How do you know when it’s time to rethink the marketing strategy for your quick lube shop? Gregg Rainville, SVP of Steer CRM, joins the NOLN Podcast to share some best practices for evaluating your marketing plan, explain how a good CRM can effectively integrate multiple marketing tactics, and provide some questions that shop owners should be asking when choosing a CRM vendor. Rainville also offers his predictions on the marketing trends that quick lube shop owners should be watching in 2025.
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