The NOLN Podcast

The NOLN Podcast

The NOLN Podcast is the premier quick lube industry podcast, helping shop owners and operators improve their businesses with real-world solutions to common problems, delivered by leading industry experts and elite shop leaders.

Episodes

June 12, 2025 23 mins

Jeff Tremper, senior vice president of Throttle CRM Service Reminders, shares insights on developing an omnichannel approach to marketing and why it’s important to craft consistent messaging across your different marketing channels. He also discusses best practices for using email and SMS messaging to connect with customers, the value of online customer reviews, and the reasons why traditional (non-digital) marketing is seeing a re...

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Tyson Daniels, an Idaho-based Grease Monkey franchisee with shops in five states, joins the NOLN Podcast to discuss how his shops are navigating the challenges of declining car counts that many operators are facing. Daniels also dives into how new technologies are increasing efficiency for his locations, and he notes opportunities for improvement that are often missed by quick lube operators. 

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From recent awards announcements to vehicle recalls and new products, there is plenty happening in the quick lube industry. This week’s episode of the NOLN Podcast puts a spotlight on news we’ve recently reported on and stories you may have missed.

Here are the headlines we’re diving into:

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On the heels of iFLEX 2025 at The Car Wash Show, NOLN catches up with one of the event’s exhibitors, Nick Haase, co-founder of MaintainX, a maintenance and work execution software firm. Haase discusses why having a great maintenance strategy is a competitive lever, what operators can learn from unplanned downtime data, and how they can shift into a more proactive mindset with regards to their operational maintenance needs.

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Towner French, Managing Director at Cozen O’Connor Public Strategies, joins the NOLN Podcast to discuss the Preventative Automotive Maintenance Association’s first Advocacy Day in Washington, D.C., where members met with legislators and agency officials to share their perspectives on Right to Repair and other proposed legislation. French also explains the value of these in-person meetings, the long-term strategy behind them, and th...

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Jeff Cox, executive director of the Automotive Maintenance & Repair Association, joins the NOLN Podcast to provide a crash course on oil evacuation systems, which allow shops to remove old oil without touching a drain cap. He also explains why these systems are becoming more popular and how to determine whether your shop would benefit from adding one. Jeff then provides questions operators should ask vendors when trying to pick...

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There’s lots happening across the quick lube industry, so we thought it was a good time to get you caught up on recent stories from NOLN you may have missed. Here are the headlines we’re diving into this week:

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In an era when many rely on text messaging, websites, and smartphone apps to get the information they need, good old fashioned phone calls steadfastly remain a way to connect quick lube locations and potential customers. David Boyd, founder of Inbound Communications, joins the NOLN Podcast to share best practices for handling incoming calls, serving customers’ needs, and taking simple steps to convert inquiries into future sales wh...

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While you might be ready to exit the quick lube industry, is your business ready to be sold? Jim Parker, president of The Auto Repair Boss, a Florida-based brokerage firm that specializes in selling auto-related companies, joins the NOLN Podcast to offer guidance on how to determine whether the time is right for a quick lube shop operator to sell. He shares steps potential sellers should be taking in advance of going to market, as ...

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John Forro, lead instructor, content developer and owner of the EV and engine performance training company Electron John, discusses emerging opportunities for quick lube shop owners to expand their offerings to include preventative maintenance for hybrid and electric vehicles. Forro provides a crash course on EV maintenance essentials, including both training and protective equipment, and he also details how shops can start with si...

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How do you know when it’s time to rethink the marketing strategy for your quick lube shop? Gregg Rainville, SVP of Steer CRM, joins the NOLN Podcast to share some best practices for evaluating your marketing plan, explain how a good CRM can effectively integrate multiple marketing tactics, and provide some questions that shop owners should be asking when choosing a CRM vendor. Rainville also offers his predictions on the marketing ...

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How can shop owners level up their leadership skills? In this episode, Mike Jones of Discover Leadership Training talks with Chris Jones, editorial director of Endeavor Business Media’s Vehicle Repair Group, about the hallmarks of effective leadership.

Mike explains how comfort zones hold employees back from reaching their potential, the differences between management and leadership, and the relationship between discipline and grow...

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Scott Just has been with SpeeDee Oil Change & Auto Service for 22 years. Today, he serves as the general manager for eight locations in the New England area. Recently, Just was named ASE Master Automobile Technician of the Year.

He joins the NOLN Podcast to explain how he stays in the loop at each of the locations he oversees, as well as how communication has been a major key to building solid relationships with customers, vend...

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With 2024 marking 40 years in business for Take 5 Oil Change, we’re catch up with Mo Khalid, executive vice president and group president of maintenance for Driven Brands, the parent company of Take 5 Oil Change. Khalid discusses how a brand that began providing quick oil change services in New Orleans in 1984 has expanded into a national powerhouse in the industry with more than 1,000 locations from coast to coast, and more coming...

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In this episode, Margaret Light, MA, LMFT, MN LMFT of Equilibrium Therapy Services P.L.L.C. discusses the impact of stress in the personal and professional life of business owners. She talks about the stress and burnout continuum and how unmanaged stress and burnout can develop into formal mental health concerns for business owners. She concludes by sharing tips to help you better understand the impact of stress on yourself and you...

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How do you show appreciation to your employees? How do you acknowledge all of the good they do both in the shop and in the community? How about celebrating birthdays, anniversaries, and personal wins? Today, we're talking to Bill Snow about how to appreciate your employees.

Snow is the Vice President, Franchise Development and Operations at Rad Air Complete Care with 10 shops in Northeast Ohio. Today he shares his insights on what...

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September is awards season here at NOLN. Our Operator of the Year magazine issue launched this month, and if you haven't flipped through the physical edition yet, you can check out the digital edition online. 

This year, the title of Operator of the Year went to Jeffrey Crafton. Jeffrey is with the Mississippi-based Sayle Oil Company where he oversees quick lube operations. 

In this episode of the podcast, Jeffrey joins the show to...

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Whether you are a new franchisee or have been one for some time, there are many moving parts to consider. Finances, of course, play a role.

Furthermore, factors such as inflation can have an impact on components of the automotive space. But navigating financial landscapes as a franchisee doesn't have to be a solo endeavor. 

Kelly Tope is senior director of franchise development at FullSpeed Automotive, working directly with Grease ...

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As the New Jersey-based shop owner of Automotive Magic and Magic Lube & Rubber, Shawn Gilfillan has seen every side of running a business in this industry.

Technical know-how is a must, but there is another component that he's zoomed in on: the human element. The practice of developing soft skills is important to a business and its team. 

Enter: Magical Solutions. This is Shawn's program that focuses on those soft skills—leader...

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This summer, it was announced that Costa Kapothanasis bought out Costa Franchising LLC shareholders, which means he now has full ownership over the Costa Oil brand, which includes over 50 Costa Oil - 10 Minute Oil Change stores as well as Costa Oil Performance Filtration and Costa Motor Oils.

Costa joins the podcast to outline what franchising has looked like for the brand and what the future holds for continued growth with the oil...

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