June 24, 2025 • 21 mins
Ready to challenge everything you thought you knew about selling property? Forget what your friends have told you about waiting for spring – we're breaking down the real estate myths that could be costing you thousands.
In this eye-opening discussion, Mark and Lisa Novak tackle the persistent belief that property should only be sold when gardens are blooming and the sun is shining. The reality? Weather has absolutely nothing to do with property prices. What actually matters is supply and demand – and right now, supply across the Northern Beaches sits at just 630 properties, creating the perfect seller's market.
We reveal why selling in isolation rather than competition gives you the upper hand, and why waiting for spring means competing with hundreds of other listings. With buyers already lining up at open homes (26 groups at a recent inspection!) and days on market halving in recent weeks, the current conditions are prime for sellers who want maximum visibility and premium results.
The podcast also unpacks why interest rate cuts expected in coming months are already influencing buyer behavior, how global uncertainty typically drives investors toward tangible assets like property, and the dangers of creating a negative digital footprint by listing now and withdrawing to wait for spring.
For those considering a strategic move, we share insights on our zero-dollar pre-market strategy that allows you to test the waters without commitment, plus expert advice on why the unit market is predicted to "go off like a pork chop" for the next 36 months.
Don't follow the herd mentality – listen now to discover why the best time to sell might be right now, not when everyone else thinks it is.
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:02):
guys, monday night, know that news you've got mark
and lisa novak and tonight we'regoing to be talking about
selling in spring, because wemust hear it 20 times a day.
Um, it's very last season.
Stay tuned for this, guys.
Wow, did we get a new intro?
Speaker 2 (00:38):
Yeah, it sounds different.
Speaker 1 (00:40):
What was that?
I don't know.
It says real talk, so I don'tknow.
It says Real Talk, so I don'tknow what that was.
I was like, hang on, wait.
What is this?
Speaker 2 (00:51):
It sounded like it's changed to Real Talk Weekly, but
I didn't realise that musicchanged and the whole thing
changed.
Wow.
Speaker 1 (00:57):
Wow, I felt like I should have been doing like
somersaults and stuff to thatmusic.
Speaker 2 (01:03):
Well, acdc is coming, coming.
Yeah, akadaka is coming toaustralia with their concerts,
so you know it's I love it, it'sfitting love acdc.
So what do you reckon aboutspring?
Speaker 1 (01:18):
let's talk about selling in spring.
Speaker 2 (01:20):
I've got to give you I've got to give you my cliche
one, lise, because I know youlove cliche.
Yeah, the people are like bearsthey hibernate in winter and
they come out in summer, andthat's exactly what they do with
(01:42):
property.
Speaker 1 (01:45):
This is true, this is very true.
So the amount of times?
Look, we do.
I do a lot of appraisals a weekand you know the amount of
times I'm sitting in front of avendor and they go.
So we're not thinking aboutselling now, but we are going to
put the property on the marketin spring and I go, okay, um,
why?
Why are you waiting untilspring?
(02:06):
Just out of interest, and youknow it's personal circumstances
, or you just prefer to sellwhen the weather's warmer?
Oh, no, no, no, because all ofour friends have told us that
we're much better off um sellingwhen the weather warms up,
because there are no buyers outin winter and that the property
doesn't present very well.
so I don't want to um alarmpeople sheep it is mark, it is
(02:32):
sheep mentality and I don't wantto alarm people, but the
weather has nothing at all to dowith the property market, just
like it has nothing to do withthe stock market.
It has nothing to do with theproperty market.
It has nothing to do with theproperty market.
In fact, the the bottom of themarket was um, I remember it
distinctly because I'd sold amassive house in manly and I
(02:54):
remember my vendor at the timesaying to me um, it was october
2022, and my vendor said to meI'm a little bit nervous because
we are right at the bottom ofthe market.
Nine bidders broke a manlyrecord per square metre, you
know, and it was summer, october, so, and that was the bottom of
(03:16):
the market.
So you know what are yourthoughts on it, mark?
What do you think about theweather and getting your
property on the market andwhen's the best time to sell?
Speaker 2 (03:24):
Look, I agree with you.
There's not a relationship withprice increases and climate.
There's not.
It's probably, if anything, I'dsay it's more economical and
it's more dependent on you knowthings like supply, demand and
things like that.
But what you've got tounderstand is yes, at the
(03:46):
beginning of the show I saidpeople are like bears.
Yes, more people come out tobuy, but I don't see those
prices go up.
That's what people should belooking for.
How am I going to get the bestprice At the moment?
What people don't realise,people don't know the numbers as
a whole in the northern beaches.
(04:06):
And I've got to tell youthere's when it's a high stock
market, there's 11 1200properties on realestatecom.
When it's low stock market,there's probably five or six
hundred properties.
That's super low stock market.
There's five or six hundredproperties on realestatecom.
Speaker 1 (04:25):
I would be selling when stock is low mark just to
let you know you've got toreally you don't have a great
connection there, just to letyou know as well.
You're just lagging a little bit.
But look, I agree and I know asreal estate agents.
