivot to Balance Podcast: ⁠ https://www.anushakannan.com/the-pivot-to-balance-podcast⁠ P.S. Ready to elevate your marketing? Let’s keep in touch! Newsletter: ⁠https://www.anushakannan.com/emaillist ⁠Drop your feedback here: ⁠https://forms.gle/G1PXkLJ1AtdDUEFg6⁠ ──────────────────────────── 👀 Featured Episode Alert! Anusha Ramesh Kannan on the American Marketing Association Boston's Podcast, Talking Marketing—Check it out: ⁠https://youtu.be/klH_zfYc8XY?si=YOQ7Crd6P64Vh84d

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