Social media is often something we know is important for our business marketing plans, but aren’t quite sure how to approach. It can be challenging to figure out where to start, how to create content, and the best way to be effective in this without burning out.
If you want to improve your social media strategy and better understand how to leverage this to share your message, this episode is for you.
We’re talking with Bryan Switalski, the founder of Leverage Clarity and author of the newly released book, MXltiply.
In this episode, Bryan shares how he went from disliking social media to being convinced of the power of social media for businesses, some of his best social media strategies for multiplying impact (and not effort), and why he’s so passionate about helping business owners share their messages via social media.
We also discuss why you don’t want to post to social media every day, the new opportunities available on most every social media platform right now (thanks to the growth of TikTok), and how to make your content more effective in speaking to your audience.
Please join us for this episode and let’s consider together the ways in which social media can help us share our messages and make a difference in the lives of others.
Links and resources mentioned
More Information About Bryan Switalski
MXLTIPLY: A Social Media Guide for Every Entrepreneur to Connect With a Multitude of People, Gain a Massive Following, and Mxltiply Your Sales -
https://www.amazon.com/dp/B09KJN5C4K/ref=cm_sw_em_r_mt_dp_DYA0AF8SNMBP8BQ235WY
Bryan’s website - https://www.leverageclarity.com
Instagram - https://www.instagram.com/bswisshd/
LinkedIn - https://www.linkedin.com/in/bswisshd
TikTok - https://vm.tiktok.com/ZM8FXMwUY/
Resources Mentioned in This Episode
Jab, Jab, Jab, Right Hook by Gary Vaynerchuk - https://bookshop.org/a/1378/9780062273062
Connect, Engage, Inspire podcast episode - https://podcast.danw.us/connect-engage-inspire/
Dr. Fred Jones - https://drfredjones.com/
The Ripple Effect podcast episode - https://podcast.danw.us/the-ripple-effect/
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