We always talk about um, stocklevels, and I think it's
important to point out what thatmeans and what supply and
demand means, because this isreal estate jargon and here's
(04:47):
the reality of it, guys, theseasons doesn't matter.
Certainly, property and gardenslook better in spring and
summer.
There is no doubt about that.
Some properties, however I meanI just went to a beautiful
property today in DY,north-facing.
They're getting all of thiswinter sun coming through.
I'd imagine it would be quitehot there in summer, being
(05:09):
north-facing, and that's notalways the most ideal time to be
putting that sort of propertyon the market either.
Sometimes we walk intoproperties and they're stifling
hot in summer and we cannot coolthem down.
But again, I just want toreiterate, guys, the weather,
the seasons, has nothing at allto do with whether or not you're
going to get more or less moneyfor your property.
(05:31):
What is supply versus demand?
When we have more demand iemore buyers out looking for
property, and less supply ieless property on the market that
is a good time to be gettingyour property on the market.
That is what we call a seller'smarket.
When we've got more demand, iemore buyers, than what we do,
(05:56):
supply properties, that is abuyer's market.
At the moment, we are movingmore into.
In fact, I'd probably argue,mark, that it is a seller's
market now, would you?
Speaker 2 (06:10):
I think we're there.
Speaker 1 (06:11):
I think we're there, I think we turned the corner,
yeah.
I think we turned the corner acouple of weeks ago actually,
because those stock levelsacross the northern beaches are
sitting now at about 630properties collectively across
the beaches.
That's very low.
That is very low.
Speaker 2 (06:30):
Yeah, and guess what?
Rates are going to probablycome down the next month or two
as well.
So if we're not in a seller'smarket now, we're bloody
definitely in a seller's marketthen okay.
Speaker 1 (06:41):
So, guys, can I, just can I talk about that for a
moment?
Actually, on the show tomorrowwe've got zach, who is the
mortgage broker from shawfinancial.
He's going to come on.
We're going to be talking aboutinterest rates and the new, um,
uh, first home buyers stuffthat's coming out as well.
That's really really big news.
But, um, I do want to talk.
(07:02):
Bless you, mark, um I do wantto.
I do want to talk about thoseinterest rates coming down,
because that's another thingthat we hear about consistently
from vendors, from sellers.
They're saying well, we're.
They're saying well, we're justgoing to wait till spring,
we're just going to wait tillanother interest rate or two hit
Guys.
I want to just reiterate thisnow Stock levels are very low,
(07:23):
buyer demand is very high on thenorthern beaches, but I'm
hearing that in other markets ofSydney and of Australia as well
.
The interest rate stuff, thebuyers know that those interest
rates are likely.
In fact I think we can almostguarantee that those interest
rates are going to come downanother one, probably two times,
before the end of the year.
(07:44):
They know it's happeningalready now.
So a lot of that frenzy isstarting to happen.
We had 26 groups come through aproperty on Saturday.
We had people lining up out thefront before the open home had
even started.
Speaker 2 (07:58):
Only because I did the open house, the buyers, know
that's because you did it,that's right.
Speaker 1 (08:02):
But the buyers do know.
They know that once those ratesstart to come down even more,
those property prices may verywell go up.
So a lot of those buyers areoverpaying for property.
Now the other thing that we'reseeing, mark, is we're seeing
very um days on market.
What does that mean?
The amount of days it takes tosell your property.
(08:23):
I would suggest that those dayson market have halved and again
, I'd suggest this has happenedover about the last four weeks.
I reckon they've halved.
So, mark, you've got a propertyyou're looking to sell.
You're not in real estate.
Um, what?
What would you?
What would you be thinking if Iwas a real estate agent?
I came and saw you and saidhere's the facts.
(08:44):
Stock levels are low.
Once we hit spring, those stocklevels will change because
everyone likes to get theirproperty on the market in spring
.
You've got a very goodopportunity of getting a
phenomenal result in a veryshort time frame now, because
there is not a lot ofcompetition oh, I would.
Speaker 2 (09:03):
When he went hands down, I would be rushing it on
the market.
Hands down, I would be rushingon the market, you know, and
most of the thing is people onthat clock saying, oh, just
planning to have a ready youknow in for for spring, rush it
on now, yeah I agree, guys.
Speaker 1 (09:24):
So just just be careful, because again
everyone's got this sheepmentality and everyone thinks
we'll just wait.
Wait for a couple of months,wait for the weather to warm up,
um, and then we're going to getour property on the market.
You are better off to sell inisolation than you are in
competition.
Why would you wait to get yourproperty on the market when
(09:44):
everyone else is getting theirproperty on the market?
It just doesn't make sense.
It just doesn't make sense tome.
Speaker 2 (09:54):
Something we have to talk about is it's no good if
you've got to buy in the samemarket.
So, yes, you're going to sellfor very good money.
But if you're buying in thesame category class or a similar
category class, that's not.
Yes, that's that's doing reallywell.
You're paying more.
So here's the here's the deal.
The cheaper houses and thecheaper units are doing
(10:15):
phenomenally well.
They are booming markets, Iwould say booming markets at the
moment.
