Ethics and integrity are paramount to a reputable coaching business and quality coaching. Due to very limited regulations, we technically have the freedom to adapt our style and the tools we use as we see fit. Unfortunately this freedom can be abused and give our industry a bad name. Coaches can get sloppy, dive into areas they aren’t qualified to help, not uphold confidentiality, or not respect materials they are using. This means that as professional coaches, we all have the responsibility to uphold high standards for our industry and build a trust.
I discuss this important topic in this episode because we want to conduct our coaching with integrity. We want to build a positive reputation, be excellent examples within our industry, and uplevel the professionalism of both ourselves and our industry as a whole. After all, we are being entrusted with people’s lives and their businesses and that is not to be taken lightly.
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