144. “Copy that Converts with Nicole Elliott"

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Dawn talks with Nicole Elliott, a Conversion Copywriter & Messaging Strategist for Entrepreneurs. Dawn and Nicole talk about copywriting. They’re going to be talking about your messaging and how you get that out to the world. They’ll discuss the common mistakes many entrepreneurs make and how to avoid them

In this episode…

Who is Inga Nicole Elliott and whom does she serve? (1:17).
How does conversion copywriting help find buyers? (1:49)
I wanted to use a copywriter, how would you make it sound like me? (2:51)
Why is clear and concise messaging crucial in copywriting, unlike conversational dialogue? (5:27)
How should businesses approach how their audience perceives them rather than assuming universal interest? (7:33)
What are some other mistakes that you frequently see on websites and maybe some blogs and those kinds of things? (8:42)
Should there be a balance between customer-centered content and describing company attributes like vision and ethics in marketing? (10:25)

Do people click off websites quickly because of ineffective copy that doesn't resonate with them? (15:11)

What tips and strategies can you share for updating website copy and social media bios to have a higher impat, especially for those who haven't updated them in a while? (18:19)

What hesitations did you have before doing business with us or trying our product? We might not ask this enough. (21:26)

Nicole Elliott’s Information:

Website -https://www.nicoleelliott.co/contact

Linkedin - https://www.linkedin.com/in/nicole-elliott-copywriter/

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