That's 2 to 2.3 for a house inour area.
That's 800 to 1 to a millionfor a unit in our area.
They are thriving markets atthe moment.
But if you're going to beselling your house in a thriving
(10:38):
market two to two, three andyou're buying in an average um,
performing that sort of two,five to three is not, is not
performing as well.
So it's a perfect time toupgrade.
Sometimes, when you're movingthrough different ranges, when
some ranges are doing well,you're selling high.
(10:58):
The other range is not doingwell, you're buying low.
Speaker 1 (11:02):
Fact yeah, I agree, and and here's where we see guys
a lot of people get intotrouble when they they play the
property market as thoughthey're going to go and play
blackjack at the casino.
They go.
I know, I know because I've gotfriends that are in.
You know they're in the globalmarkets and I know that property
is going to come down.
I'm going to get my property onthe market now and I'm going to
(11:22):
wait.
I'm going to wait becauseproperty is going to come down.
There's going to be a globalcrisis, guys.
That is not a good idea.
Always be buying and selling inthe same market.
If you can.
When the market's high, great.
When the market's low, great.
As long as you're transactingin the same market.
No word of a lie.
(11:44):
I've got buyers that come toopen homes and they've been
coming consistently now for fiveyears.
I'm like, oh my God, guys, haveyou still not bought a property
for five years?
I'm like, oh my God, guys, haveyou still not bought a property
?
Some of those properties havedoubled in value now.
No, no, no, we're just going towait.
What are you waiting for?
What are you waiting for?
So you know, buying and sellingin the same market is always a
(12:06):
very, very smart idea.
The other thing I want tomention and I know we do talk
about it from time to time, butwe do have what we call a staged
marketing strategy for you guys.
So and how that works is we'vegot a plan A and we've got a
plan B.
Plan A is our zero dollarmarketing strategy.
(12:27):
It's our pre-market strategy,or off-market, as many of you
may know it.
The great thing about that isyou can actually get your
property out to our database andout to our vast social media
channels for zero dollarsmarketing.
So you might say, look, if Idon't get the price I want now,
(12:49):
I'll just put the pause buttonon and I'm going to wait until
spring, and then we'll launchand we'll do a full-blown
campaign.
So that $0 marketing strategy,that plan A, is ideal for you.
We pay for your professionalphotos, we pay for your sign
board and we launch you out toour um very, very curated
(13:09):
database and also out to oursocial media channels.
That's a lot of the socialmedia stuff that you see us
doing, but that's a great thingto do.
If you're like, no, gonna waittill spring that's when the
garden looks better that's fine,but you've got the opportunity
now to launch out using thispre-market strategy that we have
for you guys.
That's clever.
That's clever and I've got theopportunity now to launch out
using this pre-market strategythat we have on offer for you
guys.
Speaker 2 (13:28):
That's clever, that's clever and I've got to say when
you are selling and you don'tcare, you are a very powerful
seller.
When you are buying and youdon't care, you're a very
powerful buyer.
As soon as you introduceurgency to buying or selling,
it's dangerous.
So I like what you just said.
With the plan A, you go to themarket Now, I don't care, you
(13:51):
get a great price boom.
And something to also talkabout is the digital footprint
you won't have it without plan Athat we do, that's working with
our top buyers.
You're not going to have adigital footprint.
You want to explain that, lise,because I know you like talking
a lot.
Speaker 1 (14:08):
Well, you get to do this show every day, mike.
I just get to do it every nowand then, except I'm going to be
coming on every Tuesday withBilly.
Actually, I'm going to make alittle guest appearance every
Tuesday.
So what that means, this isreally important, guys.
Speaker 2 (14:20):
Yeah, tell us about the digital footprint, Lise.
Tell us about the digitalfootprint Lise Tell us about the
digital footprint.
Speaker 1 (14:24):
The digital footprint is very important because
people are genuinely worriedthat if they've gone out to the
real estate portals say, forinstance, you launch now you're
like, ah, we'll get it out torealestatecom and domain, we're
going to launch it now.
If we don't get the price,we'll just pause that campaign
and then we'll reinstate itagain in spring.
The problem there is that youhave a digital footprint on rp
(14:48):
data, on real estatecom and ondomain.
So when someone googles youraddress, it will pop up as one
pacific street, sydney orwhatever your address is and it
will show that you were on themarket at that time, that your
property was withdrawn or itdidn't sell.
So when you go to put it backon the market again in spring,
(15:08):
it's a shocking.
Look, the buyers know, becausethey can see that data and they
go well, what happened with thatproperty in pacific street?
Why was it on the market justthree months ago and it didn't
sell?
Right, and it does make buyersvery, very nervous.
So when it yeah, so when wehaven't launched out to the real
estate portals and we've onlygone out to our database and
(15:29):
we've only gone out to oursocial media zero, zero digital
footprint Very, very important,very important.
Smart, smart.
Yep, it is smart.
What else have you got to say,mark?
Speaker 2 (15:46):
So things that we covered so far One good time to
sell, exceptional time to sell.
Speaker 1 (15:52):
Yep Couldn't agree more.
