Ethan Song and Drew Green of Indochino discuss the role of personalization in the apparel industry. Hear more about the challenges and opportunities in the made to measure space as Drew recounts his experience growing the menswear brand over 1000% since joining as CEO in 2015. Learn more about Drew’s experience streamlining Indochino’s supply chain and doubling down on retail experiences. This episode also delves into fundraising and brand marketing.
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Links Discussed
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Show Notes:
11:00 Supply chain
13:00 Personalization
15:00 Turnaround
18:00 Retail experience
22:00 Differentiation
27:30 The Showroom effect
31:40 Partnerships and collaboration
34:00 Focus and discipline
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Past guests include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume) and Ryan Babenzien (Jolie Skin Co.).
Stay tuned for new episodes from upcoming guests including Nadia Nadak (Marlowe), Kaylee Astle (Blanka) and many more.
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The Great Pursuit is a podcast that dives into the art and science of finding product market fit. Through in-depth conversations with founders, entrepreneurs and investors, we uncover actionable insights to help you go from 0 to 1.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thegreatpursuit.substack.com
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