Speaker 2 (15:54):
Two we're witnessing have witnessed, and both
confirmed, that it's swung froma buyer's market all the way to
a seller's market.
Now, yep, and if you don'tbelieve us watch what the next
one or two rate reductions, umreductions, um will will what
you're going to witness.
Then, if you're selling to buyin a different price in a hot
(16:14):
price range of buying in a nothot price range, pretty smart,
do it now, don't wait.
Um, also, the digital footprint, the plan a you're worried
about okay, let's just have alight touch.
Now we can do that.
Digital footprint, the plan ayou're worried about okay, let's
just have a light touch, now wecan do that.
Um lease with what's happeningin the world at the moment yeah,
there's a lot going.
Speaker 1 (16:34):
How is that going to?
Speaker 2 (16:35):
affect what.
There's a lot going on.
How does that affect oureconomy?
Um, that instability isprobably a better reason for
rate reductions for an economy,you know, because it's like if
there's sort of if the economy'sbooming, then they're not going
to be pumping those rates, uh,putting peddling, putting those
(16:58):
rates down, they're going to bepumping it up if there's, if the
economy.
So I think, with what'shappening in the world, that's
going to put pressure on ratesto go down further, and then I
think, with what's happening inthe world that's going to put
pressure on rates to go downfurther, and then I think, with
what's happening in the world,people cling on certainty.
They cling on you know theydon't want to be in a stock
market of volatility.
They want something tangible.
(17:19):
Billy taught me the wordtangible today.
They want something tangible.
Speaker 1 (17:25):
Yep, so they get a property.
They want something tangible,yep, so I agree, Mark, and I
think 100%, because that is avery, very stable asset class.
And you know, the problem is youwould think that what's going
on in the Middle East wouldn'thave this ripple on effect to us
here in Australia we're so faraway.
But the reality is anythinglike that actually does.
(17:45):
It does have an effect on on avariety of markets.
So you can only imagine thatpeople have got um you know
money in in in the stock market,the share market.
They get nervous.
It's volatile, um asx.
Speaker 2 (18:00):
Yeah, and you know what they get, they get nervous.
Speaker 1 (18:03):
You know it's a very, very volatile market like feel
happy, feel sad, like it does.
Speaker 2 (18:09):
It does affect that sentiment of a human.
I don't care where you live, itjust does affect that.
You know, when there's war inukraine and right and there's
stuff going on in russia andthere's stuff going on the us
with, yeah, you know it doesaffect people's sentiments, so
they're you know, when they wakeup or when they make business
or any decisions.
There is an effect there fromtheir sentiment that does make
(18:32):
adjustments to a market.
Speaker 1 (18:34):
It definitely does.
And what we've seenhistorically is, you know, when
there has been world wars or youknow lots of other, there's
been so many things that havebeen taking place over the last
few years where you've got COVIDand all the tariff talk, and
you know, there's just been somuch for people to digest.
But the reality of it is isthat the real estate market has
always performed extremely well.
(18:56):
It's always been a veryreliable asset class.
Uncertainty when there's a wargoing on or multiple wars going
on, that property historicallyhas performed quite well as
people start to move their moneyinto something that is far more
stable.
Just something else, mark, thatI just want to add in here as
(19:16):
well Selling now, guys, andwaiting until spring is also not
a bad idea.
Then you've got your cash inyour pocket, you're ready to go
shopping.
So by the time that stock hitsin spring, um, you'll have a,
you know, quite quite a varietyof choice.
You just want to watch if thatmarket shifts even five percent,
(19:37):
um, and I know that before theend of the year it's tipped to
move 10 to 15 percent.
Anthony belmont from bellpartners was talking about that
at a big real estate conferencethat we went to.
But you just want to watch thatmarket.
If you have sold, you wait tillspring to get into the market
when there's more stock around,and if that market shifts 5%,
(19:57):
that could mean that you'repushed out of the market.
So just be careful.
Be careful.
What else, mark?
Speaker 2 (20:05):
Yeah, if you've sold, yeah, I agree, like selling and
waiting to buy.
Don't do it, don't do that.
Speaker 1 (20:12):
It is dangerous territory, definitely dangerous
territory.
Alright, guys, I think that's ashow.
That's it from us.
Speaker 2 (20:22):
Yeah.
Speaker 1 (20:24):
Did you have something else to say, mark?
Very talkative tonight.
I'm just thinking there havesomething else to say, mark,
that's very talkative tonight.
Speaker 2 (20:27):
I'm just thinking there was something else
headline news that.
What was that?
Speaker 1 (20:35):
Sorry, you're just cutting out.
We've got a really bad line,really bad line.
Speaker 2 (20:39):
Sorry, sorry, sorry, sorry.
No, that's it.
That's it, I think.
Hopefully that's helped peopleout there.
Yeah, hope so, guys, hopefullythat's helped people out there.
Yeah, I hope so, guys,hopefully that's helped people
out there.
Speaker 1 (20:46):
So just in short, no need to wait till spring.
Get your property on the marketnow.
Supply is very low, plenty ofcashed-up buyers ready to go,
and if we can help you out atall with our $0 marketing
strategy or anything at all ever, always feel free to reach out.
Speaker 2 (21:10):
Don't forget the difference in strata and the
difference in torrens title.
I've been, I've been chantingthe last 12 to 18 months that
strata is going to go off like apork chop yeah as in units,
townhouses and strata is nowgoing off like a pork shop.
I'm right it started and it'sgoing to go for probably 36
(21:32):
months.
So if you can afford to buysomething, do it now.
I'm telling you guys, nothouses, units there you go.
Speaker 1 (21:42):
the last famous words guys, guys, have a great night,
yep.
Speaker 2 (21:47):
See you.
Bye, Lisa, Lovely chatting.
See you guys.
guys, monday night, know that news you've got mark
and lisa novak and tonight we'regoing to be talking about
selling in spring, because wemust hear it 20 times a day.
Um, it's very last season.
Stay tuned for this, guys.
Wow, did we get a new intro?
Speaker 2 (00:38):
Yeah, it sounds different.
Speaker 1 (00:40):
What was that?
I don't know.
It says real talk, so I don'tknow.
It says Real Talk, so I don'tknow what that was.
I was like, hang on, wait.
What is this?
Speaker 2 (00:51):
It sounded like it's changed to Real Talk Weekly, but
I didn't realise that musicchanged and the whole thing
changed.
Wow.
Speaker 1 (00:57):
Wow, I felt like I should have been doing like
somersaults and stuff to thatmusic.
Speaker 2 (01:03):
Well, acdc is coming, coming.
Yeah, akadaka is coming toaustralia with their concerts,
so you know it's I love it, it'sfitting love acdc.
So what do you reckon aboutspring?
Speaker 1 (01:18):
let's talk about selling in spring.
Speaker 2 (01:20):
I've got to give you I've got to give you my cliche
one, lise, because I know youlove cliche.
Yeah, the people are like bearsthey hibernate in winter and
they come out in summer, andthat's exactly what they do with
(01:42):
property.
Speaker 1 (01:45):
This is true, this is very true.
So the amount of times?
Look, we do.
I do a lot of appraisals a weekand you know the amount of
times I'm sitting in front of avendor and they go.
So we're not thinking aboutselling now, but we are going to
put the property on the marketin spring and I go, okay, um,
why?
Why are you waiting untilspring?
(02:06):
Just out of interest, and youknow it's personal circumstances
, or you just prefer to sellwhen the weather's warmer?
Oh, no, no, no, because all ofour friends have told us that
we're much better off um sellingwhen the weather warms up,
because there are no buyers outin winter and that the property
doesn't present very well.
so I don't want to um alarmpeople sheep it is mark, it is
(02:32):
sheep mentality and I don't wantto alarm people, but the
weather has nothing at all to dowith the property market, just
like it has nothing to do withthe stock market.
It has nothing to do with theproperty market.
It has nothing to do with theproperty market.
In fact, the the bottom of themarket was um, I remember it
distinctly because I'd sold amassive house in manly and I
(02:54):
remember my vendor at the timesaying to me um, it was october
2022, and my vendor said to meI'm a little bit nervous because
we are right at the bottom ofthe market.
Nine bidders broke a manlyrecord per square metre, you
know, and it was summer, october, so, and that was the bottom of
(03:16):
the market.
So you know what are yourthoughts on it, mark?
What do you think about theweather and getting your
property on the market andwhen's the best time to sell?
Speaker 2 (03:24):
Look, I agree with you.
There's not a relationship withprice increases and climate.
There's not.
It's probably, if anything, I'dsay it's more economical and
it's more dependent on you knowthings like supply, demand and
things like that.
But what you've got tounderstand is yes, at the
(03:46):
beginning of the show I saidpeople are like bears.
Yes, more people come out tobuy, but I don't see those
prices go up.
That's what people should belooking for.
How am I going to get the bestprice At the moment?
What people don't realise,people don't know the numbers as
a whole in the northern beaches.
(04:06):
And I've got to tell youthere's when it's a high stock
market, there's 11 1200properties on realestatecom.
When it's low stock market,there's probably five or six
hundred properties.
That's super low stock market.
There's five or six hundredproperties on realestatecom.
Speaker 1 (04:25):
I would be selling when stock is low mark just to
let you know you've got toreally you don't have a great
connection there, just to letyou know as well.
You're just lagging a little bit.
But look, I agree and I know asreal estate agents.
We always talk about um, stocklevels, and I think it's
important to point out what thatmeans and what supply and
demand means, because this isreal estate jargon and here's
(04:47):
the reality of it, guys, theseasons doesn't matter.
Certainly, property and gardenslook better in spring and
summer.
There is no doubt about that.
Some properties, however I meanI just went to a beautiful
property today in DY,north-facing.
They're getting all of thiswinter sun coming through.
I'd imagine it would be quitehot there in summer, being
(05:09):
north-facing, and that's notalways the most ideal time to be
putting that sort of propertyon the market either.
Sometimes we walk intoproperties and they're stifling
hot in summer and we cannot coolthem down.
But again, I just want toreiterate, guys, the weather,
the seasons, has nothing at allto do with whether or not you're
going to get more or less moneyfor your property.
(05:31):
What is supply versus demand?
When we have more demand iemore buyers out looking for
property, and less supply ieless property on the market that
is a good time to be gettingyour property on the market.
That is what we call a seller'smarket.
When we've got more demand, iemore buyers, than what we do,
(05:56):
supply properties, that is abuyer's market.
At the moment, we are movingmore into.
In fact, I'd probably argue,mark, that it is a seller's
market now, would you?
Speaker 2 (06:10):
I think we're there.
Speaker 1 (06:11):
I think we're there, I think we turned the corner,
yeah.
I think we turned the corner acouple of weeks ago actually,
because those stock levelsacross the northern beaches are
sitting now at about 630properties collectively across
the beaches.
That's very low.
That is very low.
Speaker 2 (06:30):
Yeah, and guess what?
Rates are going to probablycome down the next month or two
as well.
So if we're not in a seller'smarket now, we're bloody
definitely in a seller's marketthen okay.
Speaker 1 (06:41):
So, guys, can I, just can I talk about that for a
moment?
Actually, on the show tomorrowwe've got zach, who is the
mortgage broker from shawfinancial.
He's going to come on.
We're going to be talking aboutinterest rates and the new, um,
uh, first home buyers stuffthat's coming out as well.
That's really really big news.
But, um, I do want to talk.
(07:02):
Bless you, mark, um I do wantto.
I do want to talk about thoseinterest rates coming down,
because that's another thingthat we hear about consistently
from vendors, from sellers.
They're saying well, we're.
They're saying well, we're justgoing to wait till spring,
we're just going to wait tillanother interest rate or two hit
Guys.
I want to just reiterate thisnow Stock levels are very low,
(07:23):
buyer demand is very high on thenorthern beaches, but I'm
hearing that in other markets ofSydney and of Australia as well
.
The interest rate stuff, thebuyers know that those interest
rates are likely.
In fact I think we can almostguarantee that those interest
rates are going to come downanother one, probably two times,
before the end of the year.
(07:44):
They know it's happeningalready now.
So a lot of that frenzy isstarting to happen.
We had 26 groups come through aproperty on Saturday.
We had people lining up out thefront before the open home had
even started.
Speaker 2 (07:58):
Only because I did the open house, the buyers, know
that's because you did it,that's right.
Speaker 1 (08:02):
But the buyers do know.
They know that once those ratesstart to come down even more,
those property prices may verywell go up.
So a lot of those buyers areoverpaying for property.
Now the other thing that we'reseeing, mark, is we're seeing
very um days on market.
What does that mean?
The amount of days it takes tosell your property.
(08:23):
I would suggest that those dayson market have halved and again
, I'd suggest this has happenedover about the last four weeks.
I reckon they've halved.
So, mark, you've got a propertyyou're looking to sell.
You're not in real estate.
Um, what?
What would you?
What would you be thinking if Iwas a real estate agent?
I came and saw you and saidhere's the facts.
(08:44):
Stock levels are low.
Once we hit spring, those stocklevels will change because
everyone likes to get theirproperty on the market in spring
.
You've got a very goodopportunity of getting a
phenomenal result in a veryshort time frame now, because
there is not a lot ofcompetition oh, I would.
Speaker 2 (09:03):
When he went hands down, I would be rushing it on
the market.
Hands down, I would be rushingon the market, you know, and
most of the thing is people onthat clock saying, oh, just
planning to have a ready youknow in for for spring, rush it
on now, yeah I agree, guys.
Speaker 1 (09:24):
So just just be careful, because again
everyone's got this sheepmentality and everyone thinks
we'll just wait.
Wait for a couple of months,wait for the weather to warm up,
um, and then we're going to getour property on the market.
You are better off to sell inisolation than you are in
competition.
Why would you wait to get yourproperty on the market when
(09:44):
everyone else is getting theirproperty on the market?
It just doesn't make sense.
It just doesn't make sense tome.
Speaker 2 (09:54):
Something we have to talk about is it's no good if
you've got to buy in the samemarket.
So, yes, you're going to sellfor very good money.
But if you're buying in thesame category class or a similar
category class, that's not.
Yes, that's that's doing reallywell.
You're paying more.
So here's the here's the deal.
The cheaper houses and thecheaper units are doing
(10:15):
phenomenally well.
They are booming markets, Iwould say booming markets at the
moment.
That's 2 to 2.3 for a house inour area.
That's 800 to 1 to a millionfor a unit in our area.
They are thriving markets atthe moment.
But if you're going to beselling your house in a thriving
(10:38):
market two to two, three andyou're buying in an average um,
performing that sort of two,five to three is not, is not
performing as well.
So it's a perfect time toupgrade.
Sometimes, when you're movingthrough different ranges, when
some ranges are doing well,you're selling high.
(10:58):
The other range is not doingwell, you're buying low.
Speaker 1 (11:02):
Fact yeah, I agree, and and here's where we see guys
a lot of people get intotrouble when they they play the
property market as thoughthey're going to go and play
blackjack at the casino.
They go.
I know, I know because I've gotfriends that are in.
You know they're in the globalmarkets and I know that property
is going to come down.
I'm going to get my property onthe market now and I'm going to
(11:22):
wait.
I'm going to wait becauseproperty is going to come down.
There's going to be a globalcrisis, guys.
That is not a good idea.
Always be buying and selling inthe same market.
If you can.
When the market's high, great.
When the market's low, great.
As long as you're transactingin the same market.
No word of a lie.
(11:44):
I've got buyers that come toopen homes and they've been
coming consistently now for fiveyears.
I'm like, oh my God, guys, haveyou still not bought a property
for five years?
I'm like, oh my God, guys, haveyou still not bought a property
?
Some of those properties havedoubled in value now.
No, no, no, we're just going towait.
What are you waiting for?
What are you waiting for?
So you know, buying and sellingin the same market is always a
(12:06):
very, very smart idea.
The other thing I want tomention and I know we do talk
about it from time to time, butwe do have what we call a staged
marketing strategy for you guys.
So and how that works is we'vegot a plan A and we've got a
plan B.
Plan A is our zero dollarmarketing strategy.
(12:27):
It's our pre-market strategy,or off-market, as many of you
may know it.
The great thing about that isyou can actually get your
property out to our database andout to our vast social media
channels for zero dollarsmarketing.
So you might say, look, if Idon't get the price I want now,
(12:49):
I'll just put the pause buttonon and I'm going to wait until
spring, and then we'll launchand we'll do a full-blown
campaign.
So that $0 marketing strategy,that plan A, is ideal for you.
We pay for your professionalphotos, we pay for your sign
board and we launch you out toour um very, very curated
(13:09):
database and also out to oursocial media channels.
That's a lot of the socialmedia stuff that you see us
doing, but that's a great thingto do.
If you're like, no, gonna waittill spring that's when the
garden looks better that's fine,but you've got the opportunity
now to launch out using thispre-market strategy that we have
for you guys.
That's clever.
That's clever and I've got theopportunity now to launch out
using this pre-market strategythat we have on offer for you
guys.
Speaker 2 (13:28):
That's clever, that's clever and I've got to say when
you are selling and you don'tcare, you are a very powerful
seller.
When you are buying and youdon't care, you're a very
powerful buyer.
As soon as you introduceurgency to buying or selling,
it's dangerous.
So I like what you just said.
With the plan A, you go to themarket Now, I don't care, you
(13:51):
get a great price boom.
And something to also talkabout is the digital footprint
you won't have it without plan Athat we do, that's working with
our top buyers.
You're not going to have adigital footprint.
You want to explain that, lise,because I know you like talking
a lot.
Speaker 1 (14:08):
Well, you get to do this show every day, mike.
I just get to do it every nowand then, except I'm going to be
coming on every Tuesday withBilly.
Actually, I'm going to make alittle guest appearance every
Tuesday.
So what that means, this isreally important, guys.
Speaker 2 (14:20):
Yeah, tell us about the digital footprint, Lise.
Tell us about the digitalfootprint Lise Tell us about the
digital footprint.
Speaker 1 (14:24):
The digital footprint is very important because
people are genuinely worriedthat if they've gone out to the
real estate portals say, forinstance, you launch now you're
like, ah, we'll get it out torealestatecom and domain, we're
going to launch it now.
If we don't get the price,we'll just pause that campaign
and then we'll reinstate itagain in spring.
The problem there is that youhave a digital footprint on rp
(14:48):
data, on real estatecom and ondomain.
So when someone googles youraddress, it will pop up as one
pacific street, sydney orwhatever your address is and it
will show that you were on themarket at that time, that your
property was withdrawn or itdidn't sell.
So when you go to put it backon the market again in spring,
(15:08):
it's a shocking.
Look, the buyers know, becausethey can see that data and they
go well, what happened with thatproperty in pacific street?
Why was it on the market justthree months ago and it didn't
sell?
Right, and it does make buyersvery, very nervous.
So when it yeah, so when wehaven't launched out to the real
estate portals and we've onlygone out to our database and
(15:29):
we've only gone out to oursocial media zero, zero digital
footprint Very, very important,very important.
Smart, smart.
Yep, it is smart.
What else have you got to say,mark?
Speaker 2 (15:46):
So things that we covered so far One good time to
sell, exceptional time to sell.
Speaker 1 (15:52):
Yep Couldn't agree more.
Speaker 2 (15:54):
Two we're witnessing have witnessed, and both
confirmed, that it's swung froma buyer's market all the way to
a seller's market.
Now, yep, and if you don'tbelieve us watch what the next
one or two rate reductions, umreductions, um will will what
you're going to witness.
Then, if you're selling to buyin a different price in a hot
(16:14):
price range of buying in a nothot price range, pretty smart,
do it now, don't wait.
Um, also, the digital footprint, the plan a you're worried
about okay, let's just have alight touch.
Now we can do that.
Digital footprint, the plan ayou're worried about okay, let's
just have a light touch, now wecan do that.
Um lease with what's happeningin the world at the moment yeah,
there's a lot going.
Speaker 1 (16:34):
How is that going to?
Speaker 2 (16:35):
affect what.
There's a lot going on.
How does that affect oureconomy?
Um, that instability isprobably a better reason for
rate reductions for an economy,you know, because it's like if
there's sort of if the economy'sbooming, then they're not going
to be pumping those rates, uh,putting peddling, putting those
(16:58):
rates down, they're going to bepumping it up if there's, if the
economy.
So I think, with what'shappening in the world, that's
going to put pressure on ratesto go down further, and then I
think, with what's happening inthe world that's going to put
pressure on rates to go downfurther, and then I think, with
what's happening in the world,people cling on certainty.
They cling on you know theydon't want to be in a stock
market of volatility.
They want something tangible.
(17:19):
Billy taught me the wordtangible today.
They want something tangible.
Speaker 1 (17:25):
Yep, so they get a property.
They want something tangible,yep, so I agree, Mark, and I
think 100%, because that is avery, very stable asset class.
And you know, the problem is youwould think that what's going
on in the Middle East wouldn'thave this ripple on effect to us
here in Australia we're so faraway.
But the reality is anythinglike that actually does.
(17:45):
It does have an effect on on avariety of markets.
So you can only imagine thatpeople have got um you know
money in in in the stock market,the share market.
They get nervous.
It's volatile, um asx.
Speaker 2 (18:00):
Yeah, and you know what they get, they get nervous.
Speaker 1 (18:03):
You know it's a very, very volatile market like feel
happy, feel sad, like it does.
Speaker 2 (18:09):
It does affect that sentiment of a human.
I don't care where you live, itjust does affect that.
You know, when there's war inukraine and right and there's
stuff going on in russia andthere's stuff going on the us
with, yeah, you know it doesaffect people's sentiments, so
they're you know, when they wakeup or when they make business
or any decisions.
There is an effect there fromtheir sentiment that does make
(18:32):
adjustments to a market.
Speaker 1 (18:34):
It definitely does.
And what we've seenhistorically is, you know, when
there has been world wars or youknow lots of other, there's
been so many things that havebeen taking place over the last
few years where you've got COVIDand all the tariff talk, and
you know, there's just been somuch for people to digest.
But the reality of it is isthat the real estate market has
always performed extremely well.
(18:56):
It's always been a veryreliable asset class.
Uncertainty when there's a wargoing on or multiple wars going
on, that property historicallyhas performed quite well as
people start to move their moneyinto something that is far more
stable.
Just something else, mark, thatI just want to add in here as
(19:16):
well Selling now, guys, andwaiting until spring is also not
a bad idea.
Then you've got your cash inyour pocket, you're ready to go
shopping.
So by the time that stock hitsin spring, um, you'll have a,
you know, quite quite a varietyof choice.
You just want to watch if thatmarket shifts even five percent,
(19:37):
um, and I know that before theend of the year it's tipped to
move 10 to 15 percent.
Anthony belmont from bellpartners was talking about that
at a big real estate conferencethat we went to.
But you just want to watch thatmarket.
If you have sold, you wait tillspring to get into the market
when there's more stock around,and if that market shifts 5%,
(19:57):
that could mean that you'repushed out of the market.
So just be careful.
Be careful.
What else, mark?
Speaker 2 (20:05):
Yeah, if you've sold, yeah, I agree, like selling and
waiting to buy.
Don't do it, don't do that.
Speaker 1 (20:12):
It is dangerous territory, definitely dangerous
territory.
Alright, guys, I think that's ashow.
That's it from us.
Speaker 2 (20:22):
Yeah.
Speaker 1 (20:24):
Did you have something else to say, mark?
Very talkative tonight.
I'm just thinking there havesomething else to say, mark,
that's very talkative tonight.
Speaker 2 (20:27):
I'm just thinking there was something else
headline news that.
What was that?
Speaker 1 (20:35):
Sorry, you're just cutting out.
We've got a really bad line,really bad line.
Speaker 2 (20:39):
Sorry, sorry, sorry, sorry.
No, that's it.
That's it, I think.
Hopefully that's helped peopleout there.
Yeah, hope so, guys, hopefullythat's helped people out there.
Yeah, I hope so, guys,hopefully that's helped people
out there.
Speaker 1 (20:46):
So just in short, no need to wait till spring.
Get your property on the marketnow.
Supply is very low, plenty ofcashed-up buyers ready to go,
and if we can help you out atall with our $0 marketing
strategy or anything at all ever, always feel free to reach out.
Speaker 2 (21:10):
Don't forget the difference in strata and the
difference in torrens title.
I've been, I've been chantingthe last 12 to 18 months that
strata is going to go off like apork chop yeah as in units,
townhouses and strata is nowgoing off like a pork shop.
I'm right it started and it'sgoing to go for probably 36
(21:32):
months.
So if you can afford to buysomething, do it now.
I'm telling you guys, nothouses, units there you go.
Speaker 1 (21:42):
the last famous words guys, guys, have a great night,
yep.
Speaker 2 (21:47):
See you.
Bye, Lisa, Lovely chatting.
See you guys